Nikita D'souza

CEO

Mumbai, Maharashtra, India8 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in brand building and storytelling.
  • Led marketing for major global brands.
  • Deep understanding of Gen Z and cultural trends.
Stackforce AI infers this person is a MarTech expert with strong capabilities in integrated marketing and brand strategy.

Contact

Skills

Core Skills

Brand StrategyStrategic CommunicationsIntegrated Campaign PlanningMarketing CommunicationsContent StrategyIntegrated MarketingMarketing Strategy

Other Skills

Corporate CommunicationsCreative WritingMedia RelationsCommunications PlanningSocial Media MarketingMarketingDigital MarketingMarket ResearchSocial MediaLeadership

About

Hi, I’m Nikita, a communications strategist and marketer 👋🏻 I currently lead marketing and communications at Kulfi Collective, where we're building brands at the intersection of content, community, and culture. We partner with the world’s most ambitious brands and platforms to create content experiences, IPs, and campaigns that make a dent in culture. My expertise spans brand building, storytelling, editorial, PR, and social—rooted in an understanding of where the internet is headed, how Gen Z behaves, and why culture matters. I’ve worked across global markets and formats—start-ups, creative agencies, and media networks—shaping perception and strategy. Whether it’s launching a new brand, running a campaign, or building a platform, I bring an editorial mind, a marketer’s eye, and a storyteller’s instinct to every project. Proud Georgetown and Xavier's (Mumbai) alum! Always happy to chat about culture, comms, or what’s trending on the internet this week.

Experience

Kulfi collective

5 roles

Vice President Marketing Communications

Promoted

Jan 2026 – Present · 3 mos

Associate Vice President Marketing Communications

Promoted

Jul 2024 – Feb 2026 · 1 yr 7 mos

Senior Lead- Communications

Jan 2024 – Aug 2024 · 7 mos

Lead- Communications

Promoted

Dec 2022 – Jan 2024 · 1 yr 1 mo

  • Kulfi Collective is a content network that builds branded & original IPs that live in culture. We are a collective of creators that operate under three studios with capabilities in branded, immersive and original content. We bring together talent, tech & data to create and distribute multi-format, multi-platform content from pitch to play for some of the biggest brands in the world including RedBull, Netflix, Google, Bumble, Nothing, OnePlus and more!
  • From strategic communications and PR to social media, I lead the marketing team to spread the word about the amazing work we do at Kulfi, and build our brands for a global audience!
Brand StrategyCorporate CommunicationsCreative WritingStrategic CommunicationsMedia Relations

Communications Consultant

May 2022 – Nov 2022 · 6 mos

Brand StrategyIntegrated Campaign PlanningMarketing CommunicationsCreative WritingStrategic Communications

Freelance

Marketing Consultant and Content Writer

Sep 2021 – Present · 4 yrs 7 mos · Mumbai, Maharashtra, India

  • As a freelance marketing consultant and content writer, I work with clients across the world, helping them with content strategy, content creation and copy writing for their marcomms plans. I also ghost write branded blogs and articles, press releases and other content pieces for brands, agencies and C-Suite executives.
Communications PlanningContent StrategyIntegrated MarketingCreative Writing

Bombay fox

Marketing Communications Manager

Mar 2021 – Sep 2021 · 6 mos · Mumbai, Maharashtra, India

  • Bombay Fox is a boutique digital & social media marketing agency focused on helping entrepreneurs build and grow their business online. As Marketing Communications Manager at Bombay Fox, I led the marketing team and focused on creating and deploying digital initiatives, social media strategies, content creation, collaborations, email marketing, and digital management for brands across multiple verticals (E-commerce, Hospitality, FMCG and Healthcare).
Marketing StrategyContent StrategyIntegrated MarketingSocial Media MarketingStrategic Communications

Bristol associates, inc.

Marketing Communications Coordinator

Oct 2018 – Feb 2021 · 2 yrs 4 mos · Washington DC-Baltimore Area

  • Bristol Associates is an internationally acclaimed aviation consultancy known for re-marketing corporate and commercial aircraft. As Marketing Communications Coordinator, I conducted extensive market research to inform and build our marketing communications strategy for a global audience. I designed marketing materials and monitored print, digital, and social media to identify marketing leads. I also created and distributed press releases, ads, and email marketing campaigns, and created detailed market research reports to inform marketing and sales strategies.
  • In 2020, I spearheaded the redesign and launch of our website and monitored digital and web analytics to support marketing decisions.
Marketing StrategyBrand StrategyIntegrated Campaign PlanningMarketing CommunicationsCorporate Communications

Georgetown university press

Marketing Associate

May 2017 – Jun 2018 · 1 yr 1 mo · Washington D.C. Metro Area

  • Georgetown University Press is a Top 10 University Press publishing scholarly books and journals for a diverse, worldwide readership. In this role, I worked with the Marketing team to integrate the traditional marketing practices (print ads, events, and brochures) of the Press with digital strategies of digital ads, email marketing and social media marketing to create comprehensive marketing campaigns for 40 upcoming publications.
  • I also spearheaded Google Ad Words and Analytics campaigns to advertise trade and academic publications and curated marketing copy for catalogs, flyers, emails, and social media by streamlining the Press’s key messaging strategy and created these marketing materials using InDesign and Photoshop.
Integrated Campaign PlanningStrategic CommunicationsMarketing

Education

Georgetown University

Masters — Integrated Marketing Communications

Jan 2018 – Present

St. Xavier's College

Bachelor's degree — Business Management

Jan 2015 – Present

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