Paluri Aparna

Associate Consultant

New Delhi, Delhi, India17 yrs 8 mos experience

Key Highlights

  • Led successful healthcare product launches at LexisNexis.
  • Drove $100M+ pipeline growth in interoperability market.
  • Co-authored influential whitepaper on care management.
Stackforce AI infers this person is a Healthcare Strategy Expert with a strong focus on product commercialization and market growth.

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Skills

Core Skills

Sales ManagementHealthcare IndustryGo-to-market StrategyStrategic GrowthHealthcare ConsultingProduct ManagementMarket Research

Other Skills

Sales ProcessesNegotiationAccount ManagementMarketingNew Business DevelopmentClear VisionOperational ExcellenceSales Target ManagementSounding BoardBusiness-to-Business (B2B)Competitive LandscapeProduct LaunchTeam ManagementBuilding Organizational CapabilityProduct Sales

About

Post Graduate in Management (specialization in Finance & Information Technology); Experience in a variety of roles including Product, Go-to-market, Revenue Growth, Business Development, Management Consulting and Practice Management focused roles. I am currently in a strategy role with LexisNexis Risk Solutions, as Director Healthcare Commercialization, owning go-to-market for healthcare launches. In this role, I develop a launch strategy, gain alignment across functions including marketing, sales, finance, operations and execute a go-to-market plan that helps drive market momentum. In this role I have launched 2 new products and a referral partner program amongst other initiatives that drive informed GTM decisions. In my previous role at Cognizant, I developed market strategy, drive investment / partnership decisions and executing strategic initiatives for growth in new opportunities. One of my significant achievements has been with the growth driven by servicing interoperability market where we grew our pipeline to $100M+ and wins of TCV $50M+.

Experience

Accenture

Health Industry Strategy Lead

Mar 2024Present · 2 yrs · Gurugram, Haryana, India

Elsevier

Head of Sales - New Products, Clinical Solutions

Nov 2022Feb 2024 · 1 yr 3 mos · Gurugram, Haryana, India

Sales ProcessesNegotiationAccount ManagementHealthcare IndustryMarketingNew Business Development+12

Lexisnexis risk solutions

Director Commercialization, Healthcare

May 2021Nov 2022 · 1 yr 6 mos · New Delhi, Delhi, India

  • Responsible for go-to-market strategy, planning and execution of healthcare portfolio of products including new products, releases and partnerships. Instituted new initiatives including win-loss program, commercialization dataset for business metrics reporting, operational readiness execution, competitive analysis amongst others.
Sales ProcessesHealthcare IndustryMarketingNew Business DevelopmentIT SolutionsProject Management+11

Cognizant

2 roles

Associate Director Strategic Growth Opportunities

Promoted

Sep 2016May 2021 · 4 yrs 8 mos

  • Strategy role evaluating opportunities for business expansion and investments for Cognizant’s Healthcare business unit. Roles and responsibilities include - Identify initiatives, Incubate business cases, Assess impact to clients, Determine market size and revenue potential, Define GTM strategy, Draft financial models for investment proposal, Build new products, Coordinate with cross-functional teams in a matrix environment, Conduct key account mining with client partners, Develop forward thinking proposals. Sales enablement trainings, competitive rebuttals and business development support to grow pipeline, close deals and execute for early adopters for improving product and service offerings. Identified opportunities for proactive proposals based on customer specific research, trends and point-of-view.
Sales ProcessesHealthcare IndustryNew Business DevelopmentIT SolutionsClear VisionOperational Excellence+8

Manager - Healthcare Consulting

Jun 2010Aug 2016 · 6 yrs 2 mos

  • Lead Health System Consulting Practice (India) and mentored managers / management consultants. Supported practice business development activities,. Lead 2 Healthcare BU service-lines with focus on Revenue Cycle Management and Integrated Health Management. Executed and lead multiple engagements for health systems owned businesses.
  • Co-authored whitepaper on Care Management Platforms for Population Health: Seven Real-World Best Practices.
  • Executed projects that involved Product management and New product development, Product Selection / configuration advisory, Compliance programs, Executing digital transformations and consulting engagements. Support business development for consulting and technology practice. Client interfacing & relationship building
Healthcare IndustryIT SolutionsClear VisionOperational ExcellenceSounding BoardBusiness-to-Business (B2B)+4

Britannia industries limited

Sumer Intern

Apr 2009Jun 2009 · 2 mos · Greater Chennai Area

  • Developed a go-to-market (GTM) plan for a business opportunity of Rs.10.8 Cr targeting the unexplored 15,000 hot tea shops in Chennai. Recommendations on approach to attain sustainable profits were made based on 7 successful controlled variable pilots conducted with the distributors, portfolio analysis, margin analysis and a cost benefit analysis.
Market Research

Cognizant technology solutions

Analyst - SAP BI

Jan 2006Jan 2008 · 2 yrs · Greater Chennai Area

  • As a Certified SAP Business Intelligence 7.0 consultant, developed complex, interactive reports for CXO and senior executives of a pharma major to report their enterprise level financial and sales performance. Also involved extensive use of excel and VBA skills.
Healthcare IndustryIT Solutions

Education

Xavier Institute of Management(XIM Bhubaneswar)

PGDM — Finance and Information Technology Management

Jan 2008Jan 2010

Sri Venkateswara College of Engineering, Sriperumbudur, Anna University

BE — Electronics and Communication

Jan 2002Jan 2006

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