Nov 2024 – Present · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

• Initially handled the Amazon Variable Campaign, coordinating with 160+ creators and managing 300-350 pieces of content monthly, including influencer onboarding, campaign coordination, and content publishing
• Managed and executed large-scale Amazon influencer marketing campaigns, collaborating with over 300 creators and overseeing the publication of 1,050+ content pieces per month
• Led the Amazon Fashion Influencer Program (FIP) campaign, working primarily with YouTube creators to produce high-volume content and drive brand visibility and engagement.
• Supervised and guided two team members, overseeing workflow, campaign tasks, and creator coordination.
• Progressed from Campaign Executor to Campaign Manager, taking ownership of campaign strategy, creator coordination, and overall execution due to strong performance and experience.
• Managed end-to-end influencer operations, including onboarding creators to Amazon storefront programs and ensuring timely content delivery and publication.
• Coordinated closely with brands, influencers, and internal teams to ensure smooth campaign execution and alignment with marketing objectives.
• Created and maintained campaign tracking sheets and performance dashboards, utilizing advanced Excel formulas to manage large creator databases and content schedules.
• Generated and analyzed Amazon performance and earnings reports, tracking campaign impact, creator performance, and sales contributions.