B

Brenda Campbell

Product Manager

Seattle, Washington, United States22 yrs 5 mos experience
Most Likely To Switch

Key Highlights

  • Expert in scaling products in high-growth environments.
  • Proven track record in product leadership and strategy.
  • Strong focus on ethical product development and compliance.
Stackforce AI infers this person is a Product Management Leader with expertise in SaaS and E-commerce industries.

Contact

Skills

Core Skills

Product ManagementProduct Strategy

Other Skills

Business ReviewsCross-team CollaborationCross-functional Team LeadershipProduct LeadershipStrategic VisionBusiness Process ImprovementInfluence Without AuthorityInternal CommunicationsFeature PrioritizationProduct DevelopmentRequirements GatheringStrategic RoadmapsMachine LearningAgile MethodologiesChallenging Assumptions

About

I am a product leader who thrives in rapid-growth, high-ambiguity environments. I’ve built and scaled products across early stage startups, high-growth enterprises, and multi-billion-dollar platforms, leading teams through the pain and promise of quick expansion, acquisitions, and large capital investments. I know what it takes to align leadership, bridge operational gaps, and keep teams motivated to build great products when uncertainty is high and the path forward isn’t clear. As an operator, former founder, and product management leader, I’ve been in the trenches of post-merger integrations, platform scaling, and regulatory transitions, ensuring that people, processes, and technology evolve together. I care deeply about building products responsibly—balancing rapid innovation with compliance, customer trust, and long-term sustainability. I have a knack for building fast without breaking things. Additionally, I am seeking board opportunities where I can apply my expertise in growth strategy, workforce alignment, ethical product development, and operational resilience to help scrappy organizations scale with clarity and purpose. If you are looking for a new member for your board of directors where you need a generalist who can fill gaps or a subject matter expert who can navigate scaling challenges, I'd love to talk.

Experience

22 yrs 5 mos
Total Experience
2 yrs 1 mo
Average Tenure
4 yrs 5 mos
Current Experience

Weights & biases

Director of Product Management

Mar 2025Present · 1 yr 3 mos

Products that count

Awards Advisory Board Member

Jan 2024Present · 2 yrs 5 mos

Github

Director of Product Management

Dec 2022Feb 2024 · 1 yr 2 mos · Remote

  • PM leader responsible for the performance, strategy and direction of GitHub Enterprise Server.
  • Lead OKR planning cycles and vision for GHES in collaboration with engineering.
  • PM lead (IC) for the GHES Core Infrastructure and Orchestration teams.
  • Built strategic customer relationships and provided guidance to customer facing teams on Server timelines and solutions.
  • Lead roadmap strategy presentations and discussions with customers in collaboration with engineering, support and sales.
Business ReviewsCross-team CollaborationCross-functional Team LeadershipProduct LeadershipProduct StrategyStrategic Vision+1

Paturn'd

Founder

Jan 2022Present · 4 yrs 5 mos · Seattle, Washington, United States

  • Head-to-toe styling and lifestyle design e-commerce for pattern enthusiasts. Books, clothing, housewares.

Invision

Director of Product Management

May 2021Sep 2022 · 1 yr 4 mos · Seattle, Washington, United States

  • Director of Product Management–Platform
  • ● PM zone lead responsible for performance, setting strategy and direction of inVision's enterprise platform.
  • Included tooling, billing/pricing, auth, DevOps, security, QA, CS tooling, sales enablement and enterprise admin
  • features intended to securely scale to the growing needs of our customers.
  • ● Set the goals, managed OKRs and aligned
  • roadmaps across the entire Enterprise Platform org for EPD.
  • ● Managed a team of product managers, engineers, and UX designers aligning KPIs and meeting goals within the org.
  • ● Influenced and enabled the direction of our collaboration and workflow management software.
  • ● Drove the evolution of our infrastructure and ops to support our company pivot towards the future of work and
  • remote first collaboration experiences.
  • Group Product Manager–DSM
  • ● Led the strategy and customer experience for Design System Manager (DSM) an enterprise customer solution.
  • ● Managed a team of product managers leading experiences for design tokens, Figma and Sketch integrations, document
  • experiences, experimentation and growth.
Business Process ImprovementCross-functional Team LeadershipCross-team CollaborationInfluence Without AuthorityInternal CommunicationsFeature Prioritization+6

Day one syndicate

Member

Apr 2021Sep 2022 · 1 yr 5 mos · Seattle, Washington, United States

Finclusive ventures

Venture Partner

Feb 2021Nov 2021 · 9 mos

Goingvc

Venture Partner

Oct 2020Jan 2022 · 1 yr 3 mos

  • Agnostic Venture Capital Fund focusing on Pre-Seed and Seed Opportunities
  • Sourcing, Due Diligence, Market Research, Pitching
  • GoingVC Partners is the investment arm of GoingVC, one of the largest venture capital professional development programs in the world, spanning 7 countries & 40 cities. https://www.goingvc.com/gvc-partners

Blck vc

Black Venture Institute Fellow (Inaugural Cohort)

Oct 2020Nov 2020 · 1 mo

Meredith corporation

Sr. Director of Product Management-Platform

Jun 2019Nov 2020 · 1 yr 5 mos · Seattle, Washington

  • Lead the digital strategy and architectural direction of our cloud infrastructure and platform ecosystem powering
  • Meredith’s vast portfolio of media brands such as People, Allrecipes, Martha Stewart Living, Travel + Leisure, etc.
  • ● Managed and mentored a team of product managers and engineers dedicated to the end-to-end build out of Meredith’s
  • cloud based platform services, databases, internal tools, and related APIs.
  • ● Defined product requirements, design strategy, and direction of our evolving ecosystem and internal tooling.
  • ● Responsible for over 93% of digital content across the company portfolio of brands with over 200MM pieces of
  • content and 80MM e-commerce products running through the platform.
  • ● Managed the stability and platform health of Meredith’s backend ecosystem and graph databases.

Holland america line

Product Owner (consultant)

Dec 2018Jun 2019 · 6 mos · Greater Seattle Area

  • ● Responsible for the digital product strategy and product development for Holland America Cruise Line $77MM
  • and Seabourn’s $23M online customer booking transactions.
  • ● Owned digital product for lead generation, accounts, payments, booking, and retention.
  • ● Led requirements gathering, R&D and A/B testing across both brands targeting 10% lift in online bookings.
  • ● Created and enforced operational efficiencies and process improvements across our marketing and development.
  • ● Drove the digital transformation and product roadmap for business growth, strategic positioning, and improved UX.
Machine LearningAgile MethodologiesChallenging AssumptionsCross-functional Team LeadershipCross Functional Team BuildingCross-team Collaboration+11

L4 digital

Senior Product Manager

Feb 2016Jun 2018 · 2 yrs 4 mos · Seattle, WA

  • L4 Digital was acquired by Globant in 2017
  • First product management hire for the creation of a product management discipline within the consultancy.
  • Lead product discoveries, strategy, and ideation with clients collaborating with designers and solution architects to align the team on assumptions and design direction.
  • Launched products across various industries, platforms, and technologies including health care, STEM, consumer electronics, fitness, and public media for custom audio hardware, web, iOS, Android and backend services.
  • Drove the strategy, requirements gathering, roadmaps, and vision of our client’s products.
  • Product Lead for award winning products -- Silver Stevie Award in Health Category (2017) and a Kapi UX Design Award Finalist (2016).

Amazon

Product Manager

Jul 2013Feb 2016 · 2 yrs 7 mos · Seattle, WA

  • Lead PM in Amazon Payment Products as a member of the Gift Card Incubation Team to innovate on mobile gifting experiences.
  • Lead PM for the development and launch of Surprise! by Amazon app (launched Q4 2014) on iOS, Android, and Kindle for phones and tablets.
  • Negotiated and forged partnerships with 3rd party content providers.
  • Collaborated cross-organizationally with Engineering, Design, Legal, Corporate Brand, Product Marketing, Business Intelligence, and Fraud teams to drive product development, gain buy-in, and manage resourcing.
  • Improved the CX, build new features, and conducted A/B test to increase conversion on mobile and mobile web.
CRMCommunicationContinuous Integration and Continuous Delivery (CI/CD)Cross Functional Team BuildingFeature PrioritizationLeadership+9

Apparent labs llc

Founder

Mar 2013Dec 2018 · 5 yrs 9 mos

  • Product discovery and consulting. Focused on a machine learning based analytics platform for mobile and web experiences.

Livingsocial

Product Manager

Sep 2010Apr 2013 · 2 yrs 7 mos · Washington D.C. Metro Area

  • LivingSocial was acquired by Groupon in 2016.
  • Platform product manager who drove and executed the product vision for internal tools and systems across the organization for engineering, sales, design, operations, and customer service.
  • Led the product vision and ideation for our deal management workflows and tools. Included Salesforce integrations, mobile sales tools, design tools for photo video asset management, and other platform integrations.
  • Drove the vision and roadmap that helped scale our tools from 30 internal users to nearly 6000 internal users and millions of external customers across multiple countries in less than six months.
  • Provided platform support from backlog prioritization, bug management and escalations, user research, and training.
  • Executed the roadmaps for each internal product while simultaneously integrating enhancements back into the platform to support our consumer web experience and wide-ranging product offerings.
Agile MethodologiesAnalytical SkillsAttention-to-DetailBudget ManagementCommunicationChallenging Assumptions+21

Adify

2 roles

Product Knowledge Manager

Oct 2009Sep 2010 · 11 mos · San Bruno, CA (Remote)

  • Adify was acquired by Cox Enterprises in 2008 for $300M.
  • Responsible for all knowledge asset management, requirements documentation, and scoping new feature requests.
  • Designed and managed a case handling system and internal review process for feature requests regarding our proprietary ad server and ad management tools.
  • Designed and maintain a multi-portal corporate knowledge base for internal teams and external customers.
  • Conducted product demos on how to use our products, communicated best practices and procedural changes through virtual and on-site training.
  • Authored specification and technical documentation for product features and tools.
  • Authored test plans, conducted and moderated user acceptance testing.
Business Process ImprovementChallenging AssumptionsCommunicationContinuous Integration and Continuous Delivery (CI/CD)Cross Functional Team BuildingCross-functional Team Leadership+26

Account Manager

Jun 2007Sep 2009 · 2 yrs 3 mos · San Bruno, CA (Remote)

  • Adify was acquired by Cox Enterprises in 2008.
  • Responsible for managing the online advertising campaigns for vertical ad networks in the mid-Atlantic region (several Fortune 500 companies), consisting of thousands of websites and blogs. • Managed media buys by trafficking, troubleshooting and optimizing advertising campaigns for clients through Adify's proprietary ad server.
  • Managed Fortune 500 networks with over $1M in advertising revenue.
  • Campaign management including trafficking, troubleshooting and ad optimization.
  • Developed new methodologies for staff to help solve customer challenges.
  • Trained and mentored new hires on how to use our products and services.

Burgess & niple

Marketing Coordinator

Mar 2005Aug 2006 · 1 yr 5 mos · Chantilly, VA

  • Burgess & Niple is a civil engineering company providing engineering, architectural, and geotechnical services.
  • Produced deadline-sensitive proposals (i.e., bid responses, RFPs, RFIs, and RFQs), advertising campaigns, press releases, and marketing collateral for an architectural and engineering firm.
  • Developed and maintained a digital library for resumes, project overviews, press releases, presentations and a photography.
  • Project managed contract teaming efforts between company executives and consultants.

Ges exposition services

National Account Manager

Aug 2002Sep 2004 · 2 yrs 1 mo · Las Vegas, NV

  • National Exhibit & Design Account Manager responsible for custom design and installation of premium service booths. Translating and executing our client's vision on paper into reality on the show flow.
  • Coordinated the end-to-end show prep, design, move-in and move-out experience for clients at high-profile conventions such as CES, WSA, WWD/MAGIC, and NAB.
  • Managed the proposals and contractual agreement process with clients, and managed budgets across services at each stage of the show.
  • Coordinated with labor unions, design, and logistics teams to maintain the vision of the customer, quality of our service, and accuracy of our execution times all within budget.

Education

GoingVC

Venture Capitalist Development Program

Jan 2020Present

University of Tennessee, Knoxville

Bachelor of Science (B.S.) — Communications

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