Harmind Singh

Founder

Bengaluru, Karnataka, India16 yrs experience

Highly Stable

Key Highlights

Expert in leading design teams and shaping product experiences.
Proven track record in building lifestyle brands.
Specialized in user-centric design and brand excellence.

Stackforce AI infers this person is a Design Leader specializing in Brand and Product Design across B2C industries.

Contact

Skills

Core Skills

BrandProduct DevelopmentDesign LeadershipProduct DesignBranding

Other Skills

AdvertisingArt DirectionBrand DevelopmentBranding & IdentityCommunicationConcept DevelopmentCorporate IdentityCreative DirectionCreative ServicesCreative StrategyD2CDesignDesign ManagementDesign ReviewDesign Systems

About

Design, to me, is not confined to screens, objects, or spaces, it’s the invisible framework behind everything humans touch, feel, move through, and rely on. It’s how we shape the world, and how the world, in turn, shapes us. I see design as a central way of thinking; one that helps us solve problems, create meaning, and build better futures. Whether it’s a digital experience, a public space, a process, or a lifestyle product, good design has the power to elevate everyday life, influence behavior, and foster deeper connections. My work is grounded in the belief that everything designed which is seen or unseen should serve people with clarity, empathy, and intention. By looking at design as a whole, not a discipline, I aim to make the experiences for humans more thoughtful, more inclusive, and more inspiring across every context where design lives. Because when design is everywhere, it should work for everyone in their own desired way.

Experience

💙

Founder

Feb 2025 – Present · 1 yr 1 mo · Bengaluru, Karnataka, India

Pouring my heart into building the most loved lifestyle brand for those who never settle for anything less than the good stuff. The magic’s in the making. Stay tuned.

BrandDesignProduct DevelopmentProduct DesignD2C

Phonepe

2 roles

Head of Design

Dec 2023 – Nov 2024 · 11 mos · On-site

As the Head of Design for Indus Appstore within the PhonePe Group, I was at the forefront of shaping the product experience. With a focus on product design, I lead a dynamic team in crafting innovative and user-centric experiences and driving design excellence at the intersection of technology and user experience to build the world-class Apps.
#UIUX #DigitalProductDesign #DesignLeadership

Design LeadershipProduct DesignDesignDirector levelDesign Management

Director of Design and Creative

Jul 2020 – Dec 2023 · 3 yrs 5 mos · On-site

I spearheaded the development and upkeep of a top-tier 360-degree product and brand experience with my stellar team. Specialising and built the 45 people team grounds-up for Product Design (Design System, Design Excellence, UI Design) and elevating the overall Brand Experience for PhonePe and its brands, As an added charter I also lead the teams for crafting Offline Design and Communication for Brand, Creative Design for Marketing, Digital, Growth, CRM, and CX. #DesignLeadership #BrandExcellence #ProductDesign #DesignSystem #BrandDesign #UIUX

Design LeadershipDesignDesign SystemsProduct DesignCreative Direction

Bookmyshow

Head of Creative

Nov 2019 – Jul 2020 · 8 mos · Mumbai, Maharashtra, India

Built and lead the creative design org of India’s biggest entertainment platform. Raised the creative design org structure from scratch. Worked closely with the founder and executive leadership to deliberate and define long-term vision for BookMyShow.

Uber

Creative Lead

Dec 2017 – Aug 2019 · 1 yr 8 mos · Gurugram, Haryana, India

Noteworthy Project
Lead the rollout of Uber Rebrand (2018) for India and South Asia across all orgs and touch-points. Contributed and lead the design of brand and design elements for low cost products, Indic typefaces and product architecture design for the region.