Vidisha Gune — Digital Marketing Specialist

With a decade-long journey, I specialize in research and consumer insights. I was initially focused on primary research working with clients in the FMCG industry. Eventually I delved into the dynamic world of digital marketing, creating a niche for myself by developing an expertise in decoding social media data and finding consumer insights. My roles helped me contribute significantly to aspects like campaign strategy planning, influencer collaborations, owned social channels management and growth. I have hands on experience on analytics tools like Sprinklr, Brandwatch, Talkwalker, Keyword Planner, SimilarWeb etc. In my current role servicing a luxury auto brand, I lead efforts to transform social media data into product-like capabilities, utilising different marketing models. A certified digital marketer from Kellogg School of Management, I have been able to dabble across areas of SEO, website analytics, content marketing, influencer marketing etc. I am a solution-oriented professional with a keen eye for detail, passionate about decoding people and thoughts in the dynamic realm of research and consumer insights.

Stackforce AI infers this person is a MarTech expert with a strong focus on consumer insights and digital marketing strategies.

Location: Mumbai, India

Experience: 11 yrs 3 mos