Saurav Kumar — Co-Founder

I’ve worn many hats, most of them marketing, all of them slightly tilted. Over the last 7+ years, I’ve worked on everything from building brands and GTM playbooks to managing gaming creators and running live events – and somehow made it all tie back to content that converts and products that stick. Currently, I'm part of the founding team at Superleap, where we're building a modern AI-powered CRM that actually makes life easier for sales teams. Before this, I led marketing and content at AltWorld (an ambitious attempt at building India’s largest 3D mobile gaming platform), managed creator marketing at Garena across South Asia, and earlier, toured with and managed some of the finest names in music and entertainment. With a foundation in engineering and an MBA in marketing, I bring a mix of analytical rigor and creative problem-solving to everything I do – whether it’s launching new products, managing communities, or scaling growth campaigns. Put simply: I'm passionate about the intersection of technology, content, and consumer behaviour.

Stackforce AI infers this person is a Marketing and Growth Specialist in the Gaming and SaaS industries.

Location: Bengaluru, Karnataka, India

Experience: 9 yrs 2 mos

Skills

Go-to-market Strategy
Content
Growth Marketing
Product Marketing
Marketing
Event Planning
Digital Marketing
Lead Generation

Career Highlights

Expert in building brands and GTM strategies.
Led marketing for India's largest 3D mobile gaming platform.
Passionate about technology, content, and consumer behavior.

Work Experience

Superleap

Founding Team | Marketing & Growth (1 yr 11 mos)

AltWorld

Lead - Content & Marketing // Founding Member (1 yr 9 mos)

Garena

Manager - Creator & Marketing Operations 🇮🇳🇧🇩🇳🇵 (1 yr 2 mos)

Big Bad Wolf

Head Of Digital (1 yr 2 mos)

UnMute

Content & Tour Manager (1 yr)

Tour Manager (1 yr)

Viacom18 Media Private Limited

Promoter – Vh1 Supersonic (2 mos)

Bass Stud

Founder (Passion Project) (5 yrs 2 mos)

The Grapevine Co

Campus Ambassador (4 mos)

IIDE - Indian Institute of Digital Education

Campus Ambassador (1 mo)

MCaffeine

Digital Marketing Executive (2 mos)

International Centre for Culture & Education

Startup Manager (2 mos)

ATKT.in

Content Writer (1 yr)

Education

PGDM at Institute of Management Technology, Ghaziabad

Bachelor of Technology - BTech at University of Mumbai

Higher Secondary Certificate (HSC) at Delhi Public School - India

Senior Secondary School (SSC) at Ryan International School, Navi Mumbai

at Internet

Saurav Kumar

Co-Founder

Bengaluru, Karnataka, India9 yrs 2 mos experience

Key Highlights

Expert in building brands and GTM strategies.
Led marketing for India's largest 3D mobile gaming platform.
Passionate about technology, content, and consumer behavior.

Stackforce AI infers this person is a Marketing and Growth Specialist in the Gaming and SaaS industries.

Contact

Skills

Core Skills

Go-to-market StrategyContentGrowth MarketingProduct MarketingMarketingEvent PlanningDigital MarketingLead Generation

Other Skills

Account ManagementAdobe PhotoshopArtist DevelopmentArtist RelationsBloggingBlogging SoftwareBranding & IdentityBusiness DevelopmentBusiness StrategyC++CommunicationCommunity DevelopmentContent ManagementContent MarketingContent Strategy

About

Experience

Superleap

Founding Team | Marketing & Growth

Apr 2024 – Present · 1 yr 11 mos · Bengaluru, Karnataka, India

Superleap is the modern AI CRM your team needs to unlock peak productivity. Fast, easy, flexible, and intelligent – to help you focus on selling while the CRM does the rest.
→ Leading Superleap’s full-funnel GTM engine: scaling both inbound and outbound motions to grow pipeline, defining ICPs, crafting our brand story and pitch.
→ Developing our strategic playbooks for sales and market expansion: shaping traction channels, identifying partnership opportunities, and aligning cross-functional teams around execution.
→ Owning the content and marketing strategy end-to-end: from product marketing and demand generation to sales enablement – ensuring consistency, clarity, and conversion.
(We pivoted from AltWorld to build Superleap in April 2024.)

MarketingSalesPartnershipsGrowthGo-to-Market StrategyContent

Altworld

Lead - Content & Marketing // Founding Member

Sep 2022 – Jun 2024 · 1 yr 9 mos · Bengaluru, Karnataka, India · On-site

AltWorld, backed by Peak XV (Sequoia India), is India’s biggest 3D mobile gaming platform. It offers first-party content and UGC tools that enable users to play multiplayer games of various genres, create their own games and systems, customise their avatars, make friends, chat, and much more.

Multi-Channel MarketingGrowth MarketingProduct DesignProduct MarketingContent MarketingContent Strategy+2

Garena

Manager - Creator & Marketing Operations 🇮🇳🇧🇩🇳🇵

Jul 2021 – Sep 2022 · 1 yr 2 mos · Bengaluru, Karnataka, India

Managing the network of our creators, community, and marketing operations for Garena’s live-streaming & community platform - BOOYAH! across India, Bangladesh, and Nepal regions.
Marketing Ops - Curating in-app events, marketing campaigns, execute promotions, and multiple platform operations.
Partnerships - Establishing key partnerships with agencies, guests, PR, and content sourcing.
Creator Management - Contracting, payroll management, promo campaigns, performance, and KPI monitoring for all the platform’s signed creators.
SEA Limited (NYSE: SE) is a leading global consumer internet company founded in Singapore. We do our business in gaming under Garena.

Event PlanningMarketingOperations ManagementGamingAccount ManagementInfluencer Marketing

Big bad wolf

Head Of Digital

May 2020 – Jul 2021 · 1 yr 2 mos · Mumbai, Maharashtra, India

Big Bad Wolf is one of India’s premier talent management agencies. My role was to drive the digital force of the company, associated talents, IPs, and brands.
I collaborated with various managers, cross-functional partners, and brands to develop and implement creative content improvements.

Lead GenerationDigital StrategyDigital Marketing MediaSocial Media MarketingMarketing Campaign ManagementOnline Marketing+2

Unmute

2 roles

Content & Tour Manager

Jul 2019 – Jul 2020 · 1 yr

Responsible for UnMute's social media & digital presence, including the music releases, brand endorsements, and events for 10+ electronic music artists.

Tour Manager

Jul 2018 – Jul 2019 · 1 yr

Termed as “India’s youngest professional tour manager,” at UnMute, I toured with India's Techno pioneer Arjun Vagale, and electronic music artists like SickFlip, Su Real, Dotdat, SPRYK, to name a few.