Catriona Walkerden

VP of Marketing

Melbourne, Victoria, Australia21 yrs 8 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over two decades of experience in technology marketing.
Passionate advocate for women in IT.
Expert in digital marketing and managed services.

Stackforce AI infers this person is a B2B marketing leader in the technology services industry.

Contact

Skills

Core Skills

Product MarketingBrandingTeam ManagementCustomer ExperienceCommunication

Other Skills

Analyst RelationsB2B MarketingBrand AwarenessBrand EquityBrand StrategyBusiness-to-Business (B2B)CRMChannel PartnersCustomer Relationship Management (CRM)Data AnalyticsDemand GenerationDevelopment of strategic marketing plansDigital MarketingEnvironmental, Social, and Governance (ESG)Financial Analysis

About

Catriona is the Vice President for Marketing at Logicalis, a leading global technology services provider. As Architects of Change, Logicalis’ focus is to help organisations succeed in a digital-first world. Catriona’s mission is to elevate the Logicalis brand globally as an expert digital managed services provider and sustainable business partner. Her goal is to educate customers on how to navigate change and complexity in the digital world though insightful content and campaigns. Catriona's career in technology spans over two decades, serving innovative IT brands across the world including Cisco, Oracle, Sybase, Whispir, Optus and most recently, Logicalis. Catriona is a diversity advocate, who is particularly passionate about elevating women in IT to reach their potential. She has served on a number of committees to deliver programs with the aim of mentoring women in IT and allowing them to thrive in their careers.

Experience

Logicalis australia

2 roles

VP Marketing, Asia Pacific

Promoted

Mar 2025 – Present · 1 yr · Melbourne, Victoria, Australia · Hybrid

Marketing Lead

Aug 2019 – Apr 2021 · 1 yr 8 mos · Melbourne, Australia

Data AnalyticsBusiness-to-Business (B2B)Team ManagementCustomer ExperienceCommunicationBranding+1

Logicalis

VP, Global Marketing

Apr 2021 – Present · 4 yrs 11 mos

Data AnalyticsBusiness-to-Business (B2B)Analyst RelationsProduct MarketingPublic RelationsSustainability+8

Unico

Head Of Marketing

Feb 2019 – Aug 2019 · 6 mos · Melbourne, Australia

Data AnalyticsBusiness-to-Business (B2B)Team ManagementCommunicationBranding

Whispir

Lead, Channel Marketing

Apr 2017 – Jan 2019 · 1 yr 9 mos · Melbourne, Australia

Data AnalyticsBusiness-to-Business (B2B)Team ManagementCommunicationBranding

Optus

2 roles

Manager, Sales and Channel Enablement

Promoted

May 2015 – Apr 2017 · 1 yr 11 mos

Data AnalyticsBusiness-to-Business (B2B)Team ManagementCommunication

Marketing Communications Manager

Mar 2011 – May 2015 · 4 yrs 2 mos

Business-to-Business (B2B)Communication

Hansen technologies

Marketing Manager

Jul 2010 – Mar 2011 · 8 mos

All global marketing communications including advertising and lead generation plans across the key markets of US, Asia and Europe to support the sales team
Working with key analysts and press to push Hansen news, case studies and white papers on their radar and into their publications

Data AnalyticsBusiness-to-Business (B2B)Team ManagementCommunication

Sybase inc

Marketing Manager, CEEMEA

Nov 2008 – Sep 2009 · 10 mos

Responsible for creating and rolling out all lead generation marketing activities across the region to increase pipeline, drive conversion rates and revenue
Coordination and management of all distributor marketing managers and their activities across the regions, measuring results and sharing results across the region

Business-to-Business (B2B)Communication