Ujjwal Rana

Business Development Executive

Bengaluru, Karnataka, India9 yrs 9 mos experience

Key Highlights

  • Over a decade of experience in diverse roles.
  • Proven track record in P&L management and growth strategies.
  • Mentor to the next generation of leaders.
Stackforce AI infers this person is a seasoned professional in Ed-Tech and Consulting with a strong focus on operational excellence.

Contact

Skills

Core Skills

P&l ManagementGo-to-market StrategyProgram ManagementTeam LeadershipRevenue Analysis

Other Skills

Operational ExcellenceGrowth StrategiesStrategic InitiativesPeople ManagementProblem SolvingOperational StrategyBusiness PlanningBusiness Process ImprovementGeneral ManagementBusiness InsightsSales AccelerationCustomer SatisfactionCategory ManagementTeam ManagementTeamwork

About

With over a decade in diverse rolesโ€”from ๐œ๐จ๐ง๐ฌ๐ฎ๐ฅ๐ญ๐ข๐ง๐  to high-stakes ๐&๐‹ ๐ฆ๐š๐ง๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ in start-upsโ€”I bring a unique blend of strategic insight and operational rigor. My foundation in consulting and an MBA from the Indian School of Business (ISB) enable me to approach complex business problems with a structured, data-backed mindset and a relentless focus on customer value. ๐‘๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ-๐Ž๐ซ๐ข๐ž๐ง๐ญ๐ž๐ ๐‹๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ I specialize in driving measurable growth by optimizing operations, launching high-impact go-to-market strategies, and improving conversion rates. Known for my customer-first approach, I lead with data to ensure every decision enhances the bottom line and aligns with broader business goals. ๐‚๐จ๐ฅ๐ฅ๐š๐›๐จ๐ซ๐š๐ญ๐ข๐ฏ๐ž & ๐’๐ญ๐š๐ค๐ž๐ก๐จ๐ฅ๐๐ž๐ซ-๐…๐จ๐œ๐ฎ๐ฌ๐ž๐ Adept at managing cross-functional teams, I excel in fostering collaboration across departments and with key stakeholders. My focus on clear communication and alignment has been instrumental in executing strategic initiatives, ensuring seamless execution from concept to result. ๐Œ๐ž๐ง๐ญ๐จ๐ซ ๐ญ๐จ ๐ญ๐ก๐ž ๐๐ž๐ฑ๐ญ ๐†๐ž๐ง๐ž๐ซ๐š๐ญ๐ข๐จ๐ง ๐จ๐Ÿ ๐‹๐ž๐š๐๐ž๐ซ๐ฌ Alongside my professional role, I mentor B-school students in career strategy, profile & resume building, and interview preparation, drawing on my real-world experience to prepare them for success in competitive roles. This also helps me learn from their experiences and expectations from their leaders as they enter the workforce. Open to bold ideas and new challenges, I thrive on projects that cater to my curiosity, expand my knowledge and push the boundaries of conventional thinking. Connect with me at ujjwal_rana2020@pgp.isb.edu

Experience

9 yrs 9 mos
Total Experience
2 yrs 9 mos
Average Tenure
1 yr 4 mos
Current Experience

Emeritus

Revenue Manager

Jan 2025 โ€“ Present ยท 1 yr 4 mos ยท Gurugram, Haryana, India ยท Remote

Leap

2 roles

Senior Program Manager (PnL role, reporting to founder)

Promoted

Oct 2022 โ€“ Nov 2024 ยท 2 yrs 1 mo ยท Bengaluru, Karnataka, India

  • Led PnL growth through sales acceleration for a ~9-month monetisation cycle study abroad business by executing product & process solutions and implementing strategic initiatives.
  • Spearheaded the strategic transition to a hybrid model by launching and scaling offline branches, starting with Bangalore and Ludhiana
  • Reduced Sales Qualified Lead CAC by ~16% for overall business by leveraging GTM with an offline positioning, which unlocked new customer segment for our business
  • Improved MQL to Applicant% by building products and processes based on insights from customer interviews: Leveraged product improvements, sales team training program, lead prioritisation basis user cohorts and iterative enhancement of lead allocation
  • Designed & operationalised processes for customer success, counsellor success & student loans, while hiring and leading a team of 5
P&L ManagementOperational ExcellenceGo-to-Market StrategyGrowth StrategiesStrategic InitiativesPeople Management+6

Program Manager

Feb 2022 โ€“ Sep 2022 ยท 7 mos ยท Bengaluru, Karnataka, India

Team LeadershipProgram ManagementOperational StrategyBusiness PlanningCustomer SatisfactionCategory Management

Unacademy

Senior Category Manager

Dec 2020 โ€“ Feb 2022 ยท 1 yr 2 mos ยท Bengaluru, Karnataka, India

  • Led 30Cr annual revenue category, collaborated with cross-functional teams-Sales, PM, BD, YouTube partners & BusOps to drive growth
  • Achieved 2.4x growth in Revenue (Decโ€™20 to Mayโ€™21): The category was prime candidate for 1-10 scaling, which i took over once PMF was in place.
  • Spearheaded the launch of premium offering, Iconic, increasing AOV by 18% in 2 months and driving Learner NPS from 3.9 to 4.3
  • Achieved 100 bps improvement in Sales Conversion in 2 months with a 5-point training mechanism โ€“ Probing, Objection Handling, Urgency creation, Loan Program and Iconic Offering
Revenue AnalysisProgram ManagementOperational StrategyBusiness PlanningCustomer SatisfactionCategory Management

Bristlecone

2 roles

Consultant

Promoted

Nov 2017 โ€“ Apr 2019 ยท 1 yr 5 mos

  • Global consulting experience, worked with 10+ clients to implement integrated digital solutions. I used my business understanding and product knowledge to add value to multiple processes, involving and not limited to Business Development, Project Planning and Blueprinting, Tech Implementation and Change Management.
  • Cost Reduction in indirect material procurement spend achieved by implementing centralized procurement for Europe based automotive conglomerate and it's subsidiaries in USA and Canada (Topline of 3B USD)
  • Standardized and centralized procurement across subsidiaries to single cloud platform, enabling seamless information sharing and approvals.
  • Vendor rationalization and on-boarding to common platform enabled incremental savings in subsequent years
  • Achieved 100% contract compliance for contracted items and real time price discovery without manual intervention using e-catalogs
  • Business Development
  • Led multiple product demos for clients in North America, EMEA and South East Asia
  • Identified cross selling and up-selling opportunities and worked with pre-sales team for outreach and demo
  • Capability Building and Team Management
  • Spearheaded the transition of internal team to on-cloud solutions by planning and executing training program for 25 employees over a period of 2 months
  • Led a 5 member team to develop central knowledge repository for tracking monthly product enhancements, customer case studies and standardizing marketing collaterals
  • Led a team as offshore lead for AMC (support) project, defined and tracked key progress metrics to rapidly increase system utilization as per client's objectives

Associate Consultant

Aug 2014 โ€“ Oct 2017 ยท 3 yrs 2 mos

  • Operational efficiency enhancement, using cloud based procurement solution for a Malaysia based Telecom Giant ( Topline of 5B USD) and Middle-east based telecom conglomerate ( Topline of 14B USD)
  • Spearheaded digital solution deployment for Sourcing to Contract and Procure to Pay
  • Improved first pass rates of invoices using automated e-invoice reconciliation
  • Drove reduction in average lead time from sourcing to PO generation, enabled by e-auctions and
  • time-bound digital approvals
  • Eliminated maverick spend and achieved 100% contract compliance using customized system checks
  • Change Management
  • Standardized training manuals with scope of client specific customization to improve efficiency of internal team
  • Designed the process as per Lewin Change Model, i.e. Unfreezing, Changing, and Refreezing. Achieved rapid user adoption of new platform in all upcoming projects across the organisation

Alcatel-lucent

Summer Intern

Jun 2013 โ€“ Jul 2013 ยท 1 mo ยท Gurugram, Haryana, India

  • Worked on data parsing and data handling using open source Strawberry Perl for Highway Authority (POC). This POC leverages various data points like traffic density, weather conditions and others gathered from motorways in London, to improve traffic distribution and prevent jamming by giving real time updates to commuters.
  • Saved 3.75 man-hours per week by leveraged Perl to automate data extraction, from multiple data generated by on site sensors, and compile it into user friendly excel reports for further analyses.

Systema shyam teleservices limited (mts)

Summer Intern

Jun 2012 โ€“ Jul 2012 ยท 1 mo ยท New Delhi, India

  • Worked with network monitoring (live), transmission and RF departments in the organisation.
  • Learned the concepts behind mobile communication using CDMA, including processes of RF planning and optimisation, transmission using optical fibres, working of various switches and stacks which store and work on user data, location, tariff plans and billing.

Education

Indian School of Business

Master of Business Administration - MBA

Jan 2019 โ€“ Jan 2020

National Institute of Technology Kurukshetra

Bachelor of Technology (B.Tech.) โ€” Electronics & Communication Engineering

Jan 2010 โ€“ Jan 2014

Shree Ram Idol Public School

Jan 2008 โ€“ Jan 2010

O P Jindal Modern School

Jan 1997 โ€“ Jan 2008

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