Mohd Qasim

Product Manager

Gurugram, Haryana, India10 yrs 11 mos experience

Highly Stable

Key Highlights

Led $20M+ analytics initiatives at BCG.
Transformed marketing analytics at Bain & Company.
Boosted revenue by 30% through data-driven strategies.

Stackforce AI infers this person is a Data Analytics and Marketing Strategy expert in the Consulting and Telecommunications sectors.

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Skills

Core Skills

Marketing AnalyticsData EngineeringAnalytics SolutionsProject ManagementStatistical ModelingData VisualizationBusiness IntelligenceData AnalyticsMarketing StrategyMachine LearningSoftware Development

Other Skills

ReportingInsightsAdvanced ModelingBehavioral ScienceDashboardingCross-functional Team ManagementPredictive ModelingClassification ModelsDashboard BuildingKPI DevelopmentProject DeliveryPresentationsReporting MetricsRequirements GatheringGlobal Analytics Programs

About

I turn data into strategy — blending analytics, automation, and innovation to drive scalable growth. With 10+ years of experience across global consulting and in-house roles, I help organizations make smarter, faster, and more impactful decisions. At Bain & Company, I lead the global Marketing Analytics CoE, transforming how the firm uses data to optimize its own marketing performance. From building automated insight engines to designing self-serve analytics tools, I focus on embedding intelligence into every layer of strategy — unlocking efficiency, clarity, and commercial value. Previously at BCG, I delivered high-impact analytics solutions for senior leaders, ministries, and Fortune 500 clients across the Middle East, U.S., and UK. I also led global data initiatives at Ericsson, managing teams and streamlining operations across Latin America and Southeast Asia. Across roles, I’ve driven $20M+ in business impact, influenced national policies, and been recognized for leadership, innovation, and execution excellence. My toolkit includes Python, SQL, Tableau, Power BI, Alteryx, GA, Salesforce and other Marketing tools & technologies that power advanced analytics and automation at scale. I believe great analytics doesn’t just report the past — it powers the future. I'm known for my high energy, and as a strong coach, trusted mentor, and proven leader, I thrive on building teams, growing talent, and driving transformation through data.

Experience

Bain & company

Senior Manager, Marketing Analytics

Feb 2025 – Present · 1 yr 1 mo · Gurugram, Haryana, India · Hybrid

As a Senior Manager, Marketing Analytics, I lead the team responsible for delivering data engineering, reporting, and insights within Bain’s marketing function to meet the evolving needs of the business. I serve as the product owner for Marketing Analytics, developing the vision and owning the roadmap for translating data into actionable analytics, reports, and insights to drive continuous improvement in marketing performance.
I bring thought leadership to strategic priorities and operational challenges, partnering with leaders across Marketing, Technology, and other teams to execute initiatives and achieve business goals.

Data EngineeringReportingInsightsMarketing Analytics

Boston consulting group (bcg)

2 roles

Data and Analytics Lead

Promoted

Jul 2023 – Feb 2025 · 1 yr 7 mos · Gurugram, Haryana, India

Led high-impact analytics initiatives for top-tier clients across the Middle East, U.S., and UK — including sovereign ministries and Fortune 500 firms. Worked onsite closely with Clients & Senior BCG leaders. Delivered $20M+ in measurable business impact through advanced modeling, behavioral science, and dashboarding solutions. Managed cross-functional teams and successfully executed 20+ analytics projects across the public sector, telecom, retail, and F&B industries.
Handled ~20+ project cases dying my tenure
Developed predictive and classification models for national housing and workforce planning
Spearheaded behavioral science strategies that reshaped government programs and policies
Built 50+ executive dashboards and 200+ KPIs, improving decision-making efficiency by 30%
Won multiple internal awards; fast-tracked promotion in 18 months (vs. 30-month average)
Played a key role in securing $50M+ in project wins through high-stakes proposal strategy
Collaborated directly with C-suite stakeholders and ministry leaders across multiple regions

Advanced ModelingBehavioral ScienceDashboardingCross-functional Team ManagementAnalytics SolutionsProject Management

Senior Data Analyst

Nov 2021 – Jul 2023 · 1 yr 8 mos · Gurugram, Haryana, India

Project DeliveryPresentationsReporting MetricsRequirements GatheringAnalytics SolutionsBusiness Intelligence

Ericsson

Data Analyst

Jul 2019 – Nov 2021 · 2 yrs 4 mos · Gurgaon, Haryana, India · On-site

Led global analytics programs across Latin America and Indonesia, managing a 22-member team to improve workflow efficiency and business outcomes. Focused on automating reporting pipelines, delivering dashboards, and ensuring alignment with regional performance goals.
Led the digital transformation project for a major telecom client in APAC
Delivered 25% improvement in workflow efficiency and 30% reduction in reporting time
Developed 50+ dynamic dashboards using Power BI, Tableau, and GCP
Implemented data lakes and automated PMO analytics, saving 40% time on data delivery
Aligned teams with agile practices, conducting daily standups and sprint planning sessions

Global Analytics ProgramsReporting PipelinesDynamic DashboardsData AnalyticsProject Management

Biryani by kilo

Business and Data Analyst

Jul 2017 – Jul 2019 · 2 yrs · Gurgaon, India

Owned the digital marketing and analytics strategy, delivering business growth through automated customer insights, personalized campaigns, and executive reporting. Partnered with the Board to guide strategic decisions across marketing, product, and loyalty initiatives.
Set up the Analytics & Digital marketing vertical for the firm
Boosted revenue by 30% through automation of customer journey tracking and retention
Increased customer acquisition by 40% and social media followers by 125%
Launched loyalty programs and influencer campaigns to drive brand engagement
Delivered $50K+ in revenue uplift through data-driven marketing optimization
Presented marketing performance insights directly to the Board of Directors

Digital MarketingAutomated Customer InsightsExecutive ReportingMarketing StrategyData Analytics

Globallogic

Data Analyst

Dec 2015 – May 2017 · 1 yr 5 mos · Gurugram, Haryana, India · On-site

Led analytics and machine learning projects for Google, focused on improving model accuracy and automating large-scale data workflows. Played a key role in dashboard design and performance tracking across multiple initiatives.
Improved model accuracy by 15% through targeted data cleansing and labeling enhancements
Created dashboards in Google Analytics, enhancing reporting speed by 30%
Automated manual data processes, saving 15+ hours weekly
Delivered insights using large datasets and visualization tools to improve efficiency

Analytics ProjectsMachine LearningDashboard DesignData Analytics

Infosys

System Engineer

Feb 2014 – Dec 2014 · 10 mos · On-site

Worked on backend development and system integration for a major U.S. client, optimizing build and deployment pipelines using Java, SQL, and Jenkins. Ensured seamless delivery of critical software solutions in a cross-functional team.
Improved deployment time by 5% through CI/CD pipeline enhancements
Ensured 98%+ client satisfaction by delivering high-quality backend systems
Collaborated with diverse teams to ensure smooth delivery and system performance

Backend DevelopmentSystem IntegrationCI/CD PipelinesSoftware Development