Akash Nihalani — Business Development Executive
Most marketing professionals are good at one thing — either the creative or the operational side. Few have genuinely lived both. I have. Over 11+ years, I've worked across two fundamentally different marketing environments, high-velocity agency work and large-scale enterprise brand management, and that dual experience is what defines how I think and lead. On the agency side, I've managed a P&L at Dentsu and The Minimalist, led client servicing teams of 35+, and delivered integrated marketing solutions for brands like Amazon Prime Video, Paytm, Tata CLiQ Luxury, Hershey's, Truecaller, Epsilon Carbon, DBS Bank, Tata Neu, Flipkart and ICICI Direct. Agencies taught me to think sharply, move fast, and turn ambiguous briefs into campaigns that perform. On the brand side, I currently lead Marketing Communications at RCM Consumer Products — one of India's largest direct-selling FMCG enterprises with a ₹3100 Cr turnover, managing a 35-member cross-functional team across brand, digital, creative and CSR, with a live portfolio of 40+ categories (450+ products). The work here is less about individual campaigns and more about building the infrastructure that makes marketing compound over time, retention architecture, cross-functional alignment, governance, and execution at scale. Recent results include a 10-percentage-point improvement in first-cycle repeat purchase rates and AI-enabled workflow redesigns that freed up creative bandwidth equivalent to 2-3 FTE roles. What I bring to any organisation is rare in combination: strategic range across brand, digital and integrated marketing; operational discipline inside complex business structures; a track record of scaling high-performance teams; and early, practical adoption of AI-enabled marketing systems.
Stackforce AI infers this person is a Marketing Leader with expertise in FMCG and integrated marketing strategies.
Location: Mumbai, Maharashtra, India
Experience: 10 yrs 9 mos
Skills
- Marketing Communications
- Team Management
- Digital Strategy
- Customer Success
- P&l Management
- Marketing Strategy
- Client Services
- Business Development
- Creative Services Management
Career Highlights
- Over 11 years of diverse marketing experience.
- Led high-performance teams across multiple brands.
- Expertise in AI-enabled marketing systems.
Work Experience
RCM
Marketing Communications Lead (8 mos)
The Minimalist
Associate Vice President (1 yr 5 mos)
Dentsu Webchutney
Client Services Director (1 yr 8 mos)
RepIndia
Account Director (10 mos)
Senior Account Manager (1 yr 2 mos)
Indigo Consulting
Senior Account Manager and Influencer Outreach (2 yrs)
KOOH Sports
Marketing Manager (1 yr)
Star India
Sports Marketing (2 mos)
Self Employed
Digital Consultant (9 mos)
I Knowledge Factory (IKF)
Sr.Social Media Executive (1 yr 11 mos)
Education
Bachelor Of Management Studies (B.M.S) at KES Shroff College of Arts & Commerce
SSC at St Francis D'Assisi High School
