Naif Zia

Digital Marketing Specialist

Hyderabad, Telangana, India1 yr 6 mos experience

Key Highlights

Aspiring Programmatic Media Analyst with strong analytical skills.
Proficient in campaign optimization and performance reporting.
Detail-oriented risk analyst with compliance expertise.

Stackforce AI infers this person is a MarTech and Fintech professional with a focus on digital marketing and risk analysis.

Contact

Skills

Core Skills

Digital MarketingCampaign OptimizationRisk AnalysisCompliance

Other Skills

Account ManagementAnalytical SkillsAnti-Money LaunderingApplicant Tracking SystemsBusiness InsightsCompetitive AnalysisCritical ThinkingCustomer ServiceDigital BusinessDue DiligenceE-CommerceEmail MarketingEmployee BenefitsEnd to End Campaign ManagementEnd to End Recruitments

About

Naif Zia is a Science graduate and an Marketing postgraduate, specializing in Talent Acquisition, Marketing, Customer, and Digital Analytics. Aspiring Programmatic Media Analyst with a Strong Foundation in Digital Marketing and Data Analysis. Proficient in Campaign Optimization, DSP Platforms, and Performance Reporting. Eager to Leverage Analytical Skills and Passion for Programmatic Media to Drive Campaign Excellence. Naif's exceptional communication and interpersonal skills and his process-oriented approach enable him to accomplish organizational goals and drive results effectively. Whether navigating the complexities of Human Resources, Talent Acquisition, and Digital Marketing or ensuring compliance in risk management, Naif is committed to delivering excellence in all aspects of his work. He is a Risk Analyst with 2 years of remote experience focused on Enhanced Due Diligence (EDD), Customer Due Diligence (CDD), Anti-Money Laundering (AML) checks, KYC, and Sanctions. Naif possesses excellent communication, interpersonal, analytical, and troubleshooting skills with a strong ability to utilize a process-oriented approach to accomplish organizational goals. Naif is highly detail-oriented and meticulous in all aspects of his work. He is comfortable with ambiguity and uncertainty, able to remain calm and focused in high-pressure situations.

Experience

1 yr 6 mos

Total Experience

9 mos

Average Tenure

Current Experience

Kanexy

Digital Marketing Associate

Aug 2022 – Sep 2022 · 1 mo · Hyderabad, Telangana, India

Conducting market research to identify customer preferences and potential market opportunities
Developing strategies to increase sales and brand awareness through digital channels such as search engines, social media, and online advertising
Developing and managing marketing campaigns that align with company goals and objectives
Designing and developing web pages based on client requirements
Creating content for blogs, social media, and other digital platforms to engage target audiences
Building relationships with clients by explaining their options, answering questions, and providing support throughout the process
Monitoring industry trends and competition to identify opportunities for new products or services
Coordinating with designers, programmers, and other team members to develop new digital tools and features
Analyzing data to determine marketing effectiveness and make adjustments as needed

Marketing StrategyEnd to End Campaign ManagementEmail MarketingAccount ManagementAnalytical SkillsGoogle Ads+7

Accenture

Risk Analyst

Feb 2021 – Jun 2022 · 1 yr 4 mos · Hyderabad, Telangana, India

Adhered to regulatory-driven sanction list and was responsible for conducting a periodic review in line with client policy to fulfill Compliance screening requirements and with quality assurance.
Insured and Achieved Skill Matrix with 99% Quality, Utilization, and Productivity.
Coordinating with subject matter expert (SME) and Lead for error description and process updates and providing the required support to the team - Tools Familiar with CSI (watchdog elite), SRT, and RDC.

SanctionWhatsapp PaymentE-CommerceEnhanced due diligenceOperations SupportProblem Solving+10

Monarch web world - the digital marketing agency

Content Writing Intern

Oct 2020 – Jan 2021 · 3 mos · Hyderabad, Telangana, India

Conducting in-depth research on industry-related topics in order to develop original content.
Developing content for blogs, articles, product descriptions, social media, and the company website.
Assisting the marketing team in developing content for advertising campaigns.
Proofreading content for errors and inconsistencies.
Editing and polishing existing content to improve readability.
Conducting keyword research and using SEO-friendly content to help increase traffic to the assigned websites.
Creating compelling headlines and body copy that will capture the attention of the target audience.
Identifying customers' needs and recommending new content to address gaps in the company's current content.