Manish Raj Kunwar — VP of Engineering
I believe the best marketing isn’t about running campaigns — it’s about building ecosystems that move industries forward. Over the last 18+ years, I’ve had the privilege of working with Elastic, Microsoft, AWS, SAP, and IBM — driving customer-first strategies that not only accelerated revenue but also created communities that thrive on innovation. At AWS, I spearheaded initiatives that scaled SMB cloud adoption across India and South Asia, including the launch of the Amazon Digital Suite to empower small businesses. At Microsoft, I built affinity programs that helped SMBs create end-to-end digital journeys. At SAP, I shaped a community of CFOs and CPOs to elevate procurement transformation. And now at Elastic, I’m focused on enabling enterprises and Public Sector to harness the power of Search AI for mission-critical outcomes. My leadership style is anchored in being ambitious yet humble — setting bold goals while keeping customers at the center. I believe in empowering teams with clarity and speed, simplifying complexity so that we can scale what works. To me, progress matters more than perfection, and marketing succeeds when it delivers measurable impact while building lasting trust with customers and partners. Along the way, I’ve been recognized by industry forums such as the B2B World Summit and Economic Times for innovation, ecosystem leadership, and customer impact. My strengths lie in shaping GTM strategy, revenue marketing, ecosystem growth, and CXO engagement. I share insights here on Search AI, Security, and Growth Marketing — with a focus on practical strategies that matter to business leaders. Follow me for CXO-level perspectives, playbooks, and stories from the field.
Stackforce AI infers this person is a SaaS marketing leader with a focus on cloud adoption and community building.
Location: Bengaluru, Karnataka, India
Experience: 18 yrs 6 mos
Skills
- Gtm Strategy
- Customer Engagement
- Cloud Adoption
- Community Building
- Account-based Marketing
Career Highlights
- 18+ years of marketing leadership experience
- Expert in driving cloud adoption and SMB growth
- Recognized for innovation and ecosystem leadership
Work Experience
Elastic
Head of Marketing - India (2 yrs 4 mos)
Microsoft
Director - SMB Marketing | India (1 yr 8 mos)
Amazon Web Services (AWS)
Head of SMB (Small & Medium Business) Marketing - India & SAARC (2 yrs 8 mos)
SAP
Marketing Lead - India (2 yrs 3 mos)
IBM
Portfolio Marketing Manager - IBM Analytics (1 yr 8 mos)
Market Segment Manager - Enterprise Social Solutions & Smarter Workforce Solutions (5 mos)
Demand (Marketing) Programs Manager -IBM Collaboration Solutions (3 yrs 6 mos)
CIBER
Marketing Consultant (1 yr 1 mo)
Agilent Technologies
Marcom Specialist (6 mos)
Cranes Software International Ltd
Marketing Executive (2 yrs 5 mos)
Education
PGDBM at M S Ramaiah Institute of Management