Nitanshi Gupta — Design Manager

I am Nitanshi Gupta, a strongly self motivated and highly versatile Marketing professional with 16+ years of proven track record in achieving business growth objectives within turnaround & rapid changing environment. Have expertise in marketing strategy, campaign management, content marketing, online marketing, advertising, product marketing, email marketing, social media management, and promotions across multiple channels. Adept in day to day marketing functions such as social media, emails, online marketing, product marketing, content management, lead generation, business development, sales support, and analytics etc. Well versed with emerging technologies and tools like CMS (Teamsite and Forestry), Search Engine (Google Analytics/AdWords/ Search console/ Webmaster), Social Media (Actiance, Hootsuite), Marketing Automation (Salesforce and Marketo), and Webinar (Brighttalk & ON24). My major strength is delivering assignments on time, within budget and adhering to quality parameters while collaborating with internal and external stakeholders. Good at building trust and relationship with customers. Customers’ satisfaction is my primary motto. Passionate in nurturing talent and empowering high performance teams. A value driven individual operating at high levels of integrity, trust and respect. My Specialties are: - Branding & Strategy Planning - Content Marketing - Website Marketing - Advertising - E-mail Marketing - Social Media - SEO/ SEM - Marketing Communication - Analytics & Reporting - Team Management - Business development - Presentations - Pre-sales

Stackforce AI infers this person is a Marketing Professional with expertise in MarTech and Digital Marketing strategies.

Location: Bengaluru, Karnataka, India

Experience: 19 yrs 3 mos

Skills

Multi-channel Marketing
Stakeholder Engagement
Digital Marketing
Seo/sem
Business Development

Career Highlights

16+ years of experience in marketing strategy and execution.
Expertise in multi-channel marketing and digital campaigns.
Proven track record in business growth and team leadership.

Work Experience

Capgemini

Director - Head of Marketing ops and Comms Delivery - India (1 yr 8 mos)

Genpact

Assistant Vice President (3 yrs 5 mos)

Accenture in India

Delivery Lead (1 yr 2 mos)

Northern Trust Asset Management

Associate Vice President (6 yrs 1 mo)

Tata Consultancy Services

Team Lead (2 yrs 6 mos)

Amba Research

AVP (3 yrs)

Kotak Securities

Management Trainee (1 yr 4 mos)

Education

MBA at Alliance Business Academy

BMS at Devi Ahilya Vishwavidyalaya

at CMS

Nitanshi Gupta

Design Manager

Bengaluru, Karnataka, India19 yrs 3 mos experience

Highly Stable

Key Highlights

16+ years of experience in marketing strategy and execution.
Expertise in multi-channel marketing and digital campaigns.
Proven track record in business growth and team leadership.

Stackforce AI infers this person is a Marketing Professional with expertise in MarTech and Digital Marketing strategies.

Contact

Skills

Core Skills

Multi-channel MarketingStakeholder EngagementDigital MarketingSeo/semBusiness Development

Other Skills

AnalyticsBrandingBusiness AnalysisCampaign ManagementCompetitive LandscapeContent Management Systems (CMS)Content MarketingCorporate BrandingCorporate Website ManagementEmail CampaignsEmail MarketingForestryGoogle AdWordsGoogle AdsGoogle Analytics

About

Experience

Capgemini

Director - Head of Marketing ops and Comms Delivery - India

Jul 2024 – Present · 1 yr 8 mos · Mumbai, Maharashtra, India · Hybrid

Genpact

Assistant Vice President

Feb 2021 – Jul 2024 · 3 yrs 5 mos · Bengaluru, Karnataka, India

Google AdsCompetitive LandscapeMulti-Channel MarketingLead ScoringStakeholder Engagement

Accenture in india

Delivery Lead

Dec 2019 – Feb 2021 · 1 yr 2 mos · Bengaluru Area, India

Google AdsCompetitive LandscapeMulti-Channel MarketingStakeholder Engagement

Northern trust asset management

Associate Vice President

Aug 2013 – Sep 2019 · 6 yrs 1 mo · Bengaluru Area, India

Primarily responsible for designing and implementing digital marketing strategies including website management, SEO, SEM, Google AdWords, PPC, email campaigns and social media campaigns. Coordinating with product marketing and channel marketing team for distribution of online content including expert blogs, webinars, whitepapers, and videos. Additionally responsible for executing campaigns (website, email nurture, and social media) to ensure right branding, traffic enhancement, lead generation, and effective reporting.

Competitive LandscapeWealth Management ServicesMulti-Channel MarketingLead ScoringStakeholder EngagementDigital Marketing+1

Tata consultancy services

Team Lead

Jan 2011 – Jul 2013 · 2 yrs 6 mos · Bengaluru Area, India

I was supporting a BIG 4 client’s Research and Analytics team doing strategic research for client consultants - covering Telecom, Entertainment, Media, and Communication (EMC) sector, and Technology sector. The role required designing sales presentations covering industry trends, strategic analysis, peers comparison, financial analysis, finding areas of threats and opportunities, and aligning client services to the company’s business. Additionally, assisted the client on strategic leadership projects such as publishing of surveys, whitepapers, and point-of-views for generating new revenue.

Stakeholder EngagementBusiness Development

Amba research

AVP

Sep 2007 – Sep 2010 · 3 yrs · Bengaluru Area, India

Was a part of the ‘Projects and Transitions’ segment which assisted handling a team of three people working on various new competitive trials for winning them. This included various projects on report writing, financial analysis, business analysis, sector trends analysis, news flow, financial modeling etc. Good at preparing a number of competitive RFPs and RFIs, preparing pricing sheets, introductory presentations, and other client marketing materials. A member of Training and Development team where assisting in preparing and delivering training material on “Economic Indicators”, “Analyzing Power Companies” and others areas.

Kotak securities

Management Trainee

Apr 2006 – Aug 2007 · 1 yr 4 mos

Handled day-to-day Trading of equity, commodities, futures, and derivative in the stock exchange for clients. Advised clients on portfolio management, investments and trading opportunities.