Reetam D.

Co-Founder

Bengaluru, Karnataka, India15 yrs 6 mos experience

Key Highlights

Repositioned SaaS from $2K to $20K ACV.
Doubled qualified acquisition from 600K to 1.5M.
Generated $500K qualified pipeline in 3 weeks.

Stackforce AI infers this person is a B2B SaaS growth marketing expert with a focus on conversion optimization.

Contact

Skills

Core Skills

GtmB2b Saas

Other Skills

Account ManagementApplications Development ManagementB2B Marketing StrategyB2C marketingBusiness AnalysisBusiness DevelopmentBusiness StrategyCRMCompetitive AnalysisConsultation SkillsConsultingConversion OptimizationConversion Rate OptimizationCustomer AcquisitionCustomer Relationship Management (CRM)

About

Hello 👋, I'm Reetam. I help early B2B SaaS attract and convert qualified buyers through refined ICP, renovated money pages, and demo-acceleration proof. I work with B2B SaaS founders who lead GTM and are still doing demos themselves (maybe have 1-2 GTM hires). Usually pre-revenue to $2-3M ARR. ✅ WHAT I FIX: ✓ ICP too broad → Validate with real buying triggers ✓ Wrong leads on money pages → Fix high-intent page messaging ✓ Interest but no demos → Build proof that creates urgency 👉 HOW I WORK: Focused GTM sprints. One problem at a time. No six-month roadmaps. No theoretical frameworks. Just practical assets you can implement immediately. 🎓 MY BACKGROUND I've been doing B2B SaaS GTM for 15 years – always in-house, always hands-on, always focused on the 0-to-1 journey. 🎯 I've helped early-stage, founder-led SaaS: * Reposition from $2K → $20K ACV by narrowing ICP and target geo * Doubled qualified acquisition from 600K → 1.5M through context-heavy growth channels * Boost conversion rates from 5% → 20% on high-intent pages * Generate $500K qualified pipeline in 3 weeks for a new product launch * Book $100K ARR in pre-orders before even shipping the product 📧 If your GTM attracts everyone except qualified buyers, let's fix that.

Experience

Gtmist

Founder

Mar 2025 – Present · 1 yr · India · Remote

GTMist helps founder-led B2B SaaS fix funnel quality problems through focused sprints, one problem at a time.
If you're a founder still doing demos yourself (pre-revenue to $2-3M ARR), you know the pain. Lots of traffic, lots of "interested" people, very few qualified buyers.
We run focused sprints that tackle one specific problem at a time:
Beachhead ICP & market intel - validate who actually buys and why
High-intent page renovation - fix money pages that attract wrong leads
Lead-to-demo acceleration - turn interest into booked calls
No six-month engagements. No frameworks you'll never use. Just practical assets you can implement right away.

GTMGo-to-Market StrategyDigital MarketingB2B Marketing StrategyB2B SaaSConversion Rate Optimization+10

Zeda.io

Head of Marketing

Feb 2023 – Aug 2025 · 2 yrs 6 mos · India

Basis

Vice President of Growth

Mar 2021 – Oct 2021 · 7 mos · Bengaluru, Karnataka, India

Instamojo

Head of Growth Marketing

Nov 2018 – Nov 2022 · 4 yrs · Bengaluru, Karnataka, India

Classic informatics

2 roles

Senior Manager Marketing

Apr 2017 – Nov 2018 · 1 yr 7 mos

Classic Informatics is a global development company with offices in Australia, UK, and India. It delivers business intelligence solutions, big data analytics, cloud applications, process automation, eCommerce, web, and mobility solutions. As the Senior Marketing Manager, my responsibilities include:
Being a think tank on strategic front of marketing projects & ensuring results from each.
Consulting stakeholders to define & implement web, branding and conversion strategies.
Optimizing revenue channels for internal & client properties.
Spearheading a team of 17 digital & direct marketers to deliver desired results.
Ensuring steady increase in capacity, results & revenue from internal & client facing projects.
Ensuring department KPIs are maintained & progressively exceeded.
Lead and Demand generation from different online/offline campaigns
Process automation for digital & direct marketing to be more effective & impactful.

Manager Marketing

Apr 2012 – Apr 2017 · 5 yrs

As a Marketing Manager, my responsibilities include:
Inbound Marketing for internal and Client properties
Outbound Marketing for internal and Client properties
Brand Building through well defined strategies
Lead and Demand generation from different campaigns
To optimize conpany-wise reporting and intelligence
Automation of internal tools and platforms
Collaboration with Sales and PMO to streamline business generation
Optimizing revenue by leveraging Marketing Department's skills and efforts

Zonka feedback

2 roles

Senior Product Marketing Manager

Apr 2017 – Nov 2018 · 1 yr 7 mos · New Delhi Area, India

Zonka is one of the most powerful & beautiful multi-channel customer feedback apps out there. As the Senior Marketing Manager of this awesome product startup, I am responsible for:
Creating and managing online marketing strategy for the product
Managing product website dev & positioning. Optimizing for inbound lead generation.
Discovering & optimizing revenue channels for Zonka.
Managing well distributed paid campaigns across platforms & ensuring lead gen with desired ROI.
Managing network & press relation for promotions and branding.
Defining & managing online lead generation process
Ensuring department KPIs are maintained & progressively exceeded.

Product Marketing Manager

Jun 2014 – Apr 2017 · 2 yrs 10 mos · New Delhi Area, India

Zonka Feedback is a technology startup. It is a customer feedback management system available on iPad and Android tablets. As the Marketing Manager of this awesome startup, I am responsible for:
Creating and managing online marketing strategy for the product
Creating & managing the product website and optimizing it to generate leads
Working and managing on-site and off-site SEO campaigns
Managing paid marketing campaigns and ensuring regular inflow of leads
Designing creative email marketing campaigns to engage prospective & existing customers
Managing social media accounts with the purpose of engaging the audience by passing vlaue
Managing press relation for promotions and branding
Managing content and collateral creation and their strategic distribution
Defining & managing online lead generation process
Ensuring measurability of effectiveness of marketing campaigns & reporting
Actively participating in creating product roadmap with management & executing it

Citytech software

Assistant Manager - Marketing & Sales

Jul 2011 – Apr 2012 · 9 mos · Kolkata Area, India

Citytech Software Private Limited is an IT services company, offering a wide array of solutions customized for a range of key industry verticals and horizontals. Established in 1993, we have developed competencies in developing and implementing web-based solutions, client server applications, ERP and Payroll management software and Point of Sale Solutions. Our need-driven deployment of domain and technology expertise brings to customers a range of solutions and products that enhance their performance and competitiveness.

Xenis infocom

Marketing & Sales Analyst

Jun 2010 – Jul 2011 · 1 yr 1 mo

As a Marketing & Sales Analyst here in Xenis Infocom, I am experiencing a very smooth life and excellent work culture. It is official here but its not. Yes, I know its a bit confusing. What I mean to say is when its work, we are all our own client, we judge our performance from a client's prospective. So, one can get a feel how professional we are. But again we are not robots :-). We enjoy our life to the full even if it is formal. Cracking jokes, moving out for a evening tea together are all part of a professional Xeniser. We are not just a bunch of professionals working here but more importantly we are all friends. So, in short we are a group of highly skilled and professional individuals who are not just programmed to work cats and dogs and not to have fun, we live our lives. So we live the actual meaning of the term "Designing Lives, Developing Future". LIFE ROCKS AT XENIS INFOCOM !!

Red quanta

Market Research Intern

Jun 2010 – Jul 2010 · 1 mo

Involved market and brand study of India's one of the top IT education provider.
This was for the purpose of pan-India performance evaluation in collaboration with top management, under the guidance of Mr. Pankaj Guglani/CEO,during June and July 2010
The market research was accomplished using specialized technique of mystery shopping. This project was conducted for a dominant player in IT education in India.