May 2024 – Dec 2024 · 7 mos · India · Remote

• When I first joined Avi Arya’s team, I knew it wouldn’t just be about “closing deals.” Every call with an agency founder was a chance to dive deeper — to uncover not just their surface challenges, but the pain behind the pains holding them back.
• Through those conversations, I learned how to connect with founders on a real level — showing them the value, impact, and transformation Avi’s mentorship programs could create in their businesses and lives.
• The best part? Watching a hesitant prospect turn into a confident client, ready to accelerate growth with The Agency Founder or Secret Society. That’s when I realized: sales done with empathy isn’t about pressure, it’s about clarity and trust.
• I’m truly grateful to Avi and his incredible team for the guidance, collaboration, and learning — working with them was an inspiring and transformative experience.

Jul 2015 – Present · 10 yrs 8 mos · Greater Ahmedabad Area

• I lead end-to-end digital marketing solutions that help businesses grow, get known, and generate measurable results. From understanding client needs to delivering final outcomes, I oversee strategy, design, execution, and performance to ensure every project creates real business impact.
• Our focus is simple: deliver value. By combining data-driven marketing, creative storytelling, and ROI-focused execution, we help clients increase visibility, attract quality leads, and scale revenue.
• Over the years, RocketScience has partnered with businesses across industries — consistently turning ideas into strategies and strategies into results.

Jul 2012 – Mar 2015 · 2 yrs 8 mos · Ahmedabad, Gujarat, India

• As Design Lead, I worked directly with the founders and was responsible for leading the design team in building a cloud-based product lifecycle management (PLM) platform. My role spanned research, conceptualization, and execution, ensuring design aligned with business goals and user needs.
• Key Responsibilities:
• Led product research, wireframes, and mockups to define user journeys.
• Designed intuitive UI for the PlumSlice platform and created detailed presentations.
• Collaborated with stakeholders and cross-functional teams for ongoing feedback and improvements.
• Conducted regular product demos, integrating feedback into iterative design cycles.
• Managed and mentored the design team to deliver high-quality outputs on time.
• This role allowed me to combine design leadership, user experience strategy, and stakeholder collaboration, contributing to the growth of PlumSlice’s flagship cloud-based solution.

Oct 2009 – Jun 2012 · 2 yrs 8 mos · Greater Ahmedabad Area

• As Creative Lead, I was responsible for driving design, creative strategy, print media, online marketing, and social media initiatives.
• Key Responsibilities:
• Collaborated with the sales team and clients to understand requirements and deliver tailored solutions.
• Conducted demos, gathered project requirements, and managed customization requests.
• Documented product development requirements to support design and technical execution.
• Created proposals and ballpark estimates based on project scope and effort.
• Assigned tasks to the design team and reviewed work for quality and alignment.
• Shortlisted UI design options and presented them to clients for approval.
• Coordinated with the development team to ensure smooth delivery of projects.

Mar 2009 – Oct 2009 · 7 mos

• As Design Head, I was responsible for leading design initiatives and contributing to product development for library management applications.
• Key Responsibilities:
• Traveled to meet clients and gather detailed requirements.
• Conducted walkthroughs to understand library management workflows and processes.
• Proposed new UI designs and automation features to improve efficiency.
• Offered customized product development solutions tailored to client needs.
• Designed UI layouts and coordinated with the development team for execution.
• Presented design concepts and workflows to clients for feedback and approval.

Aug 2008 – Oct 2008 · 2 mos · London Area, United Kingdom

• Worked on international client-based web development projects and had the opportunity to travel to London to collaborate directly with clients. Contributed to high-quality deliveries that received excellent client feedback and top ratings for the company.
• Key Responsibilities:
• Designed user-friendly website UX.
• Converted PSDs into responsive HTML.
• Implemented CSS and coding changes for customization.
• Performed multi-browser testing to ensure seamless performance.

Apr 2004 – Feb 2009 · 4 yrs 10 mos

• As a senior team member, I was responsible for managing and delivering multiple projects, including:
• Designing landing pages, forms, email templates, and web layouts (PSD to HTML) using tools like Adobe Photoshop and Dreamweaver.
• Creating UI designs for client portals, promotional campaigns, and micro-website templates.
• Coordinating with developers for coding, deployment, and ensuring seamless execution.
• Proposing new UI improvements for existing website sections to enhance user experience.
• Leading hiring and interviewing processes for new UI designers to strengthen the team.
• This role allowed me to combine creativity with functionality while ensuring projects were delivered with quality and impact.

Jan 2002 – Jan 2004 · 2 yrs

• My first professional role, and a solid foundation for my career in design. At DDB Mudra Group, I worked with a talented creative team to design and develop websites for diverse clients while also contributing to major marketing and branding campaigns.
• Key Contributions:
• Designed and developed websites using HTML/CSS, ensuring functionality and user-friendly layouts.
• Produced creative assets including web banners, press ads, POP, hoardings, and TVCs.
• Managed data structuring, content uploading, and video editing to support digital campaigns.
• Collaborated with cross-functional teams to deliver high-quality projects on time.
• This experience gave me hands-on exposure to user experience, web design, and graphic communication, shaping my ability to combine creativity with functionality to deliver impactful client solutions.