Mohd Azad

Digital Marketing Specialist

Dubai, United Arab Emirates10 yrs 10 mos experience

Key Highlights

  • 6+ years of progressive experience in digital marketing.
  • Google Ads and Hubspot certified professional.
  • Expert in managing large-scale digital marketing campaigns.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in B2C marketing strategies and campaign management.

Contact

Skills

Core Skills

Digital MarketingLead GenerationMedia BuyingSeoDigital Advertising

Other Skills

AdvertisingAnalyticsBloggingCampaign ManagementCampaign Performance AnalysisContent MarketingConversion OptimizationCustomer Relationship Management (CRM)Digital Marketing StrategyDigital MediaDigital StrategyDisplay AdvertisingE-commerce SEOEmail MarketingFacebook Advertising

About

I am passionate about everything related digital marketing. I am a google ads certified & Hubspot Certified professional with 6+ years of progressive experience on all platforms of digital advertising. Tools - Google Analytics, Search Console, Google Keyword Planner, Google Trends, Google Tag Manager, SEMrush, Ahref, Similarweb, Moz, Hubspot, Google Data Studio, Facebook Creator Studio, Socialbakers etc

Experience

Marrfa

Digital Marketing Manager

Jan 2024Present · 2 yrs 2 mos · Dubai, United Arab Emirates · On-site

Baraka real estate development

Digital Marketing Specialist

Nov 2021Dec 2023 · 2 yrs 1 mo · Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates

  • Developed and implemented a comprehensive digital marketing strategy for the flagship Yas Bay
  • project, resulting in increased brand visibility and lead generation.
  • Managed a monthly budget of 200,000 AED, strategically allocating funds across various channels to
  • maximize the quality lead generation.
  • Handled multiple International markets for leads generation and allocated budget accordingly.
  • Managed and Optimized campaigns on Google and Facebook etc
  • Collaborated closely with cross-functional teams, including sales, design, and PR, to ensure
  • consistent messaging and seamless integration of marketing efforts.
  • Provided regular performance reports to stakeholders, utilizing analytics tools to showcase key metrics and
  • actionable insights for continual improvement.
  • Monitor market trends, competitive landscape, and consumer behavior to identify opportunities and areas for improvement.
Digital Marketing StrategyLead GenerationCampaign ManagementGoogle AdsFacebook AdvertisingAnalytics+1

Is global web

Sr. Digital Marketing Executive

Jun 2019Oct 2021 · 2 yrs 4 mos · Noida Area, India

  • Determining insights, trends and optimize campaign performance based on the insights
  • Work with the internal teams to generate landing pages and designs to improve user experience
  • Creating strategy and implementing digital marketing campaigns on Google Ads and all social media platforms.
  • Maintaining company's social media presence across all digital channels
  • Measuring and reporting performance of all worldwide Google and social media campaigns
  • Generating quality leads through paid ads
Digital MarketingGoogle AdsSocial Media ManagementCampaign Performance AnalysisLead Generation

Havas worldwide digital

Digital Media Executive

Sep 2015May 2019 · 3 yrs 8 mos · Muscat,Oman

  • Main Clients - Oman Air, McDonald's Oman, Nissan Oman, OLX Arabia, National Bank of Oman (NBO), Oman Avenues Mall, Al Mouj Muscat, Friendi Mobile Gulf Oil Middleeast etc.
  • Strategy development integrating innovative digital resources in order to generate leads and awareness
  • Developed & implemented strategy for Oman Air, Almouj Muscat, Muscat Bay in India, GCC & Europe markets.
  • Digitally Launched Oman Oasis in Qatar. Generated 1,500 Leads for a promotional offer.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI.
  • Media planning/ Buying & Negotiation with publishers
  • Meeting to the clients regarding progress of the campaigns and new plans.
  • Negotiation with media suppliers to achieve the best price for clients.
Digital StrategyMedia PlanningLead GenerationCampaign ManagementDigital MarketingMedia Buying

Rnf technologies

SEO/SEM Analyst

Jan 2015Aug 2015 · 7 mos · Noida Area, India

  • PPC
  • SEO
  • Social Media Optimization
  • Digital Advertising
  • Online Media Planning
  • Budgeting
  • Campaign management
  • Client Handling
  • Negotiation
SEOPPCSocial Media OptimizationCampaign ManagementDigital Advertising

Education

Motivational Pathway

Master of Business Administration (MBA) — Marketing/Marketing Management

Jan 2011Jan 2013

Shibli National Inter College

Bachelor of Commerce (BCom) — commerce

Jan 2007Jan 2010

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