Dec 2025 – Present · 6 mos

Feb 2022 – Dec 2025 · 3 yrs 10 mos

• Customer-Centric Technology Leader | Adobe Experience Cloud Architect | Driving Digital Transformation & Scalable Growth:
• I lead a global team of digital marketing and technology consultants, managing 500+ enterprise customers and delivering ~$20M in annual consulting revenue through Adobe Experience Cloud. With hands-on expertise in AEM, Adobe Analytics, Target, and Campaign, and architect-level experience, I bridge strategy and execution to deliver enterprise-scale digital transformation.
• I excel in scaling capacity and partner ecosystems, building and managing multi-partner delivery models with global consultancies, subcontractors, and alliances. This enables agility, rapid ramp-up of capabilities, and consistent delivery of high-quality solutions across markets.
• As a Technology Delivery Practice Leader, I drive workforce planning, capacity optimization, and talent incubation—balancing direct hiring with partner-led scaling to build resilient, future-ready teams. My teams consistently deliver cloud-native, AI-enabled, and data-driven solutions that create measurable business value.
• I specialize in stakeholder management and ecosystem orchestration, forging strong partnerships with C-level executives and technology leaders. Using Voice of Customer (VoC) insights and data intelligence, I align technology strategies to evolving client needs, ensuring systemic improvements and customer satisfaction.
• Passionate about business development and innovation, I identify opportunities in AI, personalization, automation, and customer data platforms, shaping next-gen offerings and keeping us ahead of industry demand. A core part of my role is organizational capability-building—driving certifications, change readiness, and professional growth so teams can deliver sustainable, high-margin, technology-led outcomes.

Feb 2019 – Jan 2022 · 2 yrs 11 mos

• Led Product Consulting for Analytics, Target, and Audience Manager:
• I specialized in guiding global enterprises through their digital business transformation journeys, with a focus on solution definition and delivery management. My expertise extended across consulting, professional services setup and scaling, and operations management, providing comprehensive support for global delivery needs across North America, EMEA, and APJ regions.
• With a strong background in product consulting for Analytics, Target, and Audience Manager, I built a proven track record in structuring and executing market research, conducting competitive analysis, and driving product evolution. My approach was centered on creating innovative service offerings, developing sales differentiators, and establishing maturity continuums that set industry standards.
• As a thought leader, committed to continually innovating our offerings by building tools and accelerators that enhanced time to value for our clients. Took pride in mentoring and coaching a large group of professionals, focusing on account ownership and value delivery, to ensure sustained success and growth within the organization.

Jul 2016 – Jan 2019 · 2 yrs 6 mos

• Managed Analytics Premium and Audience Manager Team | Provided Technical Expertise and Project Leadership:
• Recruited, managed, mentored, and professionally developed a team of consultants, driving projects to successful completion. Managed utilization goals, ensuring performance aligned with plan objectives.
• Provided technical, delivery, and operational support and guidance to consultants, addressing challenges and facilitating issue resolution.
• Conducted regular 1-on-1 sessions with team members, delivering relevant feedback and updates to both team members and upper management. Reviewed and approved project proposals, including scope, level of effort estimates, and schedules to ensure alignment with business goals. Developed and maintained positive relationships with key client stakeholders, ensuring high levels of client satisfaction.
• Reported client engagement status and other relevant business metrics to upper management on a regular basis.
• Represented the Consulting team at conferences, industry events, and trade shows; actively sought speaking engagements to promote and brand professional services. Developed and implemented delivery processes to improve engagement efficiency, increase productivity, and mitigate risk.
• Contributed to the development of strategic goals and planning for the Consulting organization.
• Consistently maintained team morale, especially during periods of change, ensuring a positive and productive work environment. Upskilled both self and the team on emerging trends in digital marketing and analytics, fostering strong collaboration with product and enablement teams.

Jun 2015 – Jun 2016 · 1 yr

• Digital Marketing Architect working on multiple customer projects end-to-end to help customer realize the benefit of Adobe Products. Delivered some of the complex cross product implementations with success.
• Part of many presales discussions to showcase product features with successful industry use-cases.
• Provided product training to many customers to help them use the tools for their regular analysis.
• Lead multiple customer projects with Architecture, digital transformation and governance.

Aug 2013 – May 2015 · 1 yr 9 mos

Nov 2011 – Jul 2013 · 1 yr 8 mos