Damaryan Benton

Co-Founder

Los Angeles, California, United States2 yrs 11 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Led campaigns generating over 137,000 organic impressions.
  • Founder of the first digital space for young PR professionals.
  • Recognized as a 2026 Ad Age Gen Zer to Watch.
Stackforce AI infers this person is a B2C Marketing and Public Relations professional with a focus on community engagement.

Contact

Skills

Core Skills

Brand MarketingStrategic CommunicationsProject ManagementBusiness InsightsCreative StrategyBrand StrategyPublic RelationsIntegrated MarketingEvent PlanningMarketing StrategyMarketingMarketing CampaignsCommunity Engagement

Other Skills

AdvertisingCreative BriefsConsumer ResearchGo-to-Market StrategyAccount ManagementContent StrategyActivationsMedia RelationsMedia DevelopmentPresentation DevelopmentPress ReleasesMarketing AnalyticsMessagingProduct LaunchData Analysis

About

As a kid, I watched news channels perpetuate negative stereotypes of Black men. Now, I work to reclaim those narratives. 👨🏾‍💻 9-5: AE at Anomaly leading culture-shifting campaigns for Starbucks. ✍🏾 5-9: Founder of the first digital space for young PR pros (20K+). I’ve led LinkedIn influencer campaigns that merge authenticity with community-first messaging, working with brands like PeduL x L’Oréal, Fide, and Graphy. They delivered over 137,000 organic impressions and brought in more than 1k+ diverse applicants. 📩 Business inquiries: damaryanbenton@gmail.com (All views are my own and do not reflect those of any company I work with.)

Experience

2 yrs 11 mos
Total Experience
1 yr 2 mos
Average Tenure
1 yr 10 mos
Current Experience

Anomaly

2 roles

Co-Chair of CAMP (LGBT+ ERG)

Apr 2025Present · 1 yr 1 mo

Brand Executive

Feb 2025Present · 1 yr 3 mos

  • Client lead on creative ideation, execution, and production of brand initiatives on the Starbucks GLOBAL & U.S. Businesses.
  • Sponsorships:
  • NCAA March Madness
  • Milan Cortina Olympics
  • Super Bowl LX
  • + Orchestrated the cross-functional rollout of Starbucks’ first-ever national TV spot for the Pumpkin Spice Latte, fueling record-breaking sales and the brand’s strongest Tuesday in company history [Business Insider]
  • + Directed collaboration across a team of 20 on the FY25 Summer campaign, aligning strategy, creative, and production to deliver 378 assets that sustained brand momentum amid a 20% stock rebound [CNBC]
  • + Implemented a real-time music talent tracker, enabling proactive licensing pivots that saved $5M+ in partnership fees
AdvertisingBrand MarketingBrand StrategyCreative BriefsConsumer ResearchBusiness Insights+5

The pr habitat

Founder

Jul 2024Present · 1 yr 10 mos

  • Fourth-space for young people exploring and building careers in communications.
  • 🤝Contact for partnership, sponsorship, or collaboration opportunities at theprhabitat@gmail.com

Edelman

2 roles

US Gen Z Lab Ambassador

Jun 2024Feb 2025 · 8 mos

  • Counseled brands on mastering Gen Z perspectives for maximum impact.
  • Food & Beverage: f’real, Starbucks
  • Consumer Packaged Goods: Hefty, Advil
  • Retail: HomeGoods
  • Financial: iShares, PayPal
  • Tech: Google Maps, Samsung
Creative StrategyMarketing CampaignsBrand StrategyContent Strategy

Assistant Account Executive, Brand PR & Integrated Marketing

Jan 2024Feb 2025 · 1 yr 1 mo

  • Led media strategy for star-studded brand campaigns.
  • Clients: Mars Petcare (NUTRO), Foot Locker, Champs Sports, Viking Cruises
  • + Executed a first-of-its-kind Farmers Market for Dogs activation, managing a $5K sample budget and generating 106M launch-day impressions through event design and targeted media pitching to pet trades and influencers
  • + Built and nurtured relationships with 16+ key reporters across national, trade, and lifestyle outlets, proactively pitching stories that secured 6M+ earned impressions within 6 months and reinforced brand credibility in competitive markets
  • + Conducted competitive analysis of 6 rival brands, uncovering white-space opportunities that directly shaped FY25 client messaging and informed the launch strategy for upcoming campaigns
  • Outside of my day-to-day responsibilities, I:
  • + Served as one of the Diversity, Equity, Inclusion, and Belonging (DEIB) committee representatives for the Chicago office
  • + Co-pitched the creation of OUTFRONT Liaisons, working alongside leadership to explore new business opportunities, brainstorm bold campaign ideas, and advise on best practices to bring impactful LGBTQ+ campaigns to market
ActivationsPublic RelationsIntegrated MarketingBrand MarketingMedia RelationsMedia Development+5

Highwire

Public Relations Account Coordinator, Technology

May 2023Dec 2023 · 7 mos · Chicago, IL

  • Supported their B2B comms across the agency’s cybersecurity, enterprise, and health tech practice groups.
  • Clients: Snyk, Thryv, Talend/Qlik, Johnson & Johnson, apree health
  • + Developed targeted media lists via Muck Rack that drove 34 placements for product announcements with 1.2M+ impressions
  • + Secured coverage in 17 media outlets with a 1.6M UVM, enhancing corporate brand visibility in the B2B market
  • Outside of my day-to-day responsibilities, I:
  • + Initiated a leadership interview series
  • + Served as a member of the For The Culture and Here and Queer affinity groups
MessagingMedia RelationsProduct LaunchMarketing AnalyticsData AnalysisMarket Research+14

Chicago automobile trade association

Marketing Operations Specialist

Nov 2019Feb 2020 · 3 mos · Chicago, Illinois, United States

  • Selected as one of 16 interns from two universities to spearhead the marketing operations for the biggest auto show in the nation!
  • + Produced press passes and streamlined media credentials for distribution to 3,400 traditional media registrants and 1,500 social media influencers across industry preview days
  • + Curated social media content (pictures) for the Chicago Auto Show that reached more than 35 million people over 90 days across social networks, reported by initial Meltwater data
  • + Orchestrated First Look for Charity event that raised more than $2.5 million for Chicago organizations
Event PlanningMarketing AnalyticsDemand GenerationPublic RelationsMarketingAdvertising+3

Boys & girls club of elgin

Marketing Campaign Manager

Jun 2019Feb 2020 · 8 mos · Elgin, IL

  • My manager would leave notes on my desk about the amount we needed to fundraise to continue providing programs that these kids considered necessities. We found a way.
  • + Spearheaded the “Every Kid Deserves A Champion” campaign that fundraised over $4K for the organization and expanded 53 existing partnerships
  • + Targeted donor retention rates of 92% by designing promotional posts, Instagram stories, and monthly e-newsletters
MessagingMarketing CampaignsEmail MarketingDirect to Consumer MarketingMarketing AnalyticsCopywriting+11

Education

Benedictine University

Bachelor of Arts - BA — Communications

Judson University

Communication and Media Studies

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