P

Prakash Mishra

CEO

Noida, Uttar Pradesh, India22 yrs experience

Key Highlights

  • 17+ years in IT and Advertising industries
  • Expert in Creative Direction and Brand Management
  • Proven track record in project success and team leadership
Stackforce AI infers this person is a Creative Director specializing in Branding and Advertising.

Contact

Skills

Core Skills

Creative DirectionBrand ManagementCreative StrategyProject ManagementBrandingArt DirectionGraphic Design

Other Skills

Adobe Creative SuiteAdobe IllustratorAdobe PhotoshopAdvertising CampaignsAdvertising ManagerArtBrand DevelopmentBrand ImplementationBranding & IdentityBrochuresCampaign StrategiesCatalogsCollateralCommunication DesignComputer Graphics

About

17+ years of experience in the IT Industry, Advertising, Media & Digital Agency, with focus on Art Direction, Visualization and Creative Strategy. Experienced Creative Team Lead with a demonstrated history of working in the Marketing and Advertising Industry. Skilled in Photography, Graphics, Branding and Advertising. Strong arts and design professional. Creative geek with work experience spanning multiple projects that employ full range of creativity, innovation, knowledge, enthusiasm and passion. Strong design sense with sound knowledge of Adobe XD, Figma, Canva, Adobe Premiere, Adobe After Effects, Motion Graphics, Illustrator, PPT Presentation, Infographics, Coral Draw, Photoshop not the least Photography. Track record of getting most of the designs for Print, Web, Mobile App & Graphics approved in a single review. Good at interpersonal interactions, presentation & communication skills, project planning and troubleshooting. Hard working and a team player. Confident working in large organizations, as a part of team, or individually. Specialties: -Creative Direction -Hindi Copy Writing -Corporate Identity & Branding -Design Research -Conceptual Branding Activities - Brand Strategy & Brand Positioning -Print Media, Packaging Design, Digital Media & Mobile Apps. -Brand Experience Design -Brand, Product, Visual Design and Creative Strategy -Building and running world-class brand, design and creative teams -Communication Strategy for ATL/BTL Campaigns -Brand Identity Design Systems and Custodianship -Building customised processes to build bridges and to empower teams on brand design and on-brand execution. -Performance, Digital/ Growth and Creative Marketing -Advertising and Storytelling

Experience

Hcltech

Senior Manager

Oct 2023Present · 2 yrs 6 mos · Uttar Pradesh, India · Hybrid

Brand ManagementCreative DirectionCommunication DesignDesignArt Direction

Krishify®

Associate Creative Director

Feb 2022Jun 2023 · 1 yr 4 mos · Gurugram, Haryana, India · Hybrid

  • To ensure overall project success, I interacted with all the founders/stakeholders and departments
  • as well as exhibited a superior ability to promote & market the company to external customers.
  • Managed Design projects in coordination with all, designers, content creators, editors & marketing
  • teams to ensure client satisfaction.
  • Responsible for developing and creating both digital and print design for a wide range of print and
  • online campaigns, publications, and advertising.
  • Maintained brand communication content and managed access to brand assets across multiple
  • platforms.
  • Ensured end-to-end quality and consistency in all deliverables by overseeing the entire creative
  • process, from ideation to final product delivery
  • Met high level of performance goals within a short time period which allowed me to enhance my
  • role as a team leader with a deeper understanding of design and team management.
  • Encouraged and inspired the design team to produce their best work by using their full flair,
  • experience, resources, and talents in a cost-effective manner. Trained and groomed team members
  • to improve their individual management of key deliverables and enhance output standards.
  • Improved the team's workflow & turnaround time by reducing the backlog of projects and initiating
  • a better tracking and accountability system.
  • Skills: Art Direction · Team Leadership · Creative Strategy · Branding & Identity · Visual Concepts
  • · Social Media campaign · Advertising Campaigns · Performance Marketing Strategy
Art DirectionTeam LeadershipCreative StrategyBranding & IdentityVisual ConceptsSocial Media campaign+5

Freelance marketing and creative services

Creative Consultant

Jul 2021Jan 2022 · 6 mos · Noida, Uttar Pradesh, India

  • I create and redesign brands. My core area comprise Brand Management which includes Brand Creation, Brand Building, Creative Strategy, Print Media, Social Media, Mobile Apps, Website, Hindi Script Writing, Ad Copywriting & All Creative related Services.
  • Services offered:
  • Logo • Brochure • Prospectus • Leaflet • Flyer • Hoarding • Banner • Social Media Designs
  • Newspaper Advertisements • Dangler • Docket • Stationery • Standy • CD Cover • Forms
  • Invitations • Newsletter • Annual Report • Coffee Table Book • Canopy • Calender
  • Certificates • Emailer • Backdrop • Presentations & many more...

Himalayan university

Creative Group Head

Mar 2019Jun 2021 · 2 yrs 3 mos · Itanagar Tehsil, Arunachal Pradesh, India

  • Responsible to conceive and implement concepts, guidelines and strategies in various creative
  • projects and overseeing them to completion
  • Lead brainstorming/creative sessions to generate ideas
  • Supervise a cross-functional team of graphic designers, copywriters, social media experts,
  • photographers/videographers, and project managers in the strategic development of messages and
  • deliverables
  • Create design and smart copy, and recognize fresh approaches to advertising
Art DirectionSocial MediaCampaign StrategiesCreative Strategy

Freelance (self employed)

Freelance Creative Director

Aug 2017Feb 2019 · 1 yr 6 mos · Delhi, India · Remote

  • I create and redesign brands. My core area comprise Brand Management which includes Brand Creation, Brand Building, Creative Strategy, Print Media, Social Media, Mobile Apps, Website, Hindi Script Writing, Ad Copywriting & All Creative related Services.
  • Services offered:
  • Logo • Brochure • Prospectus • Leaflet • Flyer • Hoarding • Banner • Social Media Designs
  • Newspaper Advertisements • Dangler • Docket • Stationery • Standy • CD Cover • Forms
  • Invitations • Newsletter • Annual Report • Coffee Table Book • Canopy • Calender
  • Certificates • Emailer • Backdrop • Presentations & many more...

Pavna group (uva digital)

Creative Head

Jan 2015Jul 2017 · 2 yrs 6 mos · Noida Area, India

  • Managing the team, handing over the tasks on daily basis till quality check of the work submitted
  • Responsible for designing till implementing the Design solutions that meet marketing strategies from concept to completion.
  • Create comprehensive style guide, brand identity, packaging solutions, graphics, color story creation encompassing all aspects of line.
  • Brainstorm on design strategy; create wire fame with budget and conceptualisation of collateral design. Creating and managing team from start to end process, till execution of every design project.
  • Planning, interpreting and developing the concept, visual style and overall layout of print marketing and sales collateral, including: presentations, corporate magazine/newsletter, company annual reports, whitepapers, case studies, internal & external communications.
  • Responsible for maintaining graphic standard and brand management including the consistency and integrity of the brand and how it is translated to print material.
  • Work closely with the Project Manager to facilitate and improve the design schedule, timelines and number of drafts. Edit existing document as requested by client and review proof of the final design and check for errors in the mock-up design before file sent to the project manager for production purpose.

Advel communications pvt. ltd.

Sr. Creative Visualizer

Feb 2008Dec 2014 · 6 yrs 10 mos · New Delhi Area, India

  • Lead with the Marketing & communication team for the design, development and implementation of the graphic, layout, and communication materials
  • Developing numerous marketing collaterals (logos, brochures, newsletters, info graphics, presentations, backdrop, roll ups, invites, poster, flyers, banners, publication reports, thought leaderships, announcement mailers and advertisements) for company events as well as in house activities that strictly adhere to company branding, templates, and style guide.
  • Coordinating with the Vendor for smooth execution of designs.
  • Collaborating with stakeholders (product managers, communication specialists, analysts and writers to design communication collateral).
  • Working on creation/recreation of conceptual diagram according to the client requirements.
  • Design briefs by gathering concepts and data through research and various sources

Feedback communication pvt. ltd.

Creative Artist

Jul 2003Feb 2008 · 4 yrs 7 mos · New Delhi Area, India

  • Coordinate with corporate communication team.
  • Assist creative teams in creating elements for design layout’s and apply design principles.
  • Conceptualize, visualize ideas and execute fresh, original strategy design with close supervision.
  • Participate in brainstorming sessions to formulate concepts, tactics and designs for marketing, communications and advertising strategies. Presents design concepts to stakeholders and implement feedback, changes into final design product.
  • Handle internal engagement (newsletter development, intranet management, executive communications, internal events, change management)
  • Work with Editorial Director, Director and Senior Editors to generate compelling ideas for all brands and to contribute to regular brainstorming sessions
Graphic DesignCreativity and InnovationProject Management

Education

Swami Vivekanand Subharti University (SVSU), Meerut

Master of Business Administration - MBA — Information Technology & Marketing Management

Jan 2022Jul 2024

Arena Animation

Higher Diploma (2 Years)

Jan 2002Jan 2006

Subharti University

Post Graduate in Journalism & Mass Communication — Journalism

Jan 2017Jun 2019

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