Sep 2024 – Present · 1 yr 7 mos

May 2020 – Jun 2023 · 3 yrs 1 mo · London Area, United Kingdom

• I am responsible for the Dentsu UK media services. These include the world class media brands of Carat, dentsu X, iProspect, Posterscope and Amplifi.

Jun 2016 – Present · 9 yrs 10 mos · london

Jun 2016 – May 2020 · 3 yrs 11 mos · London Area, United Kingdom

Jun 2015 – Jun 2016 · 1 yr · London Area, United Kingdom

• I am accountable for the strategy, planning, delivery and execution of the full P&L and staff of c. 300 people in the AOL UK business. The AOL UK business drives revenue from demand partners; Big 6 media agencies, Independent agencies and core direct advertisers and from supply side publisher partners via our video and display SSPs. I am also responsible for the editorial and content teams of The Huffington Post UK, Engadget, AOL.co.uk and AOL’s Original Video Programmes. My role is to lead the business, ensure we overachieve against our P&L objectives and to evangelise the power and opportunity the new AOL can bring to advertisers, agencies and consumers now that we are the no.3 digital player in the UK. Most recent challenges have seen me integrating AOL following the most recent set of market changing deals (AOL was acquired by Verizon, partnered with Microsoft to be their advertising monetisation partner of choice for all of their ad assets in 9 markets (inc UK) and recently acquired Millennial Media).

Nov 2013 – May 2015 · 1 yr 6 mos

• My team helps our agency partners make full use of the Google eco-system to drive their clients' business results.
• As a leader at Google UK, I'm also responsible for developing and supporting our wider strategy for growth. This involves maintaining our culture and values; evangelising the potential of Google for advertisers and agencies; as well as developing clear propositions that simplify the complex eco-system of Google's ad products for our clients.

Oct 2012 – Nov 2013 · 1 yr 1 mo

• I led the teams that work with creative and media agencies to make truly awesome advertising for clients and to grow the YouTube revenue of Google UK via all our UK media agency partners.
• Yes, the team will focus on YouTube predominantly, but let's not forget that Google has so many interesting platforms - YouTube, DoubleClick, Android, 100s of open APIs, Google + and even plain old search! The opportunities for awesome and innovative advertising that really captures the imagination and engages with an audience are only limited by the ideas of the people who know about them!

Jul 2010 – Oct 2012 · 2 yrs 3 mos

• I led the team that partners with creative agencies to make awesome advertising in a connected world.
• Google has so many interesting platforms - YouTube, DoubleClick, Android, 100s of open APIs, Google + and even plain old search! The opportunities for awesome and innovative advertising that really captures the imagination and engages with an audience are only limited by the ideas of the people who know about them!

Dec 2008 – Nov 2010 · 1 yr 11 mos

• I led the sales team responsible for the Government and Public Sector. I was responsible for evnagelising to Government and the COI all things Google. My team worked closely with the COI, government rostered media, planning and creative agencies and the departments themselves to deliver outstanding digital work.

Feb 2006 – Dec 2008 · 2 yrs 10 mos

Jul 2004 – Feb 2005 · 7 mos

Feb 2004 – Jan 2006 · 1 yr 11 mos

May 2002 – Jul 2004 · 2 yrs 2 mos

Jan 2000 – Jan 2002 · 2 yrs

Dec 1998 – Nov 2000 · 1 yr 11 mos

Aug 1998 – Dec 1998 · 4 mos