Jul 2023 – Nov 2024 · 1 yr 4 mos

• Product Owner/Business Analyst For Internal Chatbot Named RIWA
• Building Chatbot Solutions Across internal departments : HR, IT, Procurement, Finance, Legal, Safety, Operations, Admin & Security

Aug 2022 – Jul 2023 · 11 mos

• Spearheaded Demand Generation at Firework, a dynamic Series B SaaS company valued at $250M and backed by the influential Soft Bank.
• Pioneered Account-Based Marketing (ABM) initiatives in collaboration with Sales, Customer Success, and Inside Sales teams, focusing on penetrating large retail enterprises.
• Revolutionized marketing automation by implementing a cutting-edge HubSpot Global Instance, orchestrating all campaigns, workflows, and target ABM lists for maximum impact.
• Crafted compelling content for monthly newsletters, Inbound Marketing Qualified Leads (MQLs), and Closed-Lost Deals email nurture sequences, ensuring a seamless customer journey and boosting engagement.
• Played a pivotal role in enhancing SEO performance through content optimization, backlink generation, and meticulous error corrections, driving organic traffic and improving search rankings.
• Took charge of qualifying leads across the Asia-Pacific (APAC), Southeast Asia (SEA), and Australia/New Zealand (ANZ) regions, streamlining the lead generation process and maximizing conversion rates.
• Engineered a high-value sales funnel, generating an impressive USD 6 million in pipeline value and securing closures worth USD 2 million across key markets in the United States and India.
• Orchestrated a comprehensive email marketing calendar, owning end-to-end strategy and content development, ensuring timely and impactful communication with prospects and customers.

Apr 2021 – Aug 2022 · 1 yr 4 mos · Hyderabad, Telangana, India

• Heading Account Growth , Funnel Development & Marketing Across India, MEA, ASEAN, LATAM&CANADA, and the US for Cloud4C.
• Strategize, develop, implement and manage marketing campaigns for customers and prospects
• Solutions marketing - Strong understanding of current marketing trends and taking digital and enterprise-led solutions to the market
• Predominantly focussing on SAP, AWS, Azure, GCP & Oracle Cloud with services ranging from Managed Services, Cloud Cost Optimization, DevOps, Cloud Security, Banking in Cloud, Infra Modernization, etc.
• ABM - Work closely with Business leaders for mining existing accounts and hunting new accounts

Oct 2019 – Mar 2021 · 1 yr 5 mos · Hyderabad Area, India

• Heading all marketing activities of CloudTestr by Sunera Tech (SaaS/PaaS) Product for Cloud
• 40% of Sunera’s Clientele comes from CloudTestr (40+ Logos – Active Accounts)
• Responsible for NN & EN growth of CloudTestr across all Oracle Cloud User base in the US
• 150% growth in the platform page engagement, 2000+ prospects form fill-ups & ads
• Complete Ownership program managing & running PPC campaigns, Webinars, Email marketing and 2 thought leadership series involves
• Oracle ERP global leaders (recent one with Kimberly (Global Executive Director of Finance)
• Brought engagement from 50+ fortune 500 companies like JPMC, Morgan Stanley, AT&T,
• Humana, Tyson Foods, Liberty Insurance etc.
• Was responsible for helping CloudTestr close accounts like Macy’s, BCBSM, Reiter
• International through ABM (Account-Based Marketing)
• Grew the opportunity funnel in this tough times too at 120% .

Jun 2018 – Sep 2019 · 1 yr 3 mos · Hyderabad Area, India

• Head of all Online & Offline marketing initiatives for Wishkarma.com (Building From Scratch)
• Designed Email Sales Pitches, Newsletters, Presentations for onboarding architects & builders.
• Worked on Custom Landing Pages creation for various prospect stakeholders
• Work on defining the user flow, creative templates for social media and email promotions
• Increased the site traffic from 3000 monthly visits to 16000 monthly visits in just 2 months
• Visited more than 100 brand offices, 1000+ suppliers and met about 1200 architects & builders
• Created an Editorial calendar and work flows for the entire sales and marketing team

May 2015 – May 2016 · 1 yr · Hyderabad Area, India

• Worked in ‘My Dream Store’, an Ecommerce market place, which raised an angel funding of Rs 2 Cr
• Handled and increased the sellers count from 200 to 4000,which is an increase of 1900% annually
• Achieved a continuous sellers growth of 100% on average per month and accelerated growth of 70 sellers
• Designed an automated pay-out system from the existing ticket based pay-out system
• Successfully reduced the pay-out delay time by 50% for all the profitable sellers on the platform
• Managed 20 niche based Facebook pages and company’s Facebook, Twitter ,Instagram pages
• Achieved 100% increase in sales by running targeted Facebook ads for continuously 4 days in a week for 3 weeks
• Handled Facebook page engagement for all the 20 pages by posting relevant content everyday
• Achieved maximum Facebook page likes of 1 lakh per page and an average of 25,000+ likes per page
• On-boarded B2B associations like Parikrama, The logical Indian, BITSAA, VAAVE and many more
• Generated sales revenue of 1 Cr and an average of 5 lakhs per month and led a team of 5 sales personnel