Sanya Kalra

Digital Marketing Specialist

Noida, Uttar Pradesh, India11 yrs 1 mo experience

Highly Stable

Key Highlights

Led viral product launches in the food industry.
Achieved 100x audience growth through social media marketing.
Spearheaded strategic partnerships to boost revenue.

Stackforce AI infers this person is a Digital Marketing and B2B Sales expert in the Food & Beverage industry.

Contact

Skills

Core Skills

Digital MarketingB2b SalesMarketingPublic RelationsBusiness DevelopmentContent Strategy

Other Skills

B2B Marketing StrategyB2B sales strategiesContent MarketingDigital MediaE-CommerceEditingFacebook AdsGoogle AdsInfluencer MarketingInstagram MarketingLead GenerationPRSEO/SEMSalesSales Operations

About

Leading GEMOPAI's Digital Marketing and Partnerships division, my strategic focus lies in amplifying brand visibility and forging robust B2B relations. Leveraging a comprehensive skill set in SEO/SEM, content creation, and social media management, our team has successfully driven conversion rates and cultivated a thriving online community. These efforts are underpinned by my adeptness in website management and data analytics, ensuring our digital initiatives deliver optimal returns. My role encompasses cultivating strategic business partnerships, which have expanded our company's network and reinforced our market presence. The digital strategies executed by our team at GEMOPAI have consistently achieved significant engagement and ROI, testament to our meticulous campaign optimization and budget efficiency. This multi-faceted approach to digital marketing and B2B sales has been instrumental in propelling GEMOPAI's market influence.

Experience

Gemopai

Digital Marketing Manager & B2B Sales Rep.

Nov 2023 – Feb 2025 · 1 yr 3 mos · Noida, Uttar Pradesh, India · On-site

At GEMOPAI, our digital marketing strategies are meticulously crafted to bolster brand visibility and engagement. With expertise in SEO/SEM, content creation, and social media, our team has effectively driven conversions and fostered online community growth. Seamless website management and sophisticated analytics have been pivotal in optimizing our digital campaigns, ensuring maximum ROI and prudent budget allocation.
As a B2B Sales Representative and Digital Marketing Manager at GEMOPAI, I focus on driving strategic partnerships and expanding our business network while enhancing the digital presence of the brand.

SEO/SEMcontent creationsocial media managementwebsite managementdata analyticsDigital Marketing+1

The cake design company

2 roles

Marketing And Public Relations Specialist

Dec 2019 – Nov 2023 · 3 yrs 11 mos · Remote

New Product Launches: Led the launch of India’s first hanging cake, creating a viral marketing buzz.
Special Edition Campaigns: Managed the promotion of Projection Cakes for Bollywood celebrities, increasing brand visibility.
Sales Promotion Campaigns: Designed and executed targeted campaigns, driving engagement and revenue growth.
Digital & Social Media Marketing: Managed all social media promotions and ads, achieving a 100x increase in audience.
PR & Brand Awareness: Secured media coverage and influencer collaborations to establish the brand as an industry leader.

product launchescampaign managementdigital marketingsocial media promotionsPRMarketing+1

Senior Business Development Manager

Dec 2019 – Nov 2023 · 3 yrs 11 mos · Remote

Spearheaded strategic partnerships and collaborations to expand brand reach and sales.
Identified new market opportunities, leading to a 30% increase in revenue over four years.
Conducted market research and competitor analysis to refine pricing and product positioning.
Strengthened customer relationships, improving client retention and repeat business.
Developed B2B and B2C sales strategies that significantly boosted order volumes.

strategic partnershipsmarket researchB2B sales strategiesBusiness Development

Jukin media

Video Analyst

Apr 2018 – Dec 2019 · 1 yr 8 mos · New Delhi, Delhi, India · On-site

Content Discovery & Curation: Monitored global trends across YouTube, Reddit, TikTok, Instagram, Facebook, and Twitter to identify high-potential viral content.
Trend Analysis: Analyzed emerging trends, audience behavior, and engagement patterns to predict and source videos with the potential to go viral.
Content Strategy: Curated and recommended content for brands, media agencies, and influencers to maximize engagement and reach.
Platform Optimization: Evaluated video performance metrics (views, shares, retention rates) to understand platform-specific algorithms and improve content virality.
Data-Driven Insights: Conducted research on viral trends, hashtags, and challenges, helping brands leverage the most engaging content strategies.
Community Engagement: Engaged with content creators, influencers, and online communities to source original and trending videos.
Cross-Platform Distribution: Ensured effective repurposing and distribution of viral content across different platforms to maximize visibility and reach.
Competitive Benchmarking: Studied viral content strategies used by top influencers and brands, providing insights to improve content performance.

content discoverytrend analysisdata-driven insightsContent Strategy