Krishna Iyer

Co-Founder

Mumbai, Maharashtra, India11 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in scaling brands globally through digital marketing.
Proven track record in developing long-term marketing strategies.
Strong background in customer success and product management.

Stackforce AI infers this person is a Digital Marketing Expert with a focus on Brand Strategy and Customer Success in the SaaS industry.

Contact

Skills

Core Skills

Digital MarketingBrand StrategyCustomer SuccessMarketing StrategyMarket ResearchBrand DevelopmentManual Testing

Other Skills

Growth ScalingProduct ManagementFacebook AdvertisingGoogle AnalyticsLead GenerationQuality CenterSocial Media MarketingE-commerceWeb ApplicationsSalesManagementTestingTeam ManagementRequirements AnalysisSocial Media

About

Krishna began his career in IT, but his curiosity pulled him into the fast-evolving world of digital marketing. Since 2013, he has been at the forefront of how brands connect, grow, and scale in the digital age. What sets Krishna apart isn’t just his experience, but how he applies it. He sees digital marketing not as a tool, but as a blueprint for transformation. His solutions are never one-size-fits-all; they’re custom-built to double down on growth, often helping brands scale 2x from where they stand. From early-stage D2C challengers to enterprise giants, Krishna has helped brands navigate complexity with a clear, multi-channel strategy. He doesn’t chase short-term wins—he builds long-term systems that deliver impact. For Krishna, every brand has the potential to become a global brand. And every challenge is an opportunity to evolve, adapt, and lead with intention.

Experience

Rb2f

Co-Founder

Jun 2019 – Present · 6 yrs 10 mos · Pune Area, India

Formerly known as RevBoosters

Digital MarketingBrand StrategyGrowth Scaling

Happay - expense management solution for businesses

Manager - Product Partnerships

Apr 2016 – Oct 2016 · 6 mos · Bengaluru Area, India

Viralmint

2 roles

Head of Customer Success and Operations.

Promoted

Jan 2014 – Mar 2016 · 2 yrs 2 mos · Pune Area, India

Keeping customers satisfied with the product that serves as an ultimate solution for e-commerce marketing and making each and every marketing campaign successful is something that my team strives for when it comes to customer success at ViralMint.
My team works as the front facing part of the company acting as an interface between the customers and the product development team.
My responsibilities here include:
:Customer on-boarding and product launch for every client.
:Requirement management and analysis.
:Developing marketing strategies and executing them.
:Revenue management.
:Product management and customization.
:Facebook media buying.
:Strategizing, Creating and Monitoring Facebook advertisements.
Along with keeping customer's satisfied, I also have a keen interest in developing business cases for new products, doing a feasibility check, understand the ROI and overlook the development of the new product.I also have a good understanding of Content Marketing, Customer engagement, Improving conversion rates, E-mail marketing, E-mail re-targeting, On-site behavioral targeting, Facebook re-targeting (static and dynamic), Facebook competitive targeting, Google Analytics.

Customer SuccessProduct ManagementMarketing StrategyFacebook AdvertisingGoogle Analytics

BDE Planning/Alliances executive

Jul 2013 – Jan 2014 · 6 mos · Pune Area, India

ViralMint is one of its kind, product based company with an inclination towards creating innovative and out-of-the-box social commerce products.
Getting more customers signing up for the Saas product is one of my major responsibilities working as a Business Development executive at ViralMint. My work includes:
:Market research and defining the market size.
:Identifying prospective clients and pursuing the lead.
:Lead follow up and closure.
:Keeping up with the latest marketing trends and suggesting marketing strategies.
I have a good understanding of the e-commerce domain, affiliate networks,Publisher Networks,Digital marketing, Online Advertisement, Facebook Marketing, Google ad-words, Google Adsense, keyword marketing, SEO/SEM, Social Media Marketing.

Market ResearchLead GenerationDigital Marketing

Swipestreet

Head of Marketing

Jan 2013 – Jun 2013 · 5 mos · Hyderabad Area, India

Responsible for heading the Marketing Vertical at SwipeStreet. Under this title, I have good experience in the following areas:
Market research and sizing the market.
Developing the marketing framework to provide a structure to all marketing activities.
Develop the brand name online using various digital marketing channels like Social media marketing, Google ad words, Affiliate channels, Content management and content strategy.
Strategizing and implementation of various marketing related activities including creation execution and implementation of campaigns both online and offline to help establish the SwipeStreet brand.
Building alliances with third party firms that are an integral part of the marketing domain.
Besides these activities, the fact that we chose a lean model for working, exposed us to cross functional activities. Due to this, I also have good experience in the following areas:
Competitor research.
Strategizing and implementation of the marketplace product.
Designing the website workflow and user experience.
Strategizing and execution of Revenue models.
Streamlining the business model with continuous improvisation.
New business development.
Research related to the implementation of the best suited payment gateway.