Tarun Devasia

CEO

Bengaluru, Karnataka, India25 yrs 5 mos experience

Highly Stable

Key Highlights

Over two decades of B2B marketing experience
Proven track record in global marketing strategy
Award-winning marketing performance in APAC region

Stackforce AI infers this person is a B2B Marketing Leader with extensive experience in technology sectors.

Contact

Skills

Core Skills

Marketing StrategyGlobal MarketingGo-to-market StrategyBusiness DevelopmentProduct ManagementDemand GenerationBrand ManagementMarketing

Other Skills

AdvertisingAnalyst RelationsB2B MarketingB2B Marketing StrategyBusiness ProcessCRMChannel PartnersCompetitive AnalysisCustomer Relationship Management (CRM)Digital MarketingHigh Performance ComputingInfluencer MarketingInternational MarketingLead GenerationMobile Marketing

About

Over two decades of experience directing marketing efforts towards greater success for B2B Technology Products, Services and Solutions across country, regional (APAC) and global roles. This experience allows me to combine executive vision and strategy and translate them into action effectively. Strong analytical skills and a diverse background enable me to deliver high performance consistently. Further, my understanding of growth markets and multi-cultural teams contribute to excellent results.

Experience

Ramco systems

Chief Marketing Officer

Jun 2022 – Present · 3 yrs 9 mos · India

Responsible for planning, development, and execution of global marketing strategy encompassing brand, multi-channel marketing campaigns, events, partner/alliance & product marketing that are focused on results. Support organization’s growth strategy via thought leadership and demand generation. Lead a strong & dynamic team of passionate and talented marketing professionals

MarketingMarketing StrategyGlobal MarketingDemand GenerationThought Leadership

Dell technologies

3 roles

VMware Alliance Marketing Director, Asia Pacific & Japan Region

Feb 2018 – Jun 2022 · 4 yrs 4 mos · Bangalore

Responsible for overall budget, planning & execution of programs which support the joint Dell EMC & VMware business (i.e. Cloud, Hyperconverged Infrastructure & Digital Workspace). Work with one of the fastest growing and priority areas within Dell Technologies. Role involves executing APAC region programs that are aligned with strategic business objectives. Received the APJ Regional and Global Awards for Marketing Performance and Support.

MarketingBusiness DevelopmentGo-to-market StrategySales Management

Client Solutions Marketing Director for Asia Pacific & Japan

Promoted

Jul 2014 – Jan 2018 · 3 yrs 6 mos · Bangalore

Anchored Client Solutions Campaigns in Asia Pacific and Japan. The focus was on driving regional marketing programs across customer segments to maximize growth and P&L. Responsibilities included managing marketing budgets, creating marketing campaigns, defining customer contact strategy and overseeing execution. Received the Dell Champion award for marketing contribution

MarketingProduct ManagementDemand Generation

Commercial Segment Marketing Head

Jun 2010 – Jun 2014 · 4 yrs · Bangalore

Drove marketing programs with direct impact on business results. Created a comprehensive marketing program encompassing brand building, PR and Analyst Relations across all business units - Enterprise Solutions Group, End User Computing, Services and Software. Started the India Analyst Relations Program. Recognized for various campaigns and programs.

MarketingBrand ManagementPublic Relations

Sun microsystems india pvt ltd

General Manager- Marketing

Oct 2007 – Jun 2010 · 2 yrs 8 mos

Managed Systems (Server & Storage) LOB marketing in India and Analyst Relations across all LOBs. Was also in charge of Services and Software LOB marketing and a special initiative to grow High Performance Computing and MySQL business till June 2009. Won the award for the best marketing campaign to have the highest business impact in the quarter ending March 2009. The award recognized the most effective and result-oriented campaigns in the emerging markets region.

MarketingAnalyst RelationsHigh Performance Computing

Satyam computer services ltd.

Head Marketing, VBU TIMES

Sep 2004 – Oct 2007 · 3 yrs 1 mo

Turned the marketing unit from a reactive and tactical role to a strategic, value-enhancing unit with clear performance metrics. Responsible for all marketing initiatives, from the marketing plan and budget to roll-out and tracking of activity effectiveness. Managed key account marketing, influencer marketing, lead generation campaigns, marketing collateral creation and alliances. Earned recognition from senior leaders and was rated as “Star” performer and promoted successively for two years.

MarketingLead GenerationInfluencer Marketing

Intermark corp

Business Development Manager

Jan 2002 – Jan 2004 · 2 yrs

Involved in selling Giga Information Group’s (now a wholly owned subsidiary of Forrester Research) research, advisory and consulting services to the top Indian IT Companies.

Business DevelopmentSales