Apr 2019 – Feb 2022 · 2 yrs 10 mos · Mumbai Metropolitan Region

• Along with strong adaptability and ability to handle size, scale, and complexity, I delivered leadership across client acquisition and research solutions to drive brand growth with collaborative effort from a team of 8 members. I work with some of largest brands in India in food, personal care, home care and media on their innovation, renovation, design, pricing, and portfolio decisions to drive stronger ROI.
• DELIVERED RESULTS
•  Acquired new clients across categories and verticals; managed P&L responsibilities
•  Key partner in brand growth and innovation success for multiple brands across categories
•  Championed migration of research tools from offline to online platform safeguarding revenue worth millions.
•  Boosted client account business by multifold and recognized with Nielsen President Applause.
•  Core member of Diversity & Inclusion leadership team, NielsenIQ BASES, Asia Pacific (June 2021).

Oct 2016 – Mar 2019 · 2 yrs 5 mos · Mumbai Metropolitan Region

Jan 2015 – Oct 2016 · 1 yr 9 mos · Mumbai Metropolitan Region

• I progressed to regional lead role, headed brand innovation strategy solution suite and spearheaded 3-year product roadmap decisions for clients across Asian markets. As an innovation strategy solution expert I led a portfolio across markets and categories covering personal care, home care, food and online portals. My KRA was also outlined to assist manufacturers and retailers in devising a sturdy roadmap to boost brand positioning to drive sales . I delivered efficiency in driving global projects for esteemed clients, developed a competitive framework for brands for future innovation and growth.

Sep 2013 – Dec 2014 · 1 yr 3 mos · Mumbai Metropolitan Region

Oct 2011 – Aug 2013 · 1 yr 10 mos · Mumbai Metropolitan Region

• I joined as manager for the analytical research center, headed the business unit for North America with collaborative effort from a team of 70 members in an offshore analytics division (ARC) to provide analytical solutions to other Nielsen offices globally. I played a significant role in outlining key objectives and delivered results of revamped business model within 6 months.
• DELIVERED RESULTS
•  Led an end-to-end restructuring initiative for a Nielsen division.
•  Secured multi million worth of cost reduction per year by refurbishing important key structures for 180.
•  Collaborated with business leaders globally to understand business needs.
•  Served as the interim leader for the division.

Aug 2010 – Oct 2011 · 1 yr 2 mos

• I served as consultant with prime accountability to define and execute effective marketing strategies for global pharma companies. I worked closely with a team of 3 analysts, guided them to assess the brand performance in context of market and competition dynamics for 6 formulations across customer groups.
• DELIVERED RESULTS
•  Governed product launch planning for an Oncology client.
•  Communicated and conceptualized brand promotion and marketing mix plan for diabetes portfolio client
•  Attained 4% higher target efficiency by rolling out sturdy annual promotional plan.

Aug 2003 – Apr 2009 · 5 yrs 8 mos

• Rose from coder to technical leader while engineering an insurance application for global MNC. Team size: 15
• Interfaced with the client business teams for requirements gathering and scope definition
• Handled offshore coordination, project planning, budgeting, prototyping, work allocation, testing and review for end to end project execution
• Liaised with multiple client business teams across geographies to handle integration across systems