Sep 2025 – Present · 6 mos

Aug 2022 – Sep 2025 · 3 yrs 1 mo

• Driving Asia-Pacific Alliances Strategy & Operations with a focus on business growth. Collaborating with Asia-Pacific & Global business units to cultivate and enhance partner ecosystem relationships (Microsoft, SAP, ServiceNow, Nvidia, Adobe, IBM, etc.), embed AI offerings to drive transformative client journeys, while spearheading sales & revenue planning and influencing c-suite decisions by making strategic recommendations.
• Identifying, planning and executing tailored account programs, managing internal/external business reviews, to impact revenue growth. Crafting and executing dynamic GTM strategies spanning diverse geographies and sectors including ANZ, Greater China, ASEAN, Japan, Korea, and Oceania. Capitalizing on market demand to guide strategic investments across Asia-Pacific.
• Orchestrating demand-focused coverage across regions, curating leadership symposiums, overseeing talent acquisition, and guiding marketing campaigns. Strategizing governance for new local Alliances, collaborating with shared services to deliver market-ready partner solutions such as Gen AI based solutions, ESG, Cloud for Sustainability, and Cyber offerings amongst others.

Jul 2021 – Aug 2022 · 1 yr 1 mo

• Led Asia-Pacific Alliances & Ecosystems 'Enablement' initiatives (strategy & operations) as 'Cheif of Staff' , worked with Asia-Pacific & Global business teams. Mapped market demand to potential alliance partner solutions (Microsoft, SAP, ServiceNow, Adobe, Pega, IBM etc.) unlock tech transformation opportunities, managing revenue plans, built workstreams (e.g. Sustainability, Cloud, Cyber, Data & Analytics etc.) via targeted campaigns, GTM programs (across geographies incl. Greater China, ASEAN, Japan, Korea, Oceania). Managed financial results (sales & pipeline of USD 1.5Bn), business reviews (internal/external), and supported marketing initiatives.

Oct 2020 – Jul 2021 · 9 mos

• Led Client Experience Activation (on a secondment based role) and program managed strategic initiatives across Asia-Pacific closely working with teams across countries (Oceania/Japan/Korea/ASEAN/Greater China) to improve and uplift our client experience by focusing on better quality insights, structured reporting and robust governance to stay aligned with client's agenda and needs. Leveraged client intelligence and shared client success strategies/business insights with teams to help them mitigate risks, and capitalize on opportunities.
• Additionally, successfully implemented a coordinated Client Management and Account Activation strategy across Asia-Pacific, leveraging relationships with EY Global, Asia-Pacific Area and Region leaders. Managed strategic and tactical enablement capabilities that enabled trusted business advisor relationships and disciplined strategic account planning supporting clients' transformative agenda.

Aug 2019 – Oct 2020 · 1 yr 2 mos

• Led development and execution of Asia-Pacific wide strategy for priority solutions (across geographies). Spearheaded GTM Strategy and Activation plans, working closely with our area and regional leadership and collaborated with teams across service lines, sectors, marketing and knowledge to effectively develop and implement go-to-market strategies, activation plans and campaigns for our priority solutions. These were tailored to local market trends, client needs and customer demand across priority accounts and key sectors, thereby enabling uplift in revenue and increase in pipeline. Worked closely with Global teams to leverage Global GTM plans and represented Asia-Pacific to drive global campaigns and related narrative leveraging various internal/external marketing and communications channels.

Sep 2018 – Aug 2019 · 11 mos

• Led India Pre-sales (Pursuits), Go-to-market initiatives and strategic account initiatives. Setup and led a 12 member team to support strategic bids (RfP/RfI's) for key accounts at regional level, across 250+ opportunities (in span of 24 months), with 70% win ratio. Responsible for leading pursuit teams on the largest and most strategic opportunities across all service lines and market segments of EY in India e.g. technology transformation deals, audit rotation opportunities, business consulting deals etc. As the 'Pursuits Leader', facilitated the development of a 'win' strategy, conducted 'value proposition' sessions, aligned pursuit activities understanding 'RfP' requirements to create the right narrative, leveraging global best practices, working alongside the Global Client Service Partners ((G)/CSP) to address client's needs. This involved hiring and coaching Communications & Pursuits Strategists (CaPS) and Pursuits Creative Designers within the team.
• Additionally scaled the team competencies and skillsets to create and deliver GTM strategy for priority solutions and support leadership to strengthen client connects and accelerate growth across accounts. Led implementation of Global Pursuits 'pilot projects', to drive consistency and bring change in pursuit management methodologies.

Sep 2015 – Sep 2018 · 3 yrs

• Conceptualised and setup India Pursuits (Bid-management) Function, enabling client relationships and strategic accounts growth via competitive positioning of the firm across marquee bids. As part of Markets and Business Development (Pursuits), I created and led structured pursuit/client outreach strategy plans, with deal values amounting upwards of $15m. Identifying and executing winning solution strategies and working with multiple stakeholders for some of the must-win opportunities (end to end) including orals coaching was part of my core portfolio. I led facilitation of market readiness strategy sessions along with development of client-centric strategic messaging and conceptualization of all client-facing pursuit materials. I am EY certified TTT coach for delivering Pursuit Academy sessions across the firm. I led channel shift pursuit opportunities independently for must-win accounts with 70%. win ratio.