Jul 2021 – Oct 2021 · 3 mos · Remote · Remote

Oct 2020 – Nov 2020 · 1 mo · Kolkata, West Bengal, India

• Responsible to lead two teams of Digital and Social media marketing.
• Responsible to prepare daily quizzes to evaluate performance of the interns.
• Prepare and evaluate assignments to make sure the interns can have both theoretical and hands on experience and get familiar with various concepts of digital marketing and the different tools associated with it.
• Make sure the interns learn about various social media's involvement on digital marketing and get to experience through hands on session.
• Provide individual feedback and coach the interns to make them aware of different content marketing strategy.

Oct 2020 – Nov 2020 · 1 mo · Kolkata metropolitan area, West Bengal, India

• Unschool is Linkedin certified one of the fastest growing start up. Unschool provide best quality courses in various domains with the collaboration with IIIT Hyderabad and Govt of India. Post completion of these courses Unschool provides Best Internships and Job offers from renowned companies in the respective industries.
• My role was to promote and look after the sales and marketing strategy of the brand along with counseling of the students and working professionals who could boost up their career with this opportunity.
• Making them choose the right course for themselves and Create a community of Unschool trained professionals.

Oct 2020 – Oct 2020 · 0 mo · Kolkata, West Bengal, India

• Responsible for the marketing of the app through different social media channels .
• Educate students who can get benefited from the service provided in the app.
• Responsible for the awareness of the app and it's services .

Jun 2020 – Aug 2020 · 2 mos · Kolkata, West Bengal, India

• Responsible for an in-depth search for the outlets which are not a category handler of Kolkata Market for Personal Care products , tagging them under ITC's sales and distribution system and building strong business relationship as a part of Project Milaap.
• Responsible for expansion of Health & Hygiene category a
• Building extensive sales trend report to see the demand analysis for PCP products in these outlets .
• Learning about different distribution channel, delivery process , merchandising, logistical approach of FMCG by working closely with sales stuffs under the guidance of Area Executives , ASMs, AMs.
• Performing Numeric distribution to analyze the sales trend .
• Conducting a thorough customer survey to analyze the demand from customer feedback about the health & hygiene category products .
• To perform a competitive analysis in the said market to gain the competitive advantage and area of opportunities for expansion.
• Building a detailed analysis report from the findings to make the sales and distribution model more efficient and effective.

May 2020 – Jul 2020 · 2 mos · Kolkata, West Bengal, India

• Responsible for digital marketing for the firm .
• Tasks involve using tools and techniques such SEO , SEM , Video Editing to promote various events .
• Marketing of different sets of products and services of the firm using different online channels which including Facebook marketing, Instagram marketing, Google Ads, Youtube marketing.
• Learning about usage of Google analytics on product promotion and other promotional strategies of different product segments.

Jan 2020 – Feb 2020 · 1 mo · Kolkata, West Bengal, India

• Was a part of live project called "Project Vistaar". The initial goal of the project was to revisit the existing lead in north kolkata and finding the scope of new lead for the existing business which can have an impact on the existing business. Tasks involved communicating with Sales manager and building an analysis based on the findings followed by a market survey and providing a proposed business solution to be implemented in those areas to have a substantial growth in those markets.

Nov 2016 – Aug 2017 · 9 mos · India

Jan 2010 – Jul 2012 · 2 yrs 6 mos · Chennai