Aditi Srivastava

Business Development Executive

Gurugram, Haryana, India7 yrs 8 mos experience
Highly Stable

Key Highlights

  • Proven expertise in healthcare and e-commerce marketing.
  • Skilled in executing data-driven marketing campaigns.
  • Strong leadership in customer engagement strategies.
Stackforce AI infers this person is a Marketing Professional specializing in Healthcare and E-commerce sectors.

Contact

LinkedIn

Skills

Core Skills

Product MarketingCampaign Management

Other Skills

Ad CopywritingAnalytical SkillsCleverTapCommunicationCost Per Lead (CPL)Customer MarketingCustomer Segmentation StrategyEmail MarketingFacebook Ads ManagerFunnel OptimizationGo-to-Market StrategyGoogle AnalyticsIntegrated Marketing Communications PlanningLead GenerationLeadership

About

Experienced marketing professional with a demonstrated history of working in healthcare and e-commerce space. Skilled in planning and executing growth/ marketing campaigns using various marketing tools like CleverTap, Facebook Ads Manager, Google Analytics, Kaleyra, Moengage, Firebase and more.

Experience

100days.co

CRM Lead

Oct 2024 – Present · 1 yr 5 mos · Gurugram, Haryana, India

Cashkaro.com

3 roles

Marketing Team Lead

Promoted

Apr 2023 – Nov 2024 · 1 yr 7 mos · Gurugram, Haryana, India

Senior Associate

Promoted

May 2022 – Apr 2023 · 11 mos · Gurugram, Haryana, India

Marketing Associate

Apr 2021 – May 2022 · 1 yr 1 mo · Gurugram, Haryana, India

Myupchar.com

Product Marketer

Jun 2018 – Mar 2021 · 2 yrs 9 mos

  • Acquiring leads through Segmentation and Targeting.
  • Managing retention/ engagement/ acquisition campaigns.
  • Taking care of user communication.
  • Planning and executing marketing campaigns.
  • Writing ad copies and preparing marketing collaterals.
SegmentationTargetingUser CommunicationMarketing CampaignsAd CopywritingMarketing Collaterals+2

Education

Delhi University

Bachelor's degree — Office Management and Supervision

Jan 2015 – Jan 2018

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