Kim Goethals

Product Manager

Overijse, Flemish Region, Belgium6 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in marketing automation and product management.
  • Proven track record in leading inbound marketing campaigns.
  • Skilled in HubSpot integrations and digital marketing strategies.
Stackforce AI infers this person is a MarTech expert with strong capabilities in digital marketing and product management.

Contact

LinkedIn

Skills

Core Skills

Product ManagementMarketing AutomationDigital MarketingHubspot

Other Skills

Lead generationSalesforceSocial media marketingProject managementAgile MethodologiesCampaign managementWordPressSocial media advertisingConsultancyContent strategyCRM softwareAnalytical thinkingMarketing strategyMarket researchMarketing

Experience

6 yrs
Total Experience
2 yrs
Average Tenure
2 yrs 6 mos
Current Experience

Etex

Product Manager Marketing Automation

Nov 2023 – Present · 2 yrs 6 mos · Kapelle-op-den-Bos, Flemish Region, Belgium · Hybrid

Product ManagementMarketing Automation

Elixir

2 roles

Medior Marketing Consultant

Promoted

Jan 2022 – Nov 2023 · 1 yr 10 mos · Hybrid

  • Give HubSpot marketing onboardings and trainings to clients based on industry best-practices
  • Create and optimize inbound marketing campaigns focusing on lead generation and customer retention
  • Developing marketing lead qualification and lead nurturing best practices
  • Managing multiple marketing and integrations projects with different agencies and stakeholders
  • Conduct solution architecture assessments for complex HubSpot integrations with SAP C4C, Microsoft Dynamics 365 (CRM) and Salesforce Sales Cloud
Digital marketingHubSpot

Junior Marketing Consultant

Aug 2020 – Jan 2022 · 1 yr 5 mos · Hybrid

HubSpotSocial media marketing

Red pepper media - audiovisual storytellers

Intern Marketing

Mar 2018 – Jun 2018 · 3 mos · Leuven

  • Red Pepper Media is now Jack & Charlie
  • Developing their new identity (brand name and logo) and marketing strategy
  • Managing the design of the new website (marketing automation; HubSpot)
  • Creating a buyer persona
  • Making a social media content calendar
  • Writing content for social media and blog
  • Observe and analyze social media ads
  • Report results to head of Marketing
  • Participating in ideation sessions for clients
Digital marketingHubSpot

Education

KU Leuven

Master's degree — Communication Sciences

Jan 2018 – Jan 2020

UC Leuven-Limburg

Bachelor's degree — Business Management Marketing

Jan 2015 – Jan 2018

Miniemeninstituut Leuven

Secundair diploma — Handel

Jan 2012 – Jan 2015

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