Gauthier Gallin

Co-Founder

Ghent, Belgium4 yrs 10 mos experience

Key Highlights

  • Founder and CEO of a successful DTC e-commerce company.
  • Expert in performance marketing with measurable growth achievements.
  • Innovative thinker in the pet care industry.
Stackforce AI infers this person is a DTC e-commerce expert with a strong focus on performance marketing strategies.

Contact

Skills

Core Skills

Performance MarketingAcquisition MarketingB2b Marketing StrategyDigital Strategy

Other Skills

DTCDemand GenerationEmail marketingEnglishFrenchGoogle AdwordsGoogle AnalyticsGoogle adsGoogle analytics 4Growth ManagementLinkedIn AdvertisingLinkedIn MarketingLinkedIn organicMarketing StrategyMarketing on social media

About

I'm the founder and CEO of Bobiotics, a DTC e-commerce company specializing in premium dog supplements across Belgium and the Netherlands. We operate both traditional sales and subscription models, serving thousands of customers who rely on our science-backed nutrition solutions. With 5+ years of performance marketing experience, I've scaled my own business while helping other companies achieve measurable growth, with particular expertise in Online Business, DTC strategy, Odoo, Shopify, SEO, AI for ecommerce, Meta Ads, LinkedIn Ads and Google Ads. My expertise spans: - Building and scaling DTC e-commerce with subscription offerings - Multi-channel acquisition funnels (Meta, Google, LinkedIn) - SEO and organic social strategies - Brand development and visual identity - Customer support and relationship management systems I've worked with companies like Peloton de Paris, Bizzy, Dear Digital, Dripl, and Froomle, creating performance marketing strategies that deliver results: → Dripl: LinkedIn campaigns that improved lead quality and conversion rates → Froomle: Integrated Google and LinkedIn strategies that expanded market reach → SaaS clients: Demand generation campaigns boosting qualified pipeline I'm always exploring innovative products within the pet care industry and currently developing a new concept that builds on our established customer base and operational experience. I share insights on LinkedIn about performance marketing, DTC growth strategies, and lessons from building an e-commerce business. My content focuses on actionable revenue-driving tactics. Always open to connecting with entrepreneurs, marketers, and anyone interested in scaling DTC businesses.

Experience

Performant

Co-Founder

Jul 2025Present · 8 mos · Ghent Metropolitan Area · Remote

Shakeup

Freelance Growth Marketer

Jul 2024Present · 1 yr 8 mos

Bobiotics

Co-Founder

Feb 2024Present · 2 yrs 1 mo · Ghent, Flemish Region, Belgium

Marked

2 roles

Freelance Growth Marketer

Jan 2024Jun 2024 · 5 mos

  • Started my freelance business during this time.
  • At Marked I only focus on 2 major B2B SaaS clients with an annual paid media spend of 1.2 million dollars.
  • Main tasks: Improve HubSpot pipeline through paid media.

Performance Marketing Lead

Apr 2021Jan 2024 · 2 yrs 9 mos

  • Responsible for:
  • LinkedIn ads (over $370,000 in yearly ad spend)
  • Google ads (over $200,000 in yearly ad spend)
  • Technical marketing (Google Analytics 4, Google Tag Manager, Hubspot setup)
  • Notion (database setup for Marked and clients)
LinkedIn AdvertisingB2B Marketing StrategyMarketing StrategyDigital StrategyOnline AdvertisingGoogle ads+4

Bizzy

Freelance Growth Marketer

Jan 2024Sep 2024 · 8 mos · Ghent, Flemish Region, Belgium

  • At Bizzy, I'm focused on growing our brand through a variety of channels and strategies:
  • Lead our paid media campaigns across LinkedIn, Meta, and Google Ads, driving brand awareness and engagement.
  • Manage our use of HubSpot Marketing Hub to enhance lead generation and conversion rates.
  • Oversee organic social media efforts and SEO to improve our content's reach and visibility.
  • Responsible for building and leading the internal marketing team, focusing on collaboration and innovation.
Acquisition MarketingGrowth ManagementPerformance Marketing

Proximus

Digital Marketing Intern

Oct 2020Apr 2021 · 6 mos · Brussel, Brussels Hoofdstedelijk Gewest, België

  • Digital strategy
  • SEA (Search Engine Advertising), SEO (Search Engine Optimization)
  • Google Analytics, Adobe Analytics
  • Email marketing
B2B Marketing StrategyMarketing StrategyDigital StrategyOnline AdvertisingOnline Marketing

Idrops

Stagiair projectassistent

Oct 2019Jan 2020 · 3 mos · Gent en omgeving, België

  • Workshops & trainings
  • Design thinking

Education

EHSAL Management School

Postgraduaat — Digital Marketing & Communication

Jan 2020Jan 2021

HOGENT

Bachelor's degree — Maatschappelijk werk

Jan 2017Jan 2020

Sint-janscollege Poperinge

ASO secundair onderwijs — Economie moderne talen

Jan 2010Jan 2016

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