Gaurav Sharma

CEO

Bengaluru, Karnataka, India14 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

13 years of experience in analytics and business intelligence.
Expertise in marketing analytics, pricing, and financial crime compliance.
Partnered with global leaders across North America, Europe, and Asia.

Stackforce AI infers this person is a seasoned analytics professional specializing in BFS and Retail sectors.

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Skills

Core Skills

Business IntelligenceMarketing AnalyticsPricingFinancial Crime Compliance

Other Skills

AlteryxAnalyticsArtificial Intelligence (AI)Base/Incremental SalesBase/Promo PricesBig DataBusiness AnalyticsBusiness InsightsBusiness Intelligence ProjectsBusiness StrategyCross-functional Team LeadershipData AnalysisData ManagementDeep LearningDigital Marketing Analytics

About

An experienced Analytics Professional & IIT Delhi alumnus, with 13 years of experience in formulating business strategies and providing business intelligence (BI) & reporting, advanced analytics (AI, supervised/unsupervised ML, text analytics/NLP, computer vision) and robotics process automation solutions for BFS & Retail/ CPG companies. Partnered with Global Leaders/ Clients based out of North America, Europe and Asia continents. Expertise in 3 key areas - Marketing Analytics, Pricing & Promotions and Financial Crime Compliance => Marketing Analytics - marketing mix modeling, media ROIs, TV & Digital saturation curves, base/incremental sales, contribution/due-to's, media execution levels, competition media impact => Pricing & Promotions - price elasticity, discounts, base/promo/no-promo prices, surgical price increase => Financial Crime Compliance - risk assessment, customer due diligence (CDD/ECDD), KYC on-boarding, perpetual monitoring, transaction monitoring, investigation & reporting, customer exit/ prevent re-entry

Experience

14 yrs 7 mos

Total Experience

2 yrs 11 mos

Average Tenure

3 yrs 10 mos

Current Experience

Wells fargo

Vice President - Quantitative Analytics

Jul 2022 – Present · 3 yrs 10 mos · Bengaluru, Karnataka, India

Tiger analytics

Associate Director

Jan 2022 – Jul 2022 · 6 mos · Bengaluru, Karnataka, India

Exl

3 roles

Engagement Manager

Promoted

Jan 2019 – Jan 2022 · 3 yrs

Working with Retail and BFS clients to provide data management, BI/ Reporting, AI/ML and Robotics Process Automation solutions. I have closely worked with their global leaders/ teams based out of North America, Europe and Asia continents.
I have expertise in 3 key areas - Marketing Analytics, Pricing and Financial Crime Compliance/ Risk
=> Marketing Analytics - marketing mix modeling, media ROIs, TV & Digital saturation curves, base/incremental sales, contribution/due-to's, media execution levels, competition media impact
=> Pricing - price elasticity, discounts, base/promo/no-promo prices, surgical price increase
=> Financial Crime Compliance - risk assessment, customer due diligence (CDD/ECDD), KYC on-boarding, perpetual monitoring, transaction monitoring, investigation & reporting, customer exit/ prevent re-entry
In my current role as Engagement Manager, I am handling the following responsibilities - Account Management, Team Management, Training & Recruitment, and Business Development

Data ManagementBusiness IntelligenceRobotic Process Automation (RPA)Marketing AnalyticsPricingFinancial Crime Compliance

Senior Manager

Jul 2016 – Dec 2018 · 2 yrs 5 mos

Senior Consultant

May 2015 – Jun 2016 · 1 yr 1 mo

Fractal analytics

2 roles

Senior Analyst

Promoted

Oct 2013 – May 2015 · 1 yr 7 mos · Mumbai Area, India

Worked with GBS, CMK and FP&A teams, based out of US, Europe, CEMEA & APAC regions, of a Global CPG Giant,
=> to formulate country-category level marketing strategies through market mix modeling solutions - media ROIs, TV & Digital saturation curves, base/incremental sales, contribution/due-to's, media execution levels, competition media impact
=> to provide pricing strategies through PnP models - price elasticity, discounts, base/promo/no-promo prices
=> to evaluate trade promotions uplifts & ROIs,
=> to design business intelligence/ BI dashboards to provide actionable insights
=> to identify brand and category level growth drivers through historic data