Karthik Surathu

Associate Consultant

Hyderabad, Telangana, India4 yrs 4 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 5 years of experience in Salesforce Marketing Cloud.
  • Expert in designing data-driven marketing campaigns.
  • Strong technical execution with CRM integration.
Stackforce AI infers this person is a MarTech specialist with expertise in Salesforce Marketing Cloud.

Contact

LinkedIn

Skills

Other Skills

Digital MarketingMarketing CampaignsCampaign DevelopmentSOSLSOQLApexSalesforce.com DevelopmentSalesforce.com AdministrationSalesforce.comSalesforce Marketing CloudAMPscriptEmail studioJourney builderContent builderContact builder

About

With over 5 years of hands-on experience in Salesforce Marketing Cloud (SFMC), I specialize in designing and executing personalized, data-driven marketing campaigns that drive measurable growth. My expertise spans across key SFMC modules including Email Studio, Journey Builder, Automation Studio, Contact Builder, and Mobile Studio. I’ve worked across diverse industries to build end-to-end customer journeys, optimize segmentation and targeting, and enhance marketing ROI using tools like AMPscript, SQL, and dynamic content. My approach combines a deep understanding of marketing strategy with strong technical execution, ensuring seamless integration with CRM platforms and marketing ecosystems.

Experience

Indegene

Associate campaign management

Mar 2023 – Present · 3 yrs 1 mo · Hyderabad, Telangana, India

Virtusa

Consultant

Dec 2021 – Mar 2023 · 1 yr 3 mos

Education

GITAM Deemed University

Master of Business Administration - MBA — Marketing/Marketing Management and Operations/Operations Management

SRI VASAVI INSTITUTE OF ENGINEERING & TECHNOLOGY

Bachelor of Technology - BTech — Mechanical Engineering

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