May 2023 – Jul 2024 · 1 yr 2 mos

• Led Revenue Growth & Funnel Optimisation for Paytm's Financial Service product with 80Bn$
• Revenue & 300Mn Users. Owned Acquisition & Conversion for Credit Card Bill Payments.
• ➢ Acquisition : Achieved 16% increase In-App SMS consent at Paytm, facilitating access to 250 Mn+ User's SMS Details. Implemented strategies to boost SMS Read rates by 13% leading to access of 110 Mn User's Bank details.
• ➢ Product Optimisations : Achieved 20% growth in Bill classification by Optimising Data Warehouse models, incorporating machine learning & fetched 36 Mn+ Credit Card Bills.
• ➢ Revenue Growth - Through adding 18% more User CC bills to the system while improving Bills visibility on Paytm's Homepage & increasing conversions on bill payments. Enhanced Bill Reminder Delivery efficiency by 16% resulting in timely notification triggers for revenue conversion of 30 Mn+ CC Bills.
• ➢ Retention : Designed Chat GPT Bot for resolving user's queries with Live transaction status, reducing CS queries by 8% while solving for Automated Refunds, reduce latency & manual errors/ interventions.

Nov 2021 – Apr 2023 · 1 yr 5 mos

• Lead Growth and App experience for Cult.fit offline fitness with 7Bn+ Revenue, 3Mn+ App Downloads, 2 Mn+ MAU. Managed key flows on New User acquisition + Conversion, MAU, Retention & Renewals.
• ➢ Growth: Unified individual fitness offerings at Cult (LIVE, group classes & gyms) & launched Fitness Tab for easier bookings & product exploration, resulting in 8% higher pack purchases & 3Mn+ Revenue
• ➢ MAU + Retention: Unification led to 6% Higher MAU, 12% uplift in Renewals & Referrals & 22% higher App Engagement which is powered by hyper- personalisation & segmentation; providing a personalised experience on the app within each user journey.
• ➢ Revenue Growth: Launched In-Center sales & Telesales channel, leading to 37% higher referrals, 22% increase in Conversion. Contributing 4.5% of total fitness org revenue, ie 50Mn+ in Q2 2022. Designed Trial incentives program to increase trial attendance, giving 53% higher pack conversion, 55% more Attendance with 44% higher ROI.
• ➢ Moved Membership-based to Service led Onboarding with 5% incremental revenue, 13% higher D7 install to checkout, 5% more D0 install to activity.

Mar 2021 – Oct 2021 · 7 mos

• ➢ Retention: Reactivated inactive user's post covid through center status notify feature. Leading to 133% higher MAU for notified center, 44% reduction in inactive member base & 350% reduction in CS queries.
• ➢ Expansion: Launched a new business category, Sports 4Mn+ Revenue stream. Increasing MAU by 44%, 53% repeat bookings & 95% utilization.

Dec 2019 – Mar 2021 · 1 yr 3 mos · Noida, Uttar Pradesh

• Led end-to-end product cycle of SAAS based healthcare product. Responsible for conceptualizing, designing, development, QA, and launching of App, Web, and Tablet based products.
• ➢ Created product roadmap and growth strategy by analyzing competitor's networks, products, market trends, customer requirements, and feedbacks. Defined product KPI metrics and created Mixpanel Dashboards for tracking. Managed Telemedicine App with video/ audio call, chat features. 250+ DAU
• ➢ Managed Patient Survey App. Upsell to USA Health networks, accounting for
• 1,60,000$ revenue with 100+ clinics as users.
• ➢ Build & Managed Community resource App; helps community workers in serving patient's needs. Features including multidirectional chat, automated registration, bulk upload directory, calendar management & Notifications. Launched successfully in Washington, USA. Onboarded +2000 Orgs
• ➢ Held product sessions for sales enablement and customer demos for 800+ attendees. Developed guided product tour videos and user guides. Led 3rd party product Integrations and conducted Usability test studies with customers, in-turn optimized 5 flows.
• ➢ Conceptualised Management Solution, designed wireframes, created MVP. Top features - Appointment booking, Assesment, Outreach, Analytics.

Jul 2019 – Nov 2019 · 4 mos · Noida, Uttar Pradesh

• Led Healthcare Digital Transformation project proposed strategized solution, fetching 12 Bn$ EBITDA.
• Led product growth and awareness marketing initiatives.
• Led extensive requirement gathering, analysis, and created PRD'S, MRD'S, SRD'S accordingly.

Jan 2018 – Jun 2019 · 1 yr 5 mos · New Delhi Area, India

• Creating portfolios by identifying their existing funds or strategies in-depth, through combination of quantitative, and qualitative analysis.
• These analytics includes Fund Analytics, Portfolio Analytics, Portfolio Optimization, and also research with clients on a long-term basis.
• Established a robust framework for data validation, guidance indicating the accuracy of source data to be assessed, and performed quality checks on Index making tools.
• Build financial models and product strategies
• Working knowledge of database sources such as Factset, Morningstar, and Thomson Reuters.
• Extensive experience of MS-Excel advanced functions, Python, SQL.

Jul 2017 – Jan 2018 · 6 mos · New Delhi Area, India

• • Controlled all aspects of the development process, from initial concept and design to creation, stability testing, and maintenance of product.

May 2016 – Jul 2016 · 2 mos · New Delhi Area, India

• • Study And Analysis Of Components used in Power Generation by Gas, Steam Turbine and their Manufacturing Processes.

Dec 2015 – Dec 2015 · 0 mo · New Delhi Area, India

• Advanced Maintenance Engineers Training Programme (AMET).
• Theoretical and hands-on training in all aspects of inventory management and decision making on repair and maintenance of the components.