Molina Rana

Digital Marketing Specialist

Noida, Uttar Pradesh, India6 yrs 10 mos experience
Most Likely To Switch

Key Highlights

  • 348% conversion growth across global markets
  • Award-winning marketer recognized for brand frameworks
  • Expert in cohesive campaigns across channels and funnels
Stackforce AI infers this person is a B2B Growth Marketing Leader with expertise in SaaS and FinTech.

Contact

Skills

Core Skills

Brand StrategyMarketing StrategyDemand GenerationMarketing OperationsDigital MarketingMarketing CommunicationsPerformance MarketingGrowth MarketingContent Strategy

Other Skills

Brand MarketingPersonal BrandingBrand ManagementBrand DevelopmentInfluencer MarketingCommunity EngagementLinkedIn MarketingLead GenerationEvent ManagementCommunity GrowthDigital CommunicationCorporate CommunicationsContent DevelopmentEmail MarketingMarketing Analytics

About

Most B2B brands create content that gets ignored and focus on marketing that doesn't drive revenue. I fix that. I'm a B2B Brand & Growth Marketing Leader with 6+ years' experience across SaaS, FinTech, Consulting, B2B & B2C, driving up to 348% conversion growth, 80% follower growth, and $75K+ incremental event revenue across global markets (NA, EMEA, India). I've demonstrated the depth of my skills in roles involving brand, community & executive marketing; marketing automation; ops; and content/SEO-driven demand generation, with measurable impact on MQLs, SALs, inbound demos, and pipeline velocity. Through all the work I did across my stints, I became hands-on with a large martech stack (HubSpot, Pardot, SFMC, Mailchimp, Constant Contact, Sprinklr, Brandwatch, Power BI, Google Analytics, Dripify), optimizing campaign performance, segmentation, workflows & costs (up to 30–60% savings). All of the above, together, turned me into an award-winning marketer (Emerging Star, HighFlyer) recognized for building brand frameworks, style guides, e-books, 360° web+app ecosystems, and audience intelligence models that scale across GTM motions. My USP? I believe I'm a true 360° marketer with deep, hands-on experience across brand strategy, marketing ops, demand generation, and content/SEO, designing campaigns that are cohesive across channels and the whole funnel, not siloed by function. Also, my background in Consumer Psychology means I understand what makes people buy. Whether you're a SaaS startup or an industry giant, I can help you build a brand that drives revenue through a TA that actually loves you. Intrigued? Let's talk. 📬 molinarana05@gmail.com

Experience

6 yrs 10 mos
Total Experience
1 yr 2 mos
Average Tenure
1 yr 9 mos
Current Experience

Aviso ai

Manager - Marketing

Aug 2024Present · 1 yr 9 mos · New Delhi · Remote

  • Orchestrated full-funnel GTM strategies across Brand, Content, and Performance marketing, driving measurable pipeline velocity and market penetration for AI-driven SaaS products. Led the integration of GenAI workflows and Marketing Operations to optimize CAC and accelerate time-to-market. Managed end-to-end execution from high-level positioning and community growth to technical paid media buying and sales enablement, ensuring alignment between revenue goals and marketing execution.
Brand StrategyBrand MarketingPersonal BrandingBrand ManagementBrand DevelopmentInfluencer Marketing+5

Highradius

Manager - Marketing

Jun 2023Oct 2024 · 1 yr 4 mos · Hyderabad · On-site

  • Directed multi-channel Demand Generation and Marketing Operations, scaling digital footprints and addressable audiences across NA and EMEA markets. Centralized global campaign execution across Social, Email, and Paid Media, implementing rigorous governance frameworks that improved operational efficiency and ABM impact. Drove revenue growth through integrated event marketing strategies and data-driven audience segmentation, consistently optimizing lower-funnel conversions.
Digital CommunicationLead GenerationCorporate CommunicationsContent DevelopmentEmail MarketingMarketing Operations+4

Grant thornton bharat llp

Assistant Manager - Marketing Communications

Nov 2022Jun 2023 · 7 mos · Delhi, India · On-site

  • Managed the Digital Marketing ecosystem and MarCom strategy, driving organic visibility and lead generation through technical SEO, content automation, and performance marketing. Architected scalable MarTech workflows and data-driven user journeys that optimized conversion rates and operational costs. Spearheaded internal adoption and external brand positioning initiatives, aligning digital touchpoints with broader business consulting objectives.
Digital MarketingLead GenerationSearch Engine Optimization (SEO)Corporate CommunicationsMarketing AutomationMarketing Communications

Bajaj finserv

Unit Manager - Digital Business & Marketing

Nov 2021Oct 2022 · 11 mos · Pune · On-site

  • Led Web Business and Performance Marketing initiatives, managing a large-scale ecosystem of agency partners to drive aggressive conversion growth and CAC reduction. Optimized the digital acquisition funnel through rigorous CRO experiments, paid media strategy, and lifecycle messaging for web and mobile platforms. Delivered high-impact ROI by aligning content, SEO, and paid channels with business sales targets in a high-volume B2B environment.
Keyword ResearchUser Experience (UX)Digital MarketingProject ManagementContent ManagementPerformance Marketing

Paytm

Team Lead - Growth & Marketing

Jun 2020Nov 2021 · 1 yr 5 mos · India · On-site

  • Drove Growth Marketing and Content Strategy, focusing on user acquisition, retention, and lifecycle optimization within the B2B merchant ecosystem. Developed high-intent lead magnets and strategic partnerships that expanded brand reach and sustained organic demand. Engineered data-backed engagement workflows and performance content strategies to reduce churn and maximize user lifetime value.
Keyword ResearchUser Experience (UX)Digital MarketingContent ManagementMarketing StrategyGrowth Marketing+1

Mentormind

Associate - Marketing & Operations

Jun 2019Jun 2020 · 1 yr · Greater Hyderabad Area · On-site

  • Executed foundational Marketing Operations and Content strategies, supporting sales enablement and cross-functional campaign alignment. Managed end-to-end content governance and A/B testing frameworks to optimize digital performance and brand consistency. Partnered with sales teams to refine collateral and pitch strategies, directly contributing to improved lead-to-close rates and operational agility.
Digital MarketingContent ManagementEmail MarketingMarketing StrategyMarketing OperationsContent Strategy

Niyogi books

Marketing And Public Relations Intern

Jan 2018Jan 2018 · 0 mo · New Delhi, Delhi, India

  • Responsible for writing book blurbs, copywriting and copy editing several literary works submitted by authors and writers from various genres.
  • Responsible for running campaigns on social media, creating event plans and facilitating guest/speaker management for various organisational events.
  • Responsible for blog writing, research work for upcoming publications, creating newsletters and communicating with clients for various activities.
Digital MarketingPress ReleasesCopy EditingMarketing Strategy

Dopeshopes

Content Management Intern

Jan 2018Jan 2018 · 0 mo · New Delhi, Delhi, India

  • Responsible for writing blogs and articles on a wide variety of topics for the business run website.
  • Responsible for leading a team of writers and editing the blogs and articles they wrote and submitted for the website.
  • Responsible for managing and scheduling posts, graphic content and images included in blog posts and creating an editorial calendar for new content strategies for the team.
Digital MarketingContent ManagementCopy EditingCustomer ExperienceMarketing Strategy

Education

Shaheed Bhagat Singh College

BA (Honours) — History

Jan 2016Jan 2019

Army Public School Noida

Jan 2011Jan 2016

Indira Gandhi National Open University

Master of Arts - MA — Psychology

St. Xavier Sr. Sec. School - India

Class 5 - Class 7

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