Elizabeth Baylor

UX Researcher

Mountain View, California, United States17 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in applied ethnography and human-centered research design.
  • Led significant UX research projects at Google and YouTube.
  • Fulbright Scholar with extensive presentation experience.
Stackforce AI infers this person is a User Experience Researcher with expertise in B2C and B2B sectors, focusing on healthcare and fintech.

Contact

Skills

Other Skills

AnalysisApplied AnthropologyInterviewsLeadershipMalayManagementPublic SpeakingSocial SciencesSprint PlanningSurvey DesignUsabilityUsability TestingUser ExperienceUser Experience (UX)User-centered Design

About

Experienced professional specializing in applied ethnography and human-centered research design. Expert in research methodology: applying the most effective techniques to solving difficult research problems. Dually trained in applied anthropology (Ph.D. 2009) and public health (M.P.H. 2006) with experience in both quantitative and qualitative techniques. I have designed and implemented projects ranging from an assessment of the Malaysian national food supplementation program to Microsoft's next generation technologies, internal performance evaluation and employee development tools at Google, and consumer-facing Google products for nonprofits and international users. Trained and funded by the National Science Foundation, a Fulbright Scholar, and regular presenter at the foremost national meetings for the discipline (e.g., American Anthropological Association, Society for Applied Anthropology, EPIC).

Experience

Youtube

2 roles

Staff User Experience Researcher, Main App

Promoted

Jan 2025Present · 1 yr 2 mos · (remote)

  • * Led UX research to develop and launch YouTube recap to a global audience

UX Research Lead for YT Learning

Jan 2022Feb 2025 · 3 yrs 1 mo · (remote)

Google

7 roles

UX Lead/Staff UXR, Compliance Works

Oct 2020Jan 2022 · 1 yr 3 mos

  • Scoped and executed research to inform the organizational structure and long-term tooling strategy for Alphabet risk and compliance, enabling the creation of Compliance Works, a sizable new Product Area.
  • Established and led UX program for Compliance Works

Senior User Experience Researcher, Google Health

Promoted

Oct 2018Oct 2020 · 2 yrs

  • Supporting projects that apply Google’s AI technology to problem-solving in the clinical domain.
  • Led multi-site assessment of workflow and staff satisfaction with existing diabetic retinopathy screening to inform deployment of AI-assisted screening process (in partnership with Rajavithi Hospital, Thailand)
  • Outlined target users and critical user journeys for GH flagship clinician product, then established a biweekly testing program with initial launch partner, Ascension [now public as Care Studio]
  • Established critical user journeys and set research agenda for [unreleased] data platform offerings, informing an information architecture redesign and establishing a new partner-based, user testing program

Senior User Experience Researcher, Next Billion Users

Jul 2017Sep 2018 · 1 yr 2 mos

  • Research lead for Tez, Google's new digital payment app for India
  • Supported Tez product launch (8.5 million installs within 37 days)
  • Set research agenda for 4-person research team, operating at multiple sites across Singapore and India
  • Established and managed a rolling usability program providing tactical product insights in 2-weeks or less to a distributed team of 11 PMs and 6 designers

Senior User Experience Researcher, Comms

Sep 2016Jul 2017 · 10 mos

  • Assessed growth strategies for one of Time's 50 best apps of 2016, Allo
  • Conducted comparative international research across the U.S. and India and led foundational ethnographic research for APAC as Google's first Singapore-based UX Researcher.

Senior User Experience Researcher, SPS/Sharing

Sep 2015Sep 2016 · 1 yr

  • Provided research insights for Google products in the Streams, Photos, and Sharing space, supporting Social Good's nonprofit fundraising tools and coordinating and leading international research efforts.
  • Founded cross-product international research program for G+, Blogger, and emerging market apps
  • Established a research program for Social Good, including research support for the YouTube Donation Cards launch across 21 countries with 1.1M U.S.-based nonprofits

User Experience Researcher, CorpEng

Sep 2014Sep 2015 · 1 yr

  • Focused on the Google user in Corporate Engineering to provide insights on projects ranging from the employee development website and learning management system to 'Noogler'​ onboarding, supplier compliance, and larger questions of talent management.
  • Designed and led strategic ethnographic research on talent management tools and processes, then drove consensus-building and identification of data-driven next steps with a 2-day design sprint
  • Developed new personas and user segmentations for 'Noogler' onboarding and supplier compliance teams, disseminating results through coordinated design sprints and workshops
  • Conducted concept and usability testing for employee development website and learning management system

UX Researcher

Apr 2014Sep 2014 · 5 mos

  • Provided insights for Google's performance evaluation tool and employee development website.
  • Developed new data collection matrix and analysis plan for team-based observational studies, leading to one of the first contextual assessments of Google’s promo process
  • Designed and led strategic ethnographic research including focal follows and open-ended interviews to inform a new information dashboard for people managers

University of south florida

Courtesy Faculty

Jan 2015Jan 2022 · 7 yrs · Greater Tampa Bay Area

Microsoft (compucom)

Usability Researcher

Oct 2013Mar 2014 · 5 mos · Redmond, Washington

  • Worked with Front End Research to provide insights for Microsoft’s next generation technologies, including (1) a multi-sited study of technology use among middle school students and (2) consumer models of ownership and their impact on SaaS acquisition and retention.
  • Project lead on SaaS study for Microsoft Office Acquisition team
  • Developed middle school persona for company-wide use

Gladius consulting

User Experience Researcher

May 2013Oct 2013 · 5 mos · Palo Alto, California

  • Developed, planned, and implemented tailored usability testing plans for clients of a SF Bay Area boutique security firm. Clients ranged from established financial firms to security software development startups.

University of alabama

Assistant Professor of Anthropology

Aug 2010Aug 2013 · 3 yrs · Tuscaloosa, Alabama

  • Faculty for Anthropology and Asian Studies departments. Research focused on culturally-relevant program evaluation metrics, the measurement of food insecurity, dietary delocalization, food-based identities, hunger and household coping strategies, and female entrepreneurs. Taught undergraduate and graduate courses and advised masters and doctoral candidates.
  • Acquired funding to establish an applied undergraduate methods course, providing user insights to drive University Libraries programming and space allocation decisions
  • 8 articles published
  • 11 talks given at premier conferences
  • Supervised student work, directly contributing to 10 student-led presentations, 1 publication, and 1 research award
  • Service Learning Faculty Fellow
  • Bauer Grantsmanship Training Program
  • Competitive grant awarded by College Academy to Improve Student Success

Indiana university of pennsylvania

Assistant Professor of Anthropology

Aug 2009Jul 2010 · 11 mos · Indiana, Pennsylvania

  • Faculty for Anthropology and Asian Studies departments. Enhanced undergraduate research methods training via course design innovations and efforts with the Anthropology Club.
  • Designed and taught first undergraduate research methods course in Applied Anthropology
  • Established service-learning Anthropology of Food course in partnership with Indiana County Community Action Program
  • 2 talks at premier conferences
  • Organized departmental Reflective Practice Teaching Circle

Universiti malaysia sarawak

Visiting Scholar

Jan 2008Oct 2008 · 9 mos · Kota Samarahan

  • Led local program evaluation of Malaysia’s national food supplementation program for children in partnership with the Sarawak State Health Department, including onsite recruitment and training of a 7-member project team.
  • National Science Foundation Doctoral Dissertation Improvement Grant
  • U.S. Fulbright Fellow, Full Grant to Malaysia
  • Sigma Xi Grant-in-Aid of Research

Education

University of South Florida

Doctor of Philosophy (PhD) — Applied Anthropology

Jan 2004Jan 2009

University of South Florida

Master of Public Health (MPH) — Global Health Practice

Jan 2004Jan 2006

University of South Carolina

Bachelor of Arts (B.A.) — Anthropology

Jan 1999Jan 2003

General Assembly

Web Design Circuit

Jan 2015Jan 2015

Stackforce found 100+ more professionals with Analysis & Applied Anthropology

Explore similar profiles based on matching skills and experience