Apr 2024 – Sep 2025 · 1 yr 5 mos

Jun 2022 – Apr 2024 · 1 yr 10 mos

• End-to-end accounts handling (from onboarding influencers to checking content strategy to getting the payments done) of the most sought-after brands, including SONY, Titan watches, Nokia, McCain, Bata, Tecno, Damensch, , etc.
• Working with all category of influencers from Fitness, lifestyle, travel, tech etc
• Conducting and organizing events and PR activities, Influencer activities, events.
• Did more than 300+ campaigns
• Delivering influencer briefs, checking SEO and messaging guidelines
• Maintaining relationships with both brands and influencers
• Liaising with cross-functional teams to get the right set of branded content
• Getting the press release published in leading publishing newspapers, such as Hindustan Times, The Times of India, and more
• Issuing a closure report to the client with elaborate analytics, reflecting the performance of the campaign
• Scouting, negotiating and onboarding influencers.
• Leading a team of 2-3 experienced marketing specialists while guiding them to make the most of the influencer activities

Jun 2022 – Present · 3 yrs 9 mos · Delhi, India · On-site

• Started my fitness channel in 2022 including Youtube as well. Content includes various categories like Fitness Tips, Fitness Ideas, Fitness recipe's and much more content related to fitness. Have more than 8.5k following on the same and have worked with brands like Fast & up, Natural Teen, Oziva , Beardo etc
• Instagram: https://www.instagram.com/zeeshann_hussain/
• YouTube: https://www.youtube.com/@zeeshannhussain

Jun 2021 – Jun 2022 · 1 yr · Gurugram, Haryana, India

• Devising the end-to-end Influencer marketing strategy for the brand - MuscleBlaze
• Generated a sales of 80L per month.
• Identifying, building, and maintaining a working relationship with a repertoire of Influencers - Paid, barter, and affiliate basis
• Onboarded 50,000 users each month to the platform via influencer activity
• Giving influencers different content ideas regarding the post/reel content they would be putting on their social media platform
• Getting creatives done by influencers to be run on the social media platforms ( Facebook, Instagram , Youtube)
• Designing and executing campaigns with influencers around calendared fitness events
• Competitive benchmarking around influencer activations to maintain a maximum share of voice on social media
• Reviewing and upgrading the influencer associations on a periodic basis performance metrics
• Dealing with Fitness Influencers at Micro and Macro Level
• Tracking and maintaining a repository of all influencer campaigns and deliverables
• Managing the execution of content hosting through brand handles on different social media platforms
• Curating content to be posted on the company's social media handles, such as YouTube, Instagram
• Planning shoots for influencers, deciding the hotels, venue, and more.

Jun 2020 – Jun 2021 · 1 yr · Gurugram, Haryana, India

• On-boarded influencers ( Micro, Macro , Nano and Celebrities ) from various platforms – YouTube, Instagram, Telegram, etc and vary categories like- Food, Fashion , Lifestyle, Travel, Tech , Experiment, Fitness etc.
• End-to-end execution of the influencer marketing campaigns ( Mapping influencers, sending scripts , checking content, getting payments released )
• On boarded 50 Lakh + users during my course of 1 year at the organization
• Generated a sale of more than 2.5Cr INR
• Collaborated with 18k+ Youtube and Instagram Influencers from diverse categories like fashion, tech, entertainment, beauty, fitness , trading & more (covering both south and north). Also worked with celebrities like RajAnadkat, Bhavesh Balchandani, Saba Ibrahim, Dino Moria and many more.
• Managed over 1000 digital campaigns for partners like Amazon, Flipkart, Myntra, Ajio, Mamaearth, Wow, 4rabet Binamo etc.
• Maintained and controlled the quality of the video with relevant Keywords, Tags, and promotional codes
• Maintained good relations with influencers for future dealings while negotiating with them
• Curated & proofread the content of the video scripts made for the influencers
• Worked closely with the editing and the designing team.

May 2019 – Aug 2019 · 3 mos · Gurugram, Haryana, India

• Worked closely with the SEO department in the initial days of my internship
• Wrote descriptions and thumbnail text for the YouTube channel of CashKaro using SEO
• The main task was to deal with the YouTube influencers
• Guided influencers about the progressing coupons, schemes and asking them to use the keywords in the videos
• Checked the videos made by the influencers while correcting the keywords, Tags, and offer CODES used properly
• Negotiated the prices of the influencers and maintained good relations for future dealings

Jun 2020 – Jun 2021 · 1 yr · Gurugram, Haryana, India · On-site

• Coordinated with the influencers ( Micro, Macro , Nano and Celebrities' ) to customize the affiliate
• links
• Made a revenue of 40-50L via affiliate marketing done by Influencers.
• Persuaded the influencers while telling them about the benefits of affiliate program
• Assisted influencers so that they can create their own affiliate link of any retailer through EarnKaro
• Running Google Ad's on various social media platforms (YouTube, Instagram , Facebook )

Sep 2018 – May 2020 · 1 yr 8 mos

• Was dealing with all category of Influencers like Food, Tech, Entertainment, Fashion, Family, Travel etc.
• Worked with brands like : Amazon, Amway, Samsung, 4rabet, Binance, MPL Etc
• Did more than 55+ campaigns

May 2018 – Jun 2018 · 1 mo · Greater Delhi Area

• Worked closely with the Marketing and Public Relation Team of the organization
• Worked on the back - end of the Website in order to edit the content and to add the desired
• Keywords
• Bifurcated articles and videos with highly relevant and trafficked Keywords

Dec 2017 – Jan 2018 · 1 mo · Mumbai Metropolitan Region

• Learned the technical words used in the process of transcription
• Learned the efficiency to convert Audio (Both Hindi and English) in written format (English Language only)
• Converted the audios of the different Group Discussions and Personal discussions

Jul 2017 – Jul 2017 · 0 mo · Greater Delhi Area

• Learned about the industry while continuously associating with the senior staff, discussing the industry operations
• Learned about the Airport Operations and the strategies to deal with clients

Jun 2017 – Sep 2017 · 3 mos · Greater Delhi Area

• Direct Marketing – Approached institutes and promoted the brand while telling clients about
• the packages and quotations
• Database management - Collected and maintained the database of the institutes
• Worked closely with the Senior Associate in order to discuss the marketing schemes

Mar 2017 – Apr 2017 · 1 mo · Greater Delhi Area

• Approached the high school students to communicate the offerings of the Edumentor
• Collected and maintained the database of the students
• Got the marketing collaterals distributed among the prospects
• Communicated with more than 60+ students each day
• Elaborated on the importance of their offerings while persuading them to purchase it

Jun 2016 – Jul 2016 · 1 mo · Greater Delhi Area

• Made the travel itinerary for the client while scheduling their day along with the places they would want to visit
• Managed the clients of TWX