Prashanth Gowriraju

Co-Founder

India21 yrs 1 mo experience

Most Likely To SwitchHighly Stable

Key Highlights

Co-founded a unique snack brand merging food and culture.
Scaled PopiCorn to 80M+ units across 75,000 outlets.
Award-winning entrepreneur recognized by major industry players.

Stackforce AI infers this person is a B2C Consumer Products entrepreneur with a focus on cultural branding.

Contact

Skills

Core Skills

Brand BuildingConsumer Products

Other Skills

Cultural StrategyGen Z MarketingMarketing

About

I’m building POPI A snack brand born out of a simple belief: Food deserves the same cultural love as music and fashion. We’re creating flavor drops that feel like album releases, powered by design, storytelling, and a community that eats with emotion. POPI is our playground to explore how taste, culture, and the music collide and turn that into a scalable snacking movement. Our first drop — Habanero Hip Hop — is what happens when spice meets sound. Join the Chaos - https://getpopi.com Insta - https://www.instagram.com/getpopi X - https://x.com/getpopi Youtube - https://www.youtube.com/@getpopi Let’s create what the world hasn’t seen yet.

Experience

Popi

Co Founder & Vibe Captain

Jun 2022 – Present · 3 yrs 10 mos

POPI is a snack brand built for scrolls, not just shelves.
We fuse flavor, music, and Gen Z energy into a lifestyle experience — clean-label, plant-based, and bursting with shareability.
Every flavor drops a beat. Every flavor is a vibe. We’re not building an FMCG product. We’re building India’s next youth movement — one bite at a time.

Brand BuildingConsumer ProductsGen Z MarketingCultural StrategyMarketing

Popicorn

Chief Dad & CEO

May 2016 – Jun 2022 · 6 yrs 1 mo · Greater Hyderabad Area

From a garage with 2 SKUs, we scaled PopiCorn to 80M+ units across 75,000 outlets, revitalizing popcorn with bold Indian flavors and clean ingredients.
A few chips on the shoulder:
An Entrepreneur across food, tech & youth
Awarded by ET Now, Coca-Cola, Smart CEO, YourStory & more.
Post-COVID pivot → Brand rebirth.

Learnsocial

Sr. Vice President Sales & Marketing

Oct 2014 – Mar 2016 · 1 yr 5 mos · Greater Hyderabad Area

Since its launch, LearnSocial has attracted nearly 200,000 registered users on the site. We plan to onboard over 10,000 instructors in various domains with about 30,000 courses into various categories by end of 2015.

Kidloo

Founder & CEO

Jan 2011 – Oct 2014 · 3 yrs 9 mos · Hyderabad Area, India

Started with a simple insight: buying toys shouldn’t be harder than playing with them.
Scaled India’s #1 online toy store with 40,000+ SKUs and a hybrid model — before omnichannel was a thing. Exited in 2014.

Hooray

Founder & CEO

Jan 2008 – Oct 2010 · 2 yrs 9 mos · Greater Hyderabad Area

Launched India’s first on-demand grocery startup — years before q-commerce existed.
Built the rails early. No buzzwords. Just bold belief.

Foundit

Sales Manager

Dec 2006 – Aug 2007 · 8 mos

Appnomic

Manager - Sales

May 2005 – Aug 2006 · 1 yr 3 mos

Establish and maintain real two-way partnerships with managed partners through excellence in partner sales, marketing and relationship engagement and execution. Responsible for managing the relationship with key accounts and to drive business planning, sales development initiatives, support partners in selling and manage opportunity pipeline.

Infosys technologies ltd

Process Executive

Jan 2004 – May 2005 · 1 yr 4 mos

A role focused on driving operational excellence and efficiency within the organization. This position involved analyzing, optimizing, and implementing business processes to improve performance, reduce costs, and enhance customer satisfaction.