Riya Sawant

Creative Director

Bengaluru, Karnataka, India6 yrs 3 mos experience

Highly Stable

Key Highlights

Recognized as Economic Times 30 Under 30 in Marketing
Achieved 3X revenue growth in first month at Delhivery
Led award-winning integrated media campaigns

Stackforce AI infers this person is a Marketing Specialist with expertise in Brand Strategy and Performance Marketing.

Contact

Skills

Core Skills

Performance MarketingCustomer AcquisitionBrand StrategyMarketing ManagementDigital MarketingContent Strategy

Other Skills

ATL & BTL CampaignsATL MarketingB2B MarketingB2C MarketingBTL MarketingBrand AwarenessBrand BuildingBrand ManagementBrandingCRM ManagementCollaborative StyleCommunicationCommunications StrategyConsumer BrandingContent Marketing

About

Hi, I’m Riya, a marketing and branding enthusiast with a PGDM from MICA, Ahmedabad. My core experience is in crafting impactful campaigns and delivering measurable results across industries. My professional journey spans roles in performance marketing, brand management, and communications, where I’ve had the privilege of leading initiatives that combine data-driven insights with creative storytelling. Some of my key skills include: -Brand Strategy & Communications: Crafting narratives that resonate with diverse audiences while ensuring brand consistency. -Performance Marketing & SEO: Building digital strategies that drive leads, optimize ROI, and elevate search rankings. -Content Creation & Storytelling: Designing impactful content like podcasts, newsletters, and blogs to engage and inspire. Signature Achievements: -Recognized as an Economic Times 30 Under 30 in Marketing. -Part of the Kotak Young Leader Council (2023) and recipient of the Kotak Top Guns Award. -Led campaigns that won Best Use of Integrated Media and Marketing Campaign of the Year. I’m passionate about exploring the intersection of data and creativity to solve problems, inspire action, and deliver value. All opinions shared are personal.

Experience

Aisle

Brand Lead

May 2025 – Present · 10 mos

Delhivery

Senior Brand Manager

Aug 2024 – Apr 2025 · 8 mos · Bengaluru, Karnataka, India · On-site

Brand custodian responsible for leading the 0-to-1 marketing journey establishing scalable online and offline acquisition channels.
Developed and executed performance marketing strategies on Google and Meta, achieving 3X revenue growth within the first month.
Spearheaded the implementation of CRM channels, including WhatsApp and Email, to enhance customer lifecycle management (CLCM) and drive cross-sell opportunities, retention and customer engagement.
These initiatives significantly contributed to customer acquisition, engagement, and overall business growth.

Performance MarketingCRM ManagementCustomer EngagementCustomer Acquisition

Kotak mahindra bank

2 roles

Senior Marketing Manager

Promoted

Apr 2022 – Jul 2024 · 2 yrs 3 mos

As a Senior Marketing Manager, led the Pan India strategy in Kotak Mahindra Bank. Drove branding strategy, marketing management, retention marketing, and other initiatives targeting customer management and market research.
Spearheaded the end-to-end management of the Kotak Brand Photoshoot , directing the creative vision, strategy, and guidelines for 45+ products
Building/Designing user journeys and UX for on-boarding of new customers
Identified and implemented seamless Customer Lifecycle Management (CLCM) flows for all Loans and credit card customer.
Ensure healthy brand scores, brand health and brand building.

Brand StrategyMarketing ManagementCustomer Lifecycle Management

Marketing Manager

Aug 2020 – Mar 2022 · 1 yr 7 mos

A highly skilled marketing professional with a solid track record of delivering exceptional results in brand strategy, product marketing, and digital communications.
Worked on 360 degree ATL & BTL campaigns using different mediums - OOH/Radio/TVCs/Influencer Marketing. Have worked on social media campaigns, podcasts, email marketing, WhatsApp marketing and improving SEO scores.

ATL & BTL CampaignsDigital CommunicationsSocial Media MarketingBrand StrategyDigital Marketing

Scatter

Social Media Strategist

Apr 2019 – May 2019 · 1 mo · Bangalore

Gave 300+ content ideas for 20 brands including the likes of Anik Ghee, Facebook, Shopperstop, TVS, Dabur, Kaya
Did market research, content marketing, development of content ideas, strategising, influencer marketing strategies, social media audit and relevant communication recommendations.
Developed and executed the brand strategy for Scatter which included managing its blog, the SEO and making a topical calendar

Content MarketingMarket ResearchSocial Media StrategyContent Strategy