Abhinav Arora

Co-Founder

Bengaluru, Karnataka, India11 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Acquired 30% of Indonesian doctors for a healthcare app.
  • Drove $1M ARR growth for a DTC brand.
  • Trained over 500 marketers for top startups.
Stackforce AI infers this person is a Marketing Leader with expertise in SaaS and Healthcare sectors.

Contact

Skills

Core Skills

MarketingLeadership

Other Skills

Account-Based MarketingContent StrategyCreative StrategyInbound Lead GenerationInfluencer MarketingManagementMarket ExpansionPerformance MarketingProgram DevelopmentRetention StrategiesSales Funnel OptimizationStakeholder EngagementStrategic Content DevelopmentTesting and Optimization

About

Built businesses in ed tech, SaaS & services (to ~$500k rev each, with minimal funding). Also, a content creator with 250k followers across socials. I’ve also led growth strategies for top brands (clients). Some key results: - acquired 30% of all indonesian doctors for a (now Series C) healthcare app - perf mktg from 0-$1m ARR for a (now ₹300cr rev) DTC brand - $75k/mo or $900k annualized in SQLs (from US/EU) via inbound - trained 500+ marketers, many now at blinkit, zomato, paytm, mamaearth, several series A/B startups - ran online events with 13K+ attendees & speakers from google, apple, twitter, microsoft, and shopify. - drove PLG sprints for a consumer social app, owning execution with an engineering pod

Experience

Various companies

Running an independent marketing practice

May 2023Present · 2 yrs 10 mos · Bengaluru, Karnataka, India

  • Relevant for CMOs, SVPs/VPs of Marketing…
  • My typical engagements last over 6 months to ensure I can fully align with the business goals. I believe in keeping a stake in the outcomes, so payouts are directly linked to performance metrics.
  • Select work:
  • Yoga Bar - Rebuilt D2C setup by aligning creative + performance teams. Fixed influencer ROI, ran YouTube PR, and co-led partnerships and large-scale brand events.
  • Kapiva - Took D2C paid growth from 0 to $1M ARR. Set up funnels, retention infra, and systems that sustained upto 50% MoM growth.
  • American Tourister - Built an influencer acquisition model using barter + testing. Zero creator acquisition cost. Created a reusable framework for whitelisted creator ads for future launches.
  • Loop Health (enterprise B2B) - Set up ABM-led content motion to reach enterprise decision-makers. CAC 50% lower vs other flows. Cut brand spend by 90%. Helped reopen stalled deals + renew contracts.
  • Docquity (SEA) - Led performance marketing across Southeast Asia. Brought ~30% of all Indonesian doctors on the platform. Fixed quality issues by adding funnel filters + local language creatives that avoided anti-personas.
  • Wadhwani Foundation - Worked with 50+ unicorn founders, VCs + listed-company leaders to build learning IPs for Govt of India’s large-scale skilling programs (under Ministry of Education, directly reviewed by PMO).
Strategic Content DevelopmentSales Funnel OptimizationInbound Lead GenerationLeadershipMarketingManagement

Scenes (previously avalon meta)

Co-Founder, Head of Marketing

Jan 2020May 2023 · 3 yrs 4 mos · Bangalore Urban, Karnataka, India

  • (Acquired by Unacademy)

Avalon labs

VP, Agency & Marketing Services

Jun 2017May 2020 · 2 yrs 11 mos

  • Setup the growth marketing consulting biz from scratch. Sold to & serviced VC backed cos in India/SEA/US (namely Fireside Ventures, Kapiva, Docquity, Tasty Tales, Peerplays, etc). P&L ownership, client acquisition, hiring, and delivery.

Yourstory media

Content & Marketing

Dec 2016Jun 2017 · 6 mos · Bengaluru, Karnataka, India

College startups

Early days

Jan 2014Jan 2016 · 2 yrs

  • Started building stuff in college - first, an offline events venture that scaled to 8 cities, sold 2,000+ tickets through FB ads, and got national press. Then, a student network that expanded to 60 campuses and 5,000+ students - both incubated by our college startup program (we even had an office). Learned how to build communities & drive growth on digital.

Education

Manipal Institute of Technology

Bachelor of Technology — Computer and Communication Engineering

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