Marla Potterveld

Operations Associate

Longmont, Colorado, United States18 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Proven track record in customer success and advocacy.
  • Expertise in developing training materials and onboarding programs.
  • Strong analytical skills driving product improvements.
Stackforce AI infers this person is a SaaS Customer Success Manager with strong training and advocacy skills.

Contact

Skills

Core Skills

Customer SuccessProject ManagementTraining Material DevelopmentCustomer AdvocacyProcess ManagementUser Feedback ManagementQuality AssuranceTraining DevelopmentOnboarding

Other Skills

Technical AdvocacyVideo-based TrainingData AnalysisUser Feedback IntegrationContent CreationUser Acceptance TestingHuman ResourcesHigher EducationComputer MaintenanceInformation TechnologyCustomer ServiceCustomer SupportChineseChinese Foreign PolicyMicrosoft Office

About

I demonstrate a strong work ethic, dedication to excellence, and enjoy facilitating collaboration. My sense of accountability and commitment enables management of multiple ambiguous responsibilities and projects, while effectively meeting deadlines and developing strong team dynamics.

Experience

Planetscale

2 roles

Manager of Technical Account Managers

Promoted

Jan 2022Present · 4 yrs 2 mos · Longmont, Colorado, United States

Technical Account Manager

Jul 2020Jan 2022 · 1 yr 6 mos · Longmont, Colorado, United States

  • Act as the primary point of contact for the customer from a Customer Success perspective for a set of enterprise/named accounts.  This will entail duties such as the following:
  • Interfacing with the customer’s project manager to track important PlanetScale and Vitess-related milestones during both deployment and support phases of PlanetScale’s customer engagements.
  • Advocate internally for the customer’s technical requirements;  track roadmap items with the Product team affecting the customer;  handle negotiation of project milestone adjustments with the customer due to roadmap changes/slippage and/or changing customer requirements.
  • Assist Product team to collect and prioritize customer requirements across multiple customers;  act as the voice of the customer for product.
  • Work on ways internally to leverage individual customer engagement & support interactions across multiple customers.
  • Identify and prioritize gaps in knowledge base and documentation;  and work with the relevant SMEs and docwriting team to fill these.
  • Expand and overhaul training material with the docwriting team, based on different target personas.
  • Engage and work with the marketing team and contractors to transform training material to video-based training.
Customer SuccessProject ManagementTechnical AdvocacyTraining Material DevelopmentVideo-based Training

None

Traveler - Learning about different cultures, languages, and online study

Jan 2019Jul 2020 · 1 yr 6 mos · US, Mexico, and South America

  • Intentionally taking time to study and explore new experiences by traveling throughout the United States, Mexico, and South America. Aiming to improve my Spanish language skills and expand my knowledge of areas of product development outside of operations.

Dropbox

4 roles

Product Operations Manager

Aug 2018Jan 2019 · 5 mos

  • Collaborated with business leaders and cross-functional teams as a customer advocate to integrate client feedback and experience metrics into decisions on processes, products, and service offerings to improve client usability, satisfaction, and loyalty
  • Served as a customer advocate to engineering teams focused on creating new products for paid individual users and recommend client feedback that influences business decisions. Collaborated closely with Engineering, Product and Design teams to advocate on behalf of customers
  • Ensured the successful launch of all products, features, and changes across multiple customer segments, locales, and populations
  • Designed and implemented systems for collecting, consolidating, and analyzing customer interaction data to produce metrics and identify areas for development
  • Developed in-depth operational experience in process management, change management and continuous improvement
  • Interviewed users and conducted focus group meetings to vet ideas and prototype solutions prior to implementation
  • Assisted as a moderator for hiring decision meetings for engineering, sales, and design teams across Dropbox. Ensured the hiring team reaches an informed and unanimous decision on candidates
Customer AdvocacyProcess ManagementData AnalysisUser Feedback Integration

Customer Experience Web and Sharing Product Expert

Promoted

Nov 2014Aug 2018 · 3 yrs 9 mos

  • Engagement with Engineering, Product, and Design teams
  • Assisted a variety of Product Managers with, on average, 50 changes per year by continuously advocating user feedback, advising on customer impact, and methods of support in order to manage risks to users and influence product roadmaps
  • Collaborated with Quality Assurance in testing new products to locate bugs prior to launch and to perform extensive testing on popular browsers
  • Created user facing content for products created by several engineering teams to enable interactions with updated or new features in order to reduce one to one support requests. Managed the translation of this content, including 200 prewritten responses and 60 Help Center articles, one of which was visited over 300,000 times within 14 days of launch
  • Reviewed, consolidated, analyzed, and presented user feedback trends on current products and new features to Product Managers to help guide product development
  • Engagement within the Customer Experience team
  • Prioritized products and constructed a capacity model for the newly created Product Expert team to establish operational metrics
  • Appropriately surfaced and drove prioritization within engineering for field bugs originating from Enterprise level customers and those with potential high impact
  • Established and implemented requirement documentation and user acceptance testing within the Customer Experience organization for internal tooling utilized by agents troubleshooting user issues
  • Maintained training materials, outsourcing process maps, and knowledge base entries across a global team
User Feedback ManagementQuality AssuranceContent CreationUser Acceptance Testing

Austin Landing Team - User Operations Agent, User Operations Trainer, Office Onboarding, Interviewer

Promoted

Oct 2013Nov 2014 · 1 yr 1 mo

  • User Operations Trainer
  • Second Dropbox employee to train new hires on User Operations. Scale training at Dropbox from 1 trainer to 7 and developed criteria for trainer certification
  • Managed scheduling and on-boarding of new hires in the Dropbox Rotational Program and User Operations Agents in both the San Francisco and Austin offices
  • User Operations Agent - Payments and Pro Teams
  • Responded to payments issues such as refunds, billing look-ups, and credit card fraud
  • Identified and reported bugs, technical issues, and common requests to engineering
  • On-boarding and Human Resources
  • Developed and implemented a curriculum for all Austin new hires to imbue them in the company culture
  • Administered the completion of day one paperwork including collecting I-9 documentation, direct deposit set up and performing verification checks in e-verify
  • Interviewer
  • Conducted phone and in-person interviews for a range of positions such as User Ops Agent, White Glove Agent, Team Leads, and Account Executives. Calibrated and provided meaningful timely feedback on 5 to 10 candidates per week
  • Provided cultural checks regarding cross team interviews for prospective Sales hires
Training DevelopmentOnboardingHuman Resources

User Operations Agent - Generalist

May 2012Oct 2013 · 1 yr 5 mos

  • Communicated with 500+ users per week over email and chat to troubleshoot and resolve diverse technical issues
  • Maintained in-depth product knowledge and remain up to date on all new product releases
  • One of the highest ticket solving agents with over 38,300 one to one requests resolved individually and over 1400 escalations answered
  • Organized a company-wide summer intern beach bonfire and catering for 200+ attendees

Tioth llc

iPhone App Software Development

May 2009Aug 2009 · 3 mos

  • Developed code components for iNOC for NNMi iPhone application
  • Designed and produced user interface

Occidental college

Technology HelpDesk Student Worker

Aug 2008May 2012 · 3 yrs 9 mos · Los Angeles

  • Performed first level computer support and deal directly with students, faculty, and staff
  • Organized and process incoming information
  • Prioritized problems and correctly assign them to second level support
  • Distributed information on school policies concerning computers

Hewlett-packard

Workstation Technical Support Intern

Jul 2006Jul 2008 · 2 yrs · Fort Collins, Colorado

  • Recreated and tested workstation failures in order to assist team in issue resolution
  • Worked on technical problems and provided escalation communication
  • Gained work experience with critical deadlines and worldwide interactions

Education

Occidental College

Bachelor of Arts — Diplomacy and World Affairs

Jan 2008Jan 2012

Capital Normal University

Jan 2010Jan 2010

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