Feb 2024 – Aug 2025 · 1 yr 6 mos · Mumbai · On-site

• Leading the strategy for Prime Video Ads launch in India

May 2021 – Jan 2024 · 2 yrs 8 mos

• Building leading OTT subscription in India on back of partnerships (Telco, DTH, Ecom, Devices etc.)
• End to end ownership of XXM partnership charter: Strategic roadmap, BD, execution and scale up
• Scale partnerships through new constructs, marketing, product interventions and growth hacks
• Conceptualize and land new partnerships in high priority categories with a XM FY22 goal
• Grow devices footprint in India including leveraging global partnership Disney+ deals

Jul 2018 – May 2021 · 2 yrs 10 mos

• Owned ad monetization for all sporting events on Hotstar; scaled revenues by 4x from xxx cr. to xxxx cr.
• Defined strategy: “Sports on Hotstar” proposition for advertisers, Pricing & ROI measurement
• Developed custom product/ content solutions for top clients e.g. Swiggy, Amazon, Coke etc.
• Pitched proposition to senior clients (CEO/ CMO/ Media Head) in 50+ accounts and top 5 agency partners

Nov 2016 – Jul 2018 · 1 yr 8 mos

• Drove Revenue Head’s mandate in collaboration with sales leadership & cross-functional teams
• Devised Annual business plans: Source of growth from focus advertisers and product offerings
• Launched Sales 2.0: Reorganized sales structure, revised incentive structure and set up CRM/ inventory tools
• PM role in driving high priority strategic initiatives

Jul 2015 – Oct 2016 · 1 yr 3 mos

• 4G launch strategy for a leading telecom player
• 5 year growth strategy for a leading EPC company on 'Where to Play'​ and 'How to Win'

Aug 2013 – Jun 2015 · 1 yr 10 mos

• Sales Acceleration program for a leading Indian wholesale Telco player
• Sustained cost transformation for a leading BPO firm across several initiatives incl. automation, contract life cycle management, robotics etc.
• Due diligence on a niche healthcare IT player: Market attractiveness and competitive position

May 2012 – Jul 2012 · 2 mos · Tanzania

• Collaborated with Tanzania’s Ministry of Health and University of Dar to implement a pay-for-performance (P4P) pilot aimed at improving the reproductive and child health services in Pwani region

Jul 2007 – Jun 2011 · 3 yrs 11 mos · Gurgaon, India

• Supported senior Bain management across 25+ offices on growth/market entry strategy and due diligence in 15+ industries such as financial services, outsourcing, non-profit, consumer goods, healthcare, telecom, technology etc.
• Progressed across a variety of roles from Analyst to Associate to Project Leader.
• Role as a Project Leader involved leading a 5-person team while negotiating project timelines and
• deliverables with Bain partners and managers worldwide
• Nominated for an onshore-offshore project with Bain Munich: Moved from 15th to 5th largest client