Ankit Singh

Operations Associate

Mumbai, Maharashtra, India8 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over eight years of experience in fintech.
  • Expert in funnel optimization and lifecycle marketing.
  • Proven track record in user growth and product optimization.
Stackforce AI infers this person is a Fintech Growth and Product Management expert with a focus on user acquisition and retention.

Contact

Skills

Core Skills

Growth StrategiesProduct ManagementCustomer Retention

Other Skills

A/B TestingAgile MethodologiesBusiness Growth StrategiesBusiness Process ImprovementDigital StrategyFunnel OptimizationGoogle AdsGrowth HackingMarketingMeta adsStrategic Project Management

About

A data-driven growth and product management professional with over eight years of experience in fintech, currently serving as Deputy General Manager at Paytm. Focused on user growth and product optimization, leveraging advanced tools like CleverTap and A/B testing to enhance customer acquisition, retention, and conversion rates. Deep expertise in funnel optimization, gamification, and lifecycle marketing. At Paytm, contributed to cost-efficient growth by optimizing digital campaigns, automating user drop-off communications, and building intelligent customer segmentation strategies. Passionate about delivering measurable business impact and seamless user experiences through collaborative, insight-driven approaches.

Experience

Paytm

4 roles

Deputy General Manager

Promoted

Apr 2025Present · 11 mos

  • > Managing user growth and product charter for the Central Growth team.
  • > Optimization growth funnels, improving MTU by double digit percentage.
  • > Leveraging CleverTap's capability to automate drop off nudges and send communications in real time thereby improving conversion.
  • > A/B testing to optimize communications, creatives, landing pages, channel strategy
  • > Gamifying user experience on the app to ensure maximum retention and conversions percentage.
  • > CAC optimization for digital and performance marketing campaigns.
  • > Building insights through intelligent customer segmentation.
  • > Managing growth tools and relationship of Paytm with CleverTap, Netcore, Meta, Appsflyer, Freshdesk
Digital StrategyGrowth StrategiesGrowth HackingBusiness Growth StrategiesFunnel OptimizationAgile Methodologies+5

Senior Manager

Promoted

Apr 2023Mar 2025 · 1 yr 11 mos

  • > Managed a 12 member Promo operations team
  • > Was responsible for defining and delivering the cashback/offer led strategy for Paytm
  • > Offer engagement and effectiveness tracking
  • > A/B testing with cash back and discount thereby maximizing ROI
  • > Cost reduction for promo campaigns thereby reducing acquisition and activation cost
Agile MethodologiesCustomer RetentionProduct Management

Executive Manager

Promoted

Apr 2022Mar 2023 · 11 mos

  • > Consulting Growth strategy for different Line of businesses like Personal Loans, Paytm Postpaid, UPI, ONDC, Paytm Travel
  • > CleverTap Integration for Paytm
  • > Managed new user acquisition program for Paytm.
Agile MethodologiesCustomer RetentionGrowth Strategies

Manager

Jul 2021Mar 2022 · 8 mos

Agile MethodologiesCustomer Retention

Cloudtail india private limited

Summer Intern

Apr 2020Jun 2020 · 2 mos · Bengaluru, Karnataka

  • As a category manager, developed a plan to upscale the size of the category by 2X within a year. Developed SMU in a particular category to improve the selection range and thus improving customer experience

Tata motors

2 roles

Senior Manager

Promoted

Apr 2018Jun 2019 · 1 yr 2 mos · Jamshedpur

  • Designed and implemented the audit process for incoming material. Streamlined manufacturing process of several critical components at suppliers' end.
  • Successfully led IATF audit for Axle division from QA department

Assistant Manager

Aug 2015Apr 2018 · 2 yrs 8 mos · Jamshedpur

  • Worked as Assistant Manager across several functions, the most prominent of them being Purchase and Supply Chain, Quality Assurance, Sourcing and Vendor Development

Education

XLRI Jamshedpur

Master of Business Administration - MBA — Marketing

Jul 2019May 2021

XLRI Jamshedpur

PGDM — Business Management

Jan 2019Jan 2021

National Institute of Technology Durgapur

Bachelor of Technology — Mechanical Engineering

Jan 2011Jan 2015

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