Ajitanshu Rai

Business Development Executive

Delhi, India11 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

10 years of experience in performance marketing.
Expertise in Google Ads and Facebook Ads.
Proven track record in team management and project delivery.

Stackforce AI infers this person is a Performance Marketing expert in the AdTech industry.

Contact

Skills

Core Skills

Performance MarketingAccount MarketingDigital StrategySocial MediaGoogle AdsE-commerceE-commerce Consulting

Other Skills

Annual PlanningOmni-Channel MarketingMicrosoft OfficeDemand GenerationAnnual BudgetingServices MarketingIntegrated MarketingOnline MarketingThought LeadershipPay Per Click (PPC)Market PlanningBudget ForecastingA/B TestingStatistical Data AnalysisSmall Team Management

About

10 years of proven experience, with core expertise in Google Ads, Facebook Ads, Taboola & other major advertising platforms. Along with vast experience in the field of quality assurance, team management, client handling, operation and project management.

Experience

11 yrs 10 mos

Total Experience

1 yr 11 mos

Average Tenure

4 yrs 6 mos

Current Experience

Adobe

Account Manager - Performance Marketing

Dec 2021 – Present · 4 yrs 5 mos · Noida, Uttar Pradesh, India

Annual PlanningAccount MarketingOmni-Channel MarketingSocial MediaMicrosoft OfficeDemand Generation+8

Google operations center

Senior Marketing Manager

Feb 2021 – Dec 2021 · 10 mos · Gurugram, Haryana, India

Leading a team of 6 people, ensuring quality and timely delivery of tasks
Campaign optimization, performance analysis & implementation, lead generation, brand awareness & product launch for leading Auto & CPG/FBR brands
Created automated trackers to maximize the efficiency by identifying the opportunities with maximum performance uplift and weekly performance highlights.

Annual PlanningAccount MarketingOmni-Channel MarketingDigital StrategyBudget ForecastingMicrosoft Office+13

Accenture

Senior Campaign Manager

Sep 2018 – Feb 2021 · 2 yrs 5 mos · Gurgaon, Haryana, India

Managed recurring quarterly projects worth over $30 Million CAD
Managed the Large scale accounts from FMCG, Travel, & Finance Sector
Assist in planning, developing and recommending the opportunity area for the brands
Established the "Direct-To Advertiser" pilot project. Which is expanded to 400+ Headcount

Account MarketingOmni-Channel MarketingSocial MediaDigital StrategyAnalytical SkillsMicrosoft Office+9

Teleperformance

Campaign Manager

Dec 2017 – Sep 2018 · 9 mos · Gurgaon, Haryana, India

Dedicated support on the accounts. In order to help advertisers with Facebook Ads, Google Ads and other
social medial platform in boosting the performance of their campaigns.

Social MediaDigital StrategyMicrosoft OfficeOnline MarketingPay Per Click (PPC)Market Planning

Cognizant

Senior Associate

Jun 2016 – Nov 2017 · 1 yr 5 mos · Gurgaon, Haryana, India

Google Ads Review Operation: Level 2: Administer Compliance of ads approval process
Auction Campaign Launch: Campaign implementation specialist

Google AnalyticsDigital StrategyMicrosoft OfficeGoogle AdsA/B TestingOnline Marketing+2

Avr creations

Associate

Jul 2014 – Jun 2016 · 1 yr 11 mos · Mumbai, Maharashtra, India

Facilitating & maintaining quality over marketplaces, detailed business planning with E-commerce platforms, looking over fulfillment services, ensure maximum brand share on E-commerce channel

Social MediaE-Commerce ConsultingMicrosoft OfficeMarket PlanningE-commerce OptimizationE-Commerce