Maryam Mehrtash — CEO
I’m a global marketing and brand partnerships executive who helps media, entertainment, and technology companies drive revenue and growth. With deep expertise in narrative storytelling, marketing strategy, go-to-market, and scaled content distribution, I build strategies that move audiences, and bottom lines. Currently, I lead global marketing promotions and partnerships at Marvel Studios, overseeing strategic brand campaigns across theatrical and Disney+ releases. From Avengers: Doomsday to Wonder Man, I help align some of the world’s most iconic IP with best-in-class partners. Previously, as VP of Marketing Strategy & Brand Partnerships at Paramount, I architected the go-to-market launch of Paramount+ Ad Sales, generating 9-figure annual revenue and closing 300+ client deals with brands like GM, Verizon, and Geico. I led award winning cross-platform campaigns for The GRAMMYs, Yellowstone, SpongeBob, Star Trek, the NFL, and more—driving results across streaming, linear, and digital. Before Paramount, I served as Head of Digital Monetization at KTLA 5 (Tribune Media), where I increased live-stream viewership by 400% and digital revenue by 40%. I led a high-performing sales team across video, programmatic, social, and podcast partnerships. I advise founders and companies on GTM strategy, the creator economy, brand partnerships, and revenue innovation. I also sit on the board of Waterwell, a civic arts nonprofit co-founded by Tony/Emmy-nominated actor Arian Moayed. As the daughter of Iranian immigrant entrepreneurs, resilience and reinvention are in my DNA. I started my first business at age six (charging kids to ride an electric horse at my dad’s store), and went on to lead global campaigns for brands like Amazon, Facebook, IBM, VISA, and Google. I’ve built a career at the intersection of innovation and creativity. Now I’m building something of my own. I’m the writer behind This Is Not A Memo — a Substack newsletter about courageous leadership, reinvention, and building brands (and lives) that feel like you. I speak on brand building, modern leadership, and the power of reinvention. Because after 1,000+ campaigns, here’s what I know: The future doesn’t belong to the most polished. It belongs to the most courageous. 🔗 Subscribe: This Is Not A Memo on Substack - Link is in my headline 📸 Instagram: @maryammehrtash 🎤 Speaking inquiries → DM me on LinkedIn or IG
Stackforce AI infers this person is a Marketing Executive specializing in Media and Entertainment with a focus on Brand Partnerships.
Location: Los Angeles, California, United States
Experience: 15 yrs 3 mos
Skills
- Brand Partnerships
- Marketing Strategy
- Audience Development Strategy
- Revenue Growth & Optimization
- Digital Media
- Product Marketing
Career Highlights
- Generated 9-figure annual revenue at Paramount+
- Increased live-stream viewership by 400% at KTLA
- Led global marketing campaigns for iconic brands
Work Experience
The Walt Disney Company
Global Marketing Partnerships & Promotions Executive, Marvel Studios (theatrical & Disney+) (1 yr 2 mos)
Waterwell
Board Member (1 yr 2 mos)
Magnify Digital
Advisor (2 yrs 2 mos)
Paramount
VP Marketing Strategy & Brand Partnerships, Paramount Ad Sales (4 yrs)
Senior Director, Integrated Marketing (formerly ViacomCBS) (2 yrs)
KTLA
Head of Digital Monetization (2 yrs)
Rowl, Inc.
Head of Product Marketing and Partnerships (2 yrs)
Magnify Digital Inc.
Digital Consultant & Client Marketing Advisor (2 yrs)
Blink Media Works
Vice President, Marketing Strategy & Sales (1 yr 9 mos)
Education
BBA (First Class Honors) at Simon Fraser University
Film and TV Development Certificate Program at UCLA Extension
Certificate of Screenwriting at The University of British Columbia
Certificate of Completion at General Assembly
Certification of Completion at General Assembly
