Apr 2022 – May 2025 · 3 yrs 1 mo

• Grew Otipy from launch to strong annual revenues, helping secure Series A & B funding in the first year.
• Managed both B2C & B2B sales, expanding the retailer network and launching private labels House of Fresh & OneFarm.
• Increased order value and buying frequency through bundling, loyalty programs, and subscription models.
• Turned around low-performing areas, improved margins using AI tools, and brought back inactive customers.
• Started and scaled quick commerce and electric E-cart delivery pilots to breakeven.
• Built and led large sales and activation teams across NCR & Mumbai.

Feb 2020 – Mar 2022 · 2 yrs 1 mo

Apr 2019 – Jan 2020 · 9 mos · Greater Jaipur Area

• In my role at OYO, I led the Jaipur hub business and churn management, focusing on increasing profitability and optimizing revenue streams. I successfully renegotiated contracts with asset owners, significantly boosting the take rate and reducing losses. My efforts in churn management converted thousands of room nights, enhancing supply and revenue. I was recognized with awards for exceptional performance during peak months.

Mar 2018 – Apr 2019 · 1 yr 1 mo · Enugu State, Nigeria

• Headed the sales of Seasoning Cubes, Tablets, Spices, and Chocolate Malt drinks across the region.
• Developed territory by enhancing market share through strategic sales and distribution channels.
• Achieved a remarkable 62% YOY growth in 2017-2018, making it the best-performing zone nationwide.
• Increased regional turnover from $930k to $1.5M within one year.

Dec 2017 – Mar 2018 · 3 mos

• I drove significant growth for Dano Milk products in Northern Nigeria, achieving record sales and expanding our distributor network.
• Designed targeted trade promotions that effectively shifted market dynamics in favor of Dano.
• Onboarded nine new distributors, activating previously untapped markets and enhancing brand penetration.
• Established a strong sales presence, resulting in the highest sales figures in the full cream milk category.

Jan 2016 – Dec 2017 · 1 yr 11 mos

• Headed sales and marketing initiatives for Hypo brand household bleach and toilet cleaner in Eastern Nigeria.
• Achieved 11% year-over-year growth, surpassing the nationwide average of 6%, resulting in an additional USD 630,000 in revenue.
• Expanded the prospect database and exceeded sales targets, enhancing market share from 85 to 90 within one year.

May 2015 – Jan 2016 · 8 mos

• I led the sales strategy for FMCG products, achieving remarkable sales milestones in the Lagos market.
• Drove the sales of Indomie noodles to an unprecedented 1 million cartons, setting a new company record.
• Expanded the distribution of new Indomie flavors, creating strong retailer demand and boosting orders from distributors.
• Achieved the highest sales figures for Hypo bleach, selling 50,000 cartons, showcasing effective market penetration strategies.