Aanchal Arora

Business Development Executive

Bengaluru, Karnataka, India9 yrs 5 mos experience

Key Highlights

  • 5 years of experience in Business Development and Sales
  • Expert in Category Management and Market Research
  • Proven track record in driving business growth
Stackforce AI infers this person is a B2B Business Development professional with expertise in market strategy and customer relationship management.

Contact

Skills

Core Skills

Digital MarketingDigital StrategyCategory ManagementBusiness DevelopmentMarket ResearchMarketing ManagementOperations Management

Other Skills

Social Media MarketingBusiness PlanningAnalytical SkillsNegotiationEvent PlanningCustomer Requirement AnalysisProject ManagementProcess ImprovementCustomer Relationship ManagementTeam ManagementSalesEmail MarketingPublic SpeakingLeadershipPresentation Skills

About

Experienced professional with a demonstrated history of working in Category, Business Development and Sales for 5 years. Skilled at Category management, Market Research, Competition study, Business analysis, Product marketing and pricing, Strategic Sales, Customer Relationship Management and team management.

Experience

9 yrs 5 mos
Total Experience
1 yr 10 mos
Average Tenure
--
Current Experience

Google

Digipivot Program Participant

Aug 2023Dec 2023 · 4 mos · India · Remote

  • Digipivot 2023 Cohort member|Google certified Digital Marketer
Digital StrategyDigital MarketingSocial Media Marketing

Meesho

2 roles

Associate Category Manager

Aug 2020Jan 2022 · 1 yr 5 mos

Marketing ManagementBusiness PlanningAnalytical SkillsOperations ManagementNegotiationCategory Management+1

BDM Lead

Sep 2019Aug 2020 · 11 mos

Ametek india

Business Development Engineer

Aug 2016Jul 2018 · 1 yr 11 mos · Bangalore

  • Worked as a Business Development Executive with AMETEK Instruments India Pvt. Ltd.
  • My responsibilities included:
  • Focused market research to increase the Y-O-Y growth.
  • Developing a go to market strategy for cross BU selling.
  • Client presentations & seminars.
  • Maintaining a strong connect with the key clients/customers.
  • Customer Expansion.
  • Identifying new areas of opportunities for Business Expansion.
  • Carrying out Marketing activities including trade shows, seminars, conferences etc.
  • Digital marketing for AMETEK India through multiple platforms.
  • Producing offline marketing materials for AMETEK India including Market brochures, newsletters, customer surveys.
  • Supporting BU's for tender documentation and submissions.

Titan company limited

Application Engineer & Business Development

Jul 2015Jul 2016 · 1 yr · Hosur Area, India

  • I was a part of the Technical Sales & Business Development Department in the Machine Building & Automation Division under the Precision Engineering wing of the Titan Company Limited. Our business is a B2B interface. Our core competency lies in providing Special Purpose Machines as a turnkey solution for Assembly & End of line Testing to various OEM's & Tier 1 Companies in the Automotive, Electrical, Medical and FMCG Sectors. In my job duration I have worked for 15 projects for companies including ABB, Festo, MWV, Filtrex, Netafim etc.
  • My job at Titan involved the following processes:
  • 1. Understanding the customer requirement
  • 2. Streamline the process & define the scope of Automation.
  • 3. Machine Conceptualisation.
  • 4. Developing an optimised solution addressing to various perspectives.
  • 5. Bill Of Material Generation.
  • 6. Real time cost estimation by choosing the right supplier & negotiating to achieve the customer's acceptable price band.
  • 7. Project Timeline Allocation
  • 8. Order Acquisition which involves projecting the Value Addition & closing the deal with bilateral benefits.
  • In addition to the above, the Technical Sales team forms the first point of contact for the Customer with the company, therefore, I interacted with customers on a regular basis and reciprocate their requirements to the Organisation.
  • Apart from these roles, as a part of Business Development Team I have contributed to various process standardisations to help us improve our quality of work as well as bring down the time spent on a particular opportunity.Few of them are listed below:
  • Implemented a MOST cycle time model to reduce calculation from 7 hours to 3 hours per project.
  • Developed a standard technical & cost document of few standard products to deliver the result to the customer in 2 hours instead of 2 days,
  • I was a part of a Team where we developed a model to help us streamline the customers so we could target the right customer & the opportunity for the company's benefit.

Bharat heavy electrical ltd jhansi

Intern

Jun 2014Jul 2014 · 1 mo · Jhansi

  • During my internship journey in BHEL Jhansi, I had an in depth study about the various processes involved in the manufacturing, assembly & the testing for the qualification of power transformers.

Vellore institute of technology

Student

Jul 2011May 2015 · 3 yrs 10 mos · Chennai Area, India

  • Amongst the Top 15 in the batch strength of 135.
  • Active member of the Fine Arts Club.

Education

Vellore Institute of Technology

Bachelor of Technology - BTech — Electrical and Electronics Engineering

Jan 2011Jan 2015

Oxford Public School,Gwalior

Jan 1998Jan 2008

Kiddey's Corner School

Jan 2008Jan 2010

Vellore Institute of Technology

Bachelor of Technology - BTech — Electrical and Electronics Engineering

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