Nov 2021 – Present · 4 yrs 6 mos

• Led the Surface Team focused on delivering Microsoft's mission to help every customer and organization on the planet achieve more with Surface devices and Microsoft services designed for hybrid work and learning. Lead strategy and go-to-market across Enterprise, SMC, and SMB Segments through Microsoft's Direct Sales force and Channel Partner motions.
• Responsible for WW Commercial Go To Market strategy and empowering our Surface Commercial Teams and Partners around the world to deliver new growth and customer success.

Jul 2018 – Nov 2021 · 3 yrs 4 mos

• Each day, Canadians enjoy experiences that help them be more mobile, have fun, and get stuff done on the Microsoft platform. From Xbox entertainment systems to Windows PCs, Surface, or Office 365 in the Cloud, my team and I were the engines bringing these innovative experiences to Canada through our Consumer and Small Business Channels. This includes Retail, Telecommunications, Device partners, and Microsoft Direct.

Jan 2017 – Jun 2018 · 1 yr 5 mos

• As General Manager of the Acer Device Partnership, our mission is to deliver devices and services that help empower every person and organization on the planet for a cloud first, mobile first world. I lead a Global, multi-function team of Senior Sales, Marketing and Engineering people to deliver our mission. Responsible for revenue attainment, marketing investments and ROI, setting joint priorities and strategy, negotiating key deals and relationships with customers, including C-Level.

Apr 2014 – Dec 2016 · 2 yrs 8 mos

• Worldwide sales leader responsible for Microsoft's # 1 Windows Device partner. Led Sales strategy across all Segments and Channels, including Enterprise, Public Sector, Small and Medium Business, and Consumer. Pioneered HP Cloud Service Provider work and Client/Server device sales and attach motions.

Jun 2012 – Apr 2014 · 1 yr 10 mos

• Sales leader for Microsoft's # 1 Windows device partner based out of Geneva, Switzerland. Managed Sales Quota and team across 6 areas, 43 countries. Drove +$1B business across Commercial and Consumer working with Microsoft and HP country teams. Learned how to lead Field sales organizations, hq to field execution strategies and how to work, live abroad and thrive in different cultures.

Jun 2008 – Jun 2012 · 4 yrs

• Lead global team chartered to market and sell software with Microsoft's largest PC and Services partner Worldwide. Managed device gtm strategies and global marketing investment portfolio to exceed a multi-billion dollar revenue goal and aggressive competitive share metrics.
• Includes GTM strategies for a) Developed and Emerging markets (including: China, Brazil, Russia, India) b) PC, Server and Devices, c) Segments (Consumer, SMB, Enterprise, Public Sector) d) - Channels (Retail, Distribution, Direct), e) Media Mix (TV, Print, Social, PR, Digital)

Jun 2006 – Jun 2008 · 2 yrs

• Led team responsible for Worldwide Windows P&L through Microsoft’s PC partners, through two Windows launch cycles (including Windows 7) and key participant in cross company Consumer Compete leadership team influential to Microsoft moving into Retail with it's own Stores, going big in TV spend, and defining Windows 7 product and GTM strategy WW.

Jun 2005 – Jun 2006 · 1 yr

• Managed marketing and demand gen programs for the Gateway Account to grow partnership and Windows device sales with global budget, direct reports, and multi-tiered relationships up to CEO.

Aug 2003 – Jun 2005 · 1 yr 10 mos

• Managed WW campaign orchestration cross-company in a Small Business segment role to develop Go-To-Market (GTM) strategy & campaigns. Drove execution through MSFT SMB sales force & Channel Partners.

Nov 2001 – Nov 2003 · 2 yrs

• Integral member of small team to bring Microsoft's first consumption tablet device to market (Smart Display). Defined product value prop with development team. Architected device GTM strategy and Retail sell-in, directly closing assortment deals with Dixons, Best Buy, FNAC, etc. Led launch e2e.

Aug 2000 – Oct 2001 · 1 yr 2 mos

• Sales enablement to recruit developers, channel and customers by building compelling sales tools and customer evidence to gain industry credibility & bring value proposition to life online, events.

Jan 2000 – Jul 2000 · 6 mos

• - Responsible for revenue reporting and analytics for Office Business Productivity Group (BPG)