Sonam Magoo, CF APMP®

Associate Partner

Noida, Uttar Pradesh, India15 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 15 years of experience in proposal management.
  • Expert in government contracting and client relationship management.
  • Led teams to deliver winning proposals across diverse industries.
Stackforce AI infers this person is a Proposal Management expert in Government Contracting and Business Development.

Contact

Skills

Core Skills

Proposal ManagementTeam ManagementCustomer Relationship Management (crm)Bid ManagementLeadershipGovernment ContractingSales And Marketing

Other Skills

Amazon Web Services (AWS)Artificial Intelligence (AI)Business DevelopmentChange ManagementClient Co-ordinationClient DevelopmentClient RequirementsClient ServicesConsultingCustomer RetentionCybersecurityDigital MarketingFederal ContractsFederal GovernmentGenerative AI

About

As an Assistant Vice President – Proposal Management at COGENT Infotech, I lead a team of talented proposal writers and bid managers who deliver winning proposals for various government and private sector clients. I have over 15 years of experience in technical writing, corporate communications, and business development, with a master's degree in marketing and a CF APMP® certification. My core competencies include sales management, pre-sales initiatives, customer relationship management, performance management, quality management, and social marketing. I have successfully managed and executed multiple proposals in diverse domains such as health care, IT, pharma, CRM, banking, insurance, and automobile. My mission is to provide high-quality, effective, and innovative solutions that meet the needs and expectations of our customers and stakeholders.

Experience

Cogent infotech

3 roles

Assistant Vice President – Proposal Management

Promoted

Sep 2024Present · 1 yr 6 mos

Proposal ManagementTeam ManagementClient Development

Sr. Director- Proposal Management

Dec 2023Sep 2024 · 9 mos

Customer Relationship Management (CRM)Team ManagementGovernment ProposalsProposal Management

Proposal Director

May 2021Dec 2023 · 2 yrs 7 mos

  • Cogent Infotech is a global, award-winning IT consulting firm headquartered in Pittsburgh, PA., USA. Since 2003, the CMMI level 3 and ISO-certified organization has served 120+ government agencies, 65+ Fortune 500s, and global system integrators. We revolutionized digital transformation through app dev, cloud, security and data services, workforce solutions, and L&D. Cogent's culture is rooted in diversity, inclusion, and sustainability, reflected through 13 best workplace awards in 2022, including Best Company for Women, Diversity, and Culture.
PresalesFederal ContractsClient Co-ordinationLeadershipRFPClient Requirements+7

Infojini inc

2 roles

Proposal Manager

Jul 2020May 2021 · 10 mos

Client RequirementsScopes Of WorkFederal GovernmentGovernment Contracting

Assistant Manager - Presales/Proposal Writing

Jul 2017Jul 2020 · 3 yrs

Client RequirementsScopes Of WorkGovernment Contracting

Cynet systems inc

2 roles

Associate Manager - Presales & Business Development

Promoted

Feb 2017Jul 2017 · 5 mos

Client RequirementsScopes Of WorkGovernment Contracting

Lead- Presales & Business Development

Feb 2016Feb 2017 · 1 yr

  • Participate in large bids, RFPs/RFIs/SOWs - Drive the RFx’s end to end as a SPoC and successfully partner with Cross functional teams to identify and devise high impact proposal response content
  • Creating the bid response ( RFP) based on customer’s evaluation criteria’s and winning theme
  • End to end responsibility of winning a bid – includes pre-bid and post-bid customer interactions until handover to delivery team
  • Build Sales Accelerators ( Service line Capability Presentations ,Brochure, Case Studies, Ready Reckoner, Business Propositions, win themes, solution templates) to help sales leadership proactively develop leads and generate business
  • Understanding customer’s requirements and facilitating account management on all technical fronts, Solution creation and support of presales for all projects.
  • Create solution components, Reusable artifacts , readymade plug-n-play solution slides for quick business pursuit closures
  • Writing and Structural editing of customer case studies / client testimonials
  • Participate in farming/hunting activities by working on sales presentations; liaison with company-wide stakeholders to identify and finalize ownerships and create/manage relevant content
  • Identify and draft/build content needs by proactively engaging with sales /MKT teams for futuristic sales pipeline
Client RequirementsScopes Of WorkGovernment Contracting

Glocalrpo

Business Developer

May 2015Feb 2016 · 9 mos · Noida Area, India

  • We, at Glocal Rpo offer total staffing solutions to offshore clients. Providing seamless staffing contracting solutions for a host of industries, quality manpower is the buzzword at Glocal RPO.
  • Roles & Responsibilities:
  • Responsible for identification of potential clients,Lead generation, and negotiations.
  • Providing Off shore recruitment solutions to Staffing Agencies and satisfying their staffing needs.
  • Responsible for effective communication and Maintaining Client relationship.
  • Providing exceptional quality of service according to the need of the client.
  • Responsible for coordination between different departments for maintaining delivery standards.
  • Creating and Maintaining pipeline of leads throughout the journey.
Client RequirementsSales and Marketing

Compunnel software group, inc.

Marketing

Apr 2014Apr 2015 · 1 yr · United States

  • Roles & Responsibilities:
  • Working with Business Managers and coordinating with the different departments to respond to RFI/RFQ/RFPs and developing business proposals presentations and brochures.
  • Development and execution of social media marketing and communications strategies to increase awareness of Compunnel's' services
  • Marketing and Maintaining Company's portfolio through portals, registration sites, online forms, emails etc.
  • Promote Compunnel's capabilities and support business development efforts.
  • Handling end to end presales activities including conducting research, creating and delivering value-based customer presentations and demonstrations.
  • Ensure that the content is consistent with company's global brand guidelines
  • Additional Responsibilities (New role of HR for US Consultants):
  • Responsible for initiating Consultant On-Boarding and Off-boarding activities.
  • Maintaining good Relations with the Existing US Consultants.
  • Responding and managing all the queries over the phone and through emails.
  • Handling Employee grievances.
  • Assisting employees in Documentation and H1B filing procedure.
  • Responsible for creating Purchase Orders for Corp to Corp Consultants.
  • Creating MSA and building good relations with the Vendors on Board.
  • Maintaining records of all the Vendors, MSA and respective PO’s of their consultants.
  • Responsible for effective coordination between Recruiters, Account managers, Vendors, Clients and Consultants for all the documentation.
  • Coordinating with various internal departments for the smooth functioning.
  • Do online Employment Verification as per the client request.
  • Creating documents like offer letter, increment letter, Employment Verification letter, transfer letter, Change of Project letter,experience/service certificate etc.
  • Maintaining employees personal files and records
  • Tracking attendance, maintaining leave records, issue letters, etc.
  • Keeping track of confirmation and increments of employees.
Client RequirementsScopes Of WorkGovernment Contracting

Valeda herbal

Business Development Manager

Mar 2013Jan 2014 · 10 mos

  • Appointing Distributors for the company to generate revenue
  • Handling Promotional activities
  • Generating business for the company.
  • Undertaking Marketing activities for the ultimate promotion of the products of the company.
  • Appointing and providing training to the BAs of the company
  • Monitor, listen, and respond to users and solve their queries
Client RequirementsSales and Marketing

Earth infrastructures ltd.

Sr. Sales and Marketing executive

Jan 2012Mar 2013 · 1 yr 2 mos

Client RequirementsSales and Marketing

Cardexpertise.com

Sales And Marketing Specialist

Dec 2010Jan 2012 · 1 yr 1 mo

  • Card Expertise (Earlier as Call Connect Services)
  • Responsible for handling a team and ensuring the target achievement of the team.
  • Generating leads for the business
  • Verification of the generated leads and eligibility criteria for the successful conversion.
  • Ensuring customer satisfaction through follow-up and solving their grievances.
  • Responsible for the training and enhancing the capabilities and product knowledge of the entire team.
Client RequirementsSales and Marketing

Ibm

Associate

May 2010Nov 2010 · 6 mos

Client Requirements

Education

Delhi Business School

Master of Business Administration - MBA — Marketing

Jan 2011Jan 2013

Ideal Institute of Management & Technology

Bachelor of Business Administration - BBA

Jan 2007Jan 2010

Lovely Public Sr. Sec. School

XII — commerce with maths

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