Siddhant Varma

Brand Manager

India4 yrs experience

AI ML PractitionerAI Enabled

Key Highlights

Expert in bridging strategy and execution.
Proven track record in driving revenue growth.
Strong background in digital marketing and customer experience.

Stackforce AI infers this person is a Marketing and Sales professional with expertise in digital transformation and customer experience.

Contact

Skills

Core Skills

Brand ManagementMarketing ManagementSales Management

Other Skills

AnalyticsArtificial Intelligence (AI)B2CBERT (Language Model)Brand BuildingBrand StrategyBusiness StrategyCategory ManagementCritical ThinkingCustomer ExperienceData AnalyticsData-driven executionE-CommerceJSONMarket Analysis

About

Mastering the balance between strategic vision and on-the-ground execution, I thrive in fast-paced environments where problem-solving, stakeholder management, and data-driven decision-making intersect. At my core, I’m a problem solver and an active listener, distilling complexity into actionable insights. I ask questions to understand pain points, synthesize answers into problem statements, validate with data, aand craft solutions that bridge strategy and execution. With an MBA from IIM Indore and a Bachelor's in Computer Science, I bring a unique blend of analytical rigor and strategic thinking. My experience spans sales, marketing, CX, and digital transformation. My firm conviction is - "Communication is not only conveying a message, but doing it such a manner that the listener receives it, understands it and remembers it.”

Experience

Bajaj auto ltd

5 roles

Brand Manager - KTM

Mar 2025 – Aug 2025 · 5 mos

Brand BuildingBrand StrategyBrand Management

Marketing Manager - Digital Content & Collaboration

Mar 2024 – Mar 2025 · 1 yr

Spearheaded influencer marketing strategy and executed 50+ campaigns having 2000+ creators across 5 brands
Developed content pipeline to enhance multi-market campaign reach & boosting ROI via data-driven execution
Led team for monitoring & building online brand reputation by elevating customer engagement & brand imagery
Designed SEO content strategy through performance-driven reviews leading to increased website traffic by ~37%

MarketingData-driven executionSEO content strategyMarketing Management

Area Manager - Sales & Marketing

Apr 2022 – Mar 2024 · 1 yr 11 mos

Ranked in top 3 national highest performing ASM for spearheading business objectives & customer experience
Revamped sales operations resulting in 15% increase in overall revenue to xxx Cr per annum
Driving a team of 20 managers across 8 dealers & 30 ASDs driving market share & customer satisfaction
Developed & executed GTM strategy for newly launched model resulting in gain of 10% segment share

Customer ExperienceStakeholder ManagementSales Management

Management Trainee / Associate PM

Aug 2021 – Apr 2022 · 8 mos

Led demand generation efforts and improved key sales metrics by five folds to 10% from online leads
Introduced CX Center as a channel partner resulting in improved quality of digital leads by 30%
Over sought end-to-end development of real-time push API thereby reducing TAT by 50%
Influenced marketing budget alignment by performance monitoring to ensure right spends for an effective ROI
Devised & implemented GTM strategy to establish CX Center by influencing Sales, Tech & Customer Support team

Summer Intern

May 2020 – Jun 2020 · 1 mo

Collaborated with Bajaj Finance to improve digital sales by 25% by targeting priortised customer segments
Analysed digital leads & conducted 100+ customer interviews to identify funnel leakages & address pain points